DIY, Home Improvement and Garden Centres in Italy
DIY, home improvement and garden centres achieved positive growth in terms of value sales in 2011, rising by 2%. One of the main reasons why this channel maintained its position is the cocooning trend, as consumers abstained from expensive foreign trips or purchases, and instead invested in their quality of life at home. Moreover, due to the rise in the unemployment rate and the resulting reduction in disposable incomes, many Italian consumers decided to save money by doing odd jobs themselves...
Euromonitor International's DIY, Home Improvement and Garden Centres in Italy report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Chained Forecourt Retailers, Independent Forecourt Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's DIY, Home Improvement and Garden Centres in Italy report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Chained Forecourt Retailers, Independent Forecourt Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the DIY, Home Improvement and Garden Centres market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Channel Data
Table 1 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2006-2011
Table 2 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2006-2011
Table 3 DIY, Home Improvement and Garden Centres Company Shares by Value 2007-2011
Table 4 DIY, Home Improvement and Garden Centres Brand Shares by Value 2008-2011
Table 5 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2008-2011
Table 6 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2008-2011
Table 7 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2011-2016
Table 8 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2011-2016
Executive Summary
Retail Sales Recover Slightly in 2010 and 2011
M-commerce Increasing in Importance in Italy
Italians Habits Shift Towards Day-to-day Shopping
Coop and Conad Lead in A Highly Fragmented Landscape
Chains To Expand Despite Poor Economic Outlook
Key Trends and Developments
the Economic Outlook Remains Poor
Internet Retailing
Government Regulation of Retailing Gradually Being Relaxed
Private Label Misses Opportunities
Franchising and Other Types of Association
Cash Is Still the Most Important Mean of Payment
Market Indicators
Table 9 Employment in Retailing 2006-2011
Market Data
Table 10 Sales in Retailing by Category: Value 2006-2011
Table 11 Sales in Retailing by Category: % Value Growth 2006-2011
Table 12 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 13 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 14 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 15 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 16 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 17 Sales in Non-store Retailing by Category: Value 2006-2011
Table 18 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 19 Retailing Company Shares: % Value 2007-2011
Table 20 Retailing Brand Shares: % Value 2008-2011
Table 21 Store-Based Retailing Company Shares: % Value 2007-2011
Table 22 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 23 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 24 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 25 Non-store Retailing Company Shares: % Value 2007-2011
Table 26 Non-store Retailing Brand Shares: % Value 2008-2011
Table 27 Forecast Sales in Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 30 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 32 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 33 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 34 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Table 35 Cash and Carry: Sales Value 2010
Table 36 Cash and Carry: Sales by National Brand Owner: Sales Value 2010
Definitions
Summary 1 Research Sources
Trends
Channel Data
Table 1 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2006-2011
Table 2 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2006-2011
Table 3 DIY, Home Improvement and Garden Centres Company Shares by Value 2007-2011
Table 4 DIY, Home Improvement and Garden Centres Brand Shares by Value 2008-2011
Table 5 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2008-2011
Table 6 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2008-2011
Table 7 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2011-2016
Table 8 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2011-2016
Executive Summary
Retail Sales Recover Slightly in 2010 and 2011
M-commerce Increasing in Importance in Italy
Italians Habits Shift Towards Day-to-day Shopping
Coop and Conad Lead in A Highly Fragmented Landscape
Chains To Expand Despite Poor Economic Outlook
Key Trends and Developments
the Economic Outlook Remains Poor
Internet Retailing
Government Regulation of Retailing Gradually Being Relaxed
Private Label Misses Opportunities
Franchising and Other Types of Association
Cash Is Still the Most Important Mean of Payment
Market Indicators
Table 9 Employment in Retailing 2006-2011
Market Data
Table 10 Sales in Retailing by Category: Value 2006-2011
Table 11 Sales in Retailing by Category: % Value Growth 2006-2011
Table 12 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 13 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 14 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 15 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 16 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 17 Sales in Non-store Retailing by Category: Value 2006-2011
Table 18 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 19 Retailing Company Shares: % Value 2007-2011
Table 20 Retailing Brand Shares: % Value 2008-2011
Table 21 Store-Based Retailing Company Shares: % Value 2007-2011
Table 22 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 23 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 24 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 25 Non-store Retailing Company Shares: % Value 2007-2011
Table 26 Non-store Retailing Brand Shares: % Value 2008-2011
Table 27 Forecast Sales in Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 30 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 32 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 33 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 34 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Table 35 Cash and Carry: Sales Value 2010
Table 36 Cash and Carry: Sales by National Brand Owner: Sales Value 2010
Definitions
Summary 1 Research Sources