British American Tobacco (South America) Ltd in Tobacco (Ecuador)

September 2013 | 2 pages | ID: B09087CB5B0EN
Euromonitor International Ltd

Abstracts

British American Tobacco (South America) Ltd intends to bring a larger diversity to cigarettes in Ecuador, as it quite stagnant, due to a monopoly from Tabacalera Andina SA. The company aims to achieve a higher brand share of cigarettes through the micro-targeting of higher-income consumers who are more likely to afford its products.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 British American Tobacco (South America) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 British American Tobacco (South America) Ltd: Competitive Position 2012