Women's Underwear, Nightwear and Swimwear in Germany

November 2011 | 26 pages | ID: W452B21D0CBEN
Euromonitor International Ltd

Abstracts

Women’s underwear, nightwear and swimwear recorded a 2% increase in current value sales in 2010, to record its highest growth rate since 2007. However, retail volume sales have been declining since 2007. Unit price fluctuations and an unfavourable market environment led to cautious consumer behaviour in the review period.

Euromonitor International's Women's Underwear, Nightwear and Swimwear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), Men's Swimwear, Men's Underwear, Other Clothing Accessories, Other Hosiery, Scarves, Socks, Ties, Tights, Women's Jeans, Women's Nightwear, Women's Outerwear (Excl Jeans), Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Women's Underwear, Nightwear and Swimwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

WOMEN'S UNDERWEAR, NIGHTWEAR AND SWIMWEAR IN GERMANY

Euromonitor International
November 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Women's Underwear, Nightwear and Swimwear by Category: Volume 2005-2010
  Table 2 Sales of Women's Underwear, Nightwear and Swimwear by Category: Value 2005-2010
  Table 3 Sales of Women's Underwear, Nightwear and Swimwear by Category: % Volume Growth 2005-2010
  Table 4 Sales of Women's Underwear, Nightwear and Swimwear by Category: % Value Growth 2005-2010
  Table 5 Women's Underwear, Nightwear and Swimwear Company Shares 2006-2010
  Table 6 Women's Underwear, Nightwear and Swimwear Brand Shares 2007-2010
  Table 7 Sales of Women's Underwear, Nightwear and Swimwear by Distribution Format: % Analysis 2005-2010
  Table 8 Forecast Sales of Women's Underwear, Nightwear and Swimwear by Category: Volume 2010-2015
  Table 9 Forecast Sales of Women's Underwear, Nightwear and Swimwear by Category: Value 2010-2015
  Table 10 Forecast Sales of Women's Underwear, Nightwear and Swimwear by Category: % Volume Growth 2010-2015
  Table 11 Forecast Sales of Women's Underwear, Nightwear and Swimwear by Category: % Value Growth 2010-2015
C&a Mode Kg in Apparel (germany)
Strategic Direction
Key Facts
  Summary 1 C&A Mode KG: Key Facts
  Summary 2 C&A Mode KG: Operational Indicators
Company Background
Chart 1 C&A Mode KG: C&A in Cologne
Production
Competitive Positioning
  Summary 3 C&A Mode KG: Competitive Position 2010
Internet Strategy
H&m Hennes & Mauritz BV & Co Kg in Apparel (germany)
Strategic Direction
Key Facts
  Summary 4 H&M Hennes & Mauritz BV & Co KG: Key Facts
  Summary 5 H&M Hennes & Mauritz BV & Co KG: Operational Indicators
Company Background
Chart 2 H&M Hennes & Mauritz BV & Co KG: H&M in Cologne
Production
Competitive Positioning
  Summary 6 H&M Hennes & Mauritz BV & Co KG: Competitive Position 2010
Internet Strategy
Executive Summary
Apparel Sales Benefit From the Economic Recovery
Fashion Trends Dictate the Growth Potential of Women's Clothing
Premium Versus Economy Clothing
Clothing Retailers Trust in the Potential of E-commerce
New Opportunities for Value for Money Clothing Specialist Retailers
Key Trends and Developments
Private Expenditure on Clothing Benefits From the Economic Recovery
Survival of Value Apparel Brands
New Growth Potential in Organic Textiles in Germany
Childrenswear: A Challenging Environment in Germany
Internet Retailing Is the Most Dynamic Distribution Channel in Germany
Market Data
  Table 12 Sales of Apparel by Category: Volume 2005-2010
  Table 13 Sales of Apparel by Category: Value 2005-2010
  Table 14 Sales of Apparel by Category: % Volume Growth 2005-2010
  Table 15 Sales of Apparel by Category: % Value Growth 2005-2010
  Table 16 Apparel Company Shares 2006-2010
  Table 17 Apparel Brand Shares 2007-2010
  Table 18 Sales of Apparel by Distribution Format: % Analysis 2005-2010
  Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2010
  Table 20 Forecast Sales of Apparel by Category: Volume 2010-2015
  Table 21 Forecast Sales of Apparel by Category: Value 2010-2015
  Table 22 Forecast Sales of Apparel by Category: % Volume Growth 2010-2015
  Table 23 Forecast Sales of Apparel by Category: % Value Growth 2010-2015
Definitions
  Summary 7 Research Sources