Men's Outerwear in Poland

April 2013 | 36 pages | ID: M42C5415468EN
Euromonitor International Ltd

Abstracts

The change in the style of dress of Polish men was the key trend in Poland in 2012. Men increasingly prefer casual fashion (called city style), to the detriment of the traditional formal style. Such clothing is featured by its universality; it is simple, and can be worn on different occasions. The switch relates not only to clothing worn for everyday use, but also to garments worn at work. At present in major organisations and companies, a liberal style is very common, and only in selected...

Euromonitor International's Men's Outerwear in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Men's Outerwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

MEN'S OUTERWEAR IN POLAND
Euromonitor International
April 2013

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Men's Outerwear: Volume 2007-2012
  Table 2 Sales of Men's Outerwear: Value 2007-2012
  Table 3 Sales of Men's Outerwear: % Volume Growth 2007-2012
  Table 4 Sales of Men's Outerwear: % Value Growth 2007-2012
  Table 5 Men's Outerwear Company Shares 2008-2012
  Table 6 Men's Outerwear Brand Shares 2009-2012
  Table 7 Forecast Sales of Men's Outerwear: Volume 2012-2017
  Table 8 Forecast Sales of Men's Outerwear: Value 2012-2017
  Table 9 Forecast Sales of Men's Outerwear: % Volume Growth 2012-2017
  Table 10 Forecast Sales of Men's Outerwear: % Value Growth 2012-2017
Adidas Poland Sp Zoo in Apparel (poland)
Strategic Direction
Key Facts
Summary 1 adidas Poland Sp zoo: Key Facts
Summary 2 adidas Poland Sp zoo: Operational Indicators
Company Background
  Chart 1 adidas Poland Sp zoo: adidas in Bialystok
Competitive Positioning
Summary 3 adidas Poland Sp zoo: Competitive Position 2012
Internet Strategy
Bytom SA in Apparel (poland)
Strategic Direction
Key Facts
Summary 4 Bytom SA: Key Facts
Summary 5 Bytom SA: Operational Indicators
Company Background
  Chart 2 Bytom SA: Bytom in Bialystok
Production
Summary 6 Bytom SA: Production Statistics 2012
Competitive Positioning
Summary 7 Bytom SA: Competitive Position 2012
Internet Strategy
Lpp SA in Apparel (poland)
Strategic Direction
Key Facts
Summary 8 LPP SA: Key Facts
Summary 9 LPP SA: Operational Indicators
Company Background
  Chart 3 LPP SA: Reserved in Warsaw
  Chart 4 LPP SA: House in Bialystok
  Chart 5 LPP SA: Cropp Town in Bialystok
  Chart 6 LPP SA: Mohito in Warsaw
Competitive Positioning
Summary 10 LPP SA: Competitive Position 2012
Internet Strategy
Nike Poland Sp Zoo in Apparel (poland)
Strategic Direction
Key Facts
Summary 11 Nike Poland Sp zoo: Key Facts
Summary 12 Nike Poland Sp zoo: Operational Indicators
Company Background
  Chart 7 Nike Poland Sp zoo: Nike in Bialystok
Competitive Positioning
Summary 13 Nike Poland Sp zoo: Competitive Position 2012
Internet Strategy
Executive Summary
Sluggish Growth for Apparel in 2012
Consumers' Penchant for Low Prices
Fierce Competition Between Domestic and International Brand Owners
Apparel Specialist Retailers Is Followed by Discounters, Outlet Shops and Internet Retailing
Forecast Stagnation in the Apparel Market
Key Trends and Developments
Poles Search for Products at Lower Prices
Stagnant Prices of Consumer Products
Rising Importance of Online Sales
Outlet Shops Are Dynamically Developing in Polish Retailing
Active and Healthy Lifestyles Drive Sales of Sports Apparel
Market Data
  Table 11 Sales of Apparel by Category: Volume 2007-2012
  Table 12 Sales of Apparel by Category: Value 2007-2012
  Table 13 Sales of Apparel by Category: % Volume Growth 2007-2012
  Table 14 Sales of Apparel by Category: % Value Growth 2007-2012
  Table 15 Apparel Company Shares 2008-2012
  Table 16 Apparel Brand Shares 2009-2012
  Table 17 Sales of Apparel by Distribution Format: % Analysis 2007-2012
  Table 18 Sales of Apparel by Category and Distribution Format: % Analysis 2012
  Table 19 Forecast Sales of Apparel by Category: Volume 2012-2017
  Table 20 Forecast Sales of Apparel by Category: Value 2012-2017
  Table 21 Forecast Sales of Apparel by Category: % Volume Growth 2012-2017
  Table 22 Forecast Sales of Apparel by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 14 Research Sources