Philip Morris Holland BV in Tobacco (Netherlands)
Philip Morris Holland remained the leading player in cigarettes in the Netherlands in 2016 with a volume share of 40%. The company is likely to continue to invest in the Dutch market even though a decline in cigarette sales is expected over the forecast period. As a result, Philip Morris Holland is set to increasingly focus on vapour products and heated tobacco. In 2017, the company launched iQOS in the Netherlands, a “heat-not-burn” device which is likely to appeal to Dutch smokers who are conc...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Philip Morris Holland BV: Key Facts
Production
Competitive Positioning
Summary 2 Philip Morris Holland BV: Competitive Position 2016
Key Facts
Summary 1 Philip Morris Holland BV: Key Facts
Production
Competitive Positioning
Summary 2 Philip Morris Holland BV: Competitive Position 2016