Philip Morris AB in Tobacco (Sweden)
Offering a wide range of products from the economy to the premium segment will remain a key focus for Philip Morris. The company will also continue to focus on its premium positioned Marlboro brand and L&M economy brand. The company will consider shaping its profile according to the strong health and wellness trend in order to retain and recruit new consumers. It will probably not launch its heated tobacco products in Sweden over the forecast period due to the country’s low smoking prevalence.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Philip Morris AB: Key Facts
Summary 2 Philip Morris AB: Operational Indicators
Production
Competitive Positioning
Summary 3 Philip Morris AB: Competitive Position 2016
Key Facts
Summary 1 Philip Morris AB: Key Facts
Summary 2 Philip Morris AB: Operational Indicators
Production
Competitive Positioning
Summary 3 Philip Morris AB: Competitive Position 2016