Cigarros La Tabacalera Mexicana SA de CV (CIGATAM) in Tobacco (Mexico)

September 2013 | 3 pages | ID: CC73CCFCE82EN
Euromonitor International Ltd

Abstracts

The company’s strategy is based on the consolidation of its premium, mid-priced and economy offer, through its leading brands, Marlboro, Benson & Hedges and Delicados. Marlboro, alone, accounted for more than one half of retail volume sales of cigarettes in Mexico in 2012. Philip Morris International Inc, the parent company, is careful to offer a brand for all tastes, preferences and budgets.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Cigarros La Tabacalera Mexicana SA de CV (CIGATAM): Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Cigarros La Tabacalera Mexicana SA de CV (CIGATAM): Competitive Position 2012