Imperial Tobacco Group Plc in Tobacco (Saudi Arabia)

August 2015 | 2 pages | ID: I2E0C97AC63EN
Euromonitor International Ltd

Abstracts

Imperial Tobacco Group aims to expand its volume shares in tobacco in Saudi Arabia by strengthening its brand positioning. It is expected that the company will soon start launching new brands in order to compete with its major rivals and respond to the emerging trends towards lower tar cigarettes and flavour capsule filters. The company is also expected to engage in more new product developments concerning packaging and pack design, especially in terms of products tailored for female and young...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco, Vapour Devices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Imperial Tobacco Group Plc: Key Facts
Production
Competitive Positioning
  Summary 2 Imperial Tobacco Group Plc: Competitive Position 2014