DIY, Home Improvement and Garden Centres - Bulgaria
DIY, home improvement and garden centres in Bulgaria is dominated by multinationals such as Praktiker Bulgaria and Doverie-Brico AD, while the traditional small hardware shops and ironmongers have lost ground and many of them were pushed out of the category by the larger chains. Small outlets usually offer a limited supply and cannot compete with the range, quality and sometimes with the prices of products offered by the chains.
Euromonitor International's DIY, Home Improvement and Garden Centres in Bulgaria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Chained Forecourt Retailers, Independent Forecourt Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's DIY, Home Improvement and Garden Centres in Bulgaria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Chained Forecourt Retailers, Independent Forecourt Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the DIY, Home Improvement and Garden Centres market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Diy, Home Improvement and Garden Centres in Bulgaria
Euromonitor International
January 2011
LIST OF CONTENTS AND TABLES
Executive Summary
Retailing Continues To Grow
Second Wave of Shopping Centres
Chains Continue To Expand in 2010
Fashion Brands Start Entering the Country Directly
Retailing Growth Set To Continue As Recession May Be Over by 2011
Key Trends and Developments
the Global Credit Crisis Affects Bulgaria But Not As Severely As Expected
Internet Retailing Is Still Not Very Popular in Bulgaria
No Specific Government Regulations Regarding the Retailing Industry
Private Label Ranges Perform Well in All Chains Where Available
Bigger Shopping Centres With Larger and More Varied Outlets Open in 2010
Retailing Chains Continue Expanding Despite the Recession
Market Indicators
Table 1 Employment in Retailing 2005-2010
Market Data
Table 2 Sales in Retailing by Category: Value 2005-2010
Table 3 Sales in Retailing by Category: % Value Growth 2005-2010
Table 4 Sales in Retailing by Grocery vs Non-Grocery 2005-2010
Table 5 Sales in Store-Based Retailing by Category: Value 2005-2010
Table 6 Sales in Store-Based Retailing by Category: % Value Growth 2005-2010
Table 7 Sales in Non-Grocery Retailing by Category: Value 2005-2010
Table 8 Sales in Non-Grocery Retailing by Category: % Value Growth 2005-2010
Table 9 Sales in Non-store Retailing by Category: Value 2005-2010
Table 10 Sales in Non-store Retailing by Category: % Value Growth 2005-2010
Table 11 Retailing Company Shares: % Value 2006-2010
Table 12 Retailing Brand Shares: % Value 2007-2010
Table 13 Store-Based Retailing Company Shares: % Value 2006-2010
Table 14 Store-Based Retailing Brand Shares: % Value 2007-2010
Table 15 Non-Grocery Retailers Company Shares: % Value 2006-2010
Table 16 Non-Grocery Retailers Brand Shares: % Value 2007-2010
Table 17 Non-store Retailing Company Shares: % Value 2006-2010
Table 18 Non-store Retailing Brand Shares: % Value 2007-2010
Table 19 Forecast Sales in Retailing by Category: Value 2010-2015
Table 20 Forecast Sales in Retailing by Category: % Value Growth 2010-2015
Table 21 Forecast Sales in Store-Based Retailing by Category: Value 2010-2015
Table 22 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2010-2015
Table 23 Forecast Sales in Non-Grocery Retailing by Category: Value 2010-2015
Table 24 Forecast Sales in Non-Grocery Retailing by Category: % Value Growth 2010-2015
Table 25 Forecast Sales in Non-store Retailing by Category: Value 2010-2015
Table 26 Forecast Sales in Non-store Retailing by Category: % Value Growth 2010-2015
Appendix
Operating Environment
Cash and Carry
Table 27 Cash and Carry: Sales Value 2005-2010
Table 28 Cash and Carry: Sales by National Brand Owner: Sales Value 2007-2010
Table 29 Cash and Carry: Number of Outlets by National Brand Owner: 2007-2010
Definitions
Summary 1 Research Sources
Aron Bulgaria Ead
Strategic Direction
Key Facts
Summary 2 Aron Bulgaria EAD: Key Facts
Summary 3 Aron Bulgaria EAD: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 4 Aron Bulgaria EAD: Competitive Position 2010
Billa Bulgaria Eood
Strategic Direction
Key Facts
Summary 5 Billa Bulgaria EOOD: Key Facts
Summary 6 Billa Bulgaria EOOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 7 Billa Bulgaria EOOD: Private Label Portfolio
Competitive Positioning
Summary 8 Billa Bulgaria EOOD: Competitive Position 2010
Bolyari Ad
Strategic Direction
Key Facts
Summary 9 Bolyari AD: Key Facts
Summary 10 Bolyari AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 11 Bolyari AD: Private Label Portfolio
Competitive Positioning
Summary 12 Bolyari AD: Competitive Position 2010
Carrefour Bulgaria Ad
Strategic Direction
Key Facts
Summary 13 Carrefour Bulgaria AD: Key Facts
Summary 14 Carrefour Bulgaria AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 15 Carrefour Bulgaria AD: Private Label Portfolio
Competitive Positioning
Summary 16 Carrefour Bulgaria AD: Competitive Position 2010
Dm Drogeriemarkt Doo
Strategic Direction
Key Facts
Summary 17 DM Drogeriemarkt OOD: Key Facts
Summary 18 DM Drogeriemarkt OOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 19 DM Drogeriemarkt OOD: Private Label Portfolio
Competitive Positioning
Summary 20 DM Drogeriemarkt OOD: Competitive Position 2010
K&k Electronics Ood
Strategic Direction
Key Facts
Summary 21 K&K Electronics OOD: Key Facts
Summary 22 K&K Electronics OOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 23 K&K Electronics OOD: Private Label Portfolio
Competitive Positioning
Summary 24 K&K Electronics OOD: Competitive Position 2010
Kaufland Bulgaria Eood
Strategic Direction
Key Facts
Summary 25 Kaufland Bulgaria EOOD: Key Facts
Summary 26 Kaufland Bulgaria EOOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 27 Kaufland Bulgaria EOOD: Private Label Portfolio
Competitive Positioning
Summary 28 Kaufland Bulgaria EOOD: Competitive Position 2010
Praktiker Bulgaria Ead
Strategic Direction
Key Facts
Summary 29 Praktiker Bulgaria EAD: Key Facts
Summary 30 Praktiker Bulgaria EAD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 31 Praktiker Bulgaria EAD: Private Label Portfolio
Competitive Positioning
Summary 32 Praktiker Bulgaria EAD: Competitive Position 2010
Van Holding Ad
Strategic Direction
Key Facts
Summary 33 Van Holding AD: Key Facts
Summary 34 Van Holding AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 35 Van Holding AD: Private Label Portfolio
Competitive Positioning
Summary 36 Van Holding AD: Competitive Position 2009
Zora Ad
Strategic Direction
Key Facts
Summary 37 Zora AD: Key Facts
Summary 38 Zora AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 39 Zora AD: Private Label Portfolio
Competitive Positioning
Summary 40 Zora AD: Competitive Position 2010
Headlines
Trends
Channel Formats
Chart 1 DIY, Home Improvement and Garden Centres: Praktiker in Sofia
Channel Data
Table 30 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2005-2010
Table 31 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2005-2010
Table 32 DIY, Home Improvement and Garden Centres Company Shares by Value 2006-2010
Table 33 DIY, Home Improvement and Garden Centres Brand Shares by Value 2007-2010
Table 34 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2007-2010
Table 35 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2007-2010
Table 36 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2010-2015
Table 37 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2010-2015
Euromonitor International
January 2011
LIST OF CONTENTS AND TABLES
Executive Summary
Retailing Continues To Grow
Second Wave of Shopping Centres
Chains Continue To Expand in 2010
Fashion Brands Start Entering the Country Directly
Retailing Growth Set To Continue As Recession May Be Over by 2011
Key Trends and Developments
the Global Credit Crisis Affects Bulgaria But Not As Severely As Expected
Internet Retailing Is Still Not Very Popular in Bulgaria
No Specific Government Regulations Regarding the Retailing Industry
Private Label Ranges Perform Well in All Chains Where Available
Bigger Shopping Centres With Larger and More Varied Outlets Open in 2010
Retailing Chains Continue Expanding Despite the Recession
Market Indicators
Table 1 Employment in Retailing 2005-2010
Market Data
Table 2 Sales in Retailing by Category: Value 2005-2010
Table 3 Sales in Retailing by Category: % Value Growth 2005-2010
Table 4 Sales in Retailing by Grocery vs Non-Grocery 2005-2010
Table 5 Sales in Store-Based Retailing by Category: Value 2005-2010
Table 6 Sales in Store-Based Retailing by Category: % Value Growth 2005-2010
Table 7 Sales in Non-Grocery Retailing by Category: Value 2005-2010
Table 8 Sales in Non-Grocery Retailing by Category: % Value Growth 2005-2010
Table 9 Sales in Non-store Retailing by Category: Value 2005-2010
Table 10 Sales in Non-store Retailing by Category: % Value Growth 2005-2010
Table 11 Retailing Company Shares: % Value 2006-2010
Table 12 Retailing Brand Shares: % Value 2007-2010
Table 13 Store-Based Retailing Company Shares: % Value 2006-2010
Table 14 Store-Based Retailing Brand Shares: % Value 2007-2010
Table 15 Non-Grocery Retailers Company Shares: % Value 2006-2010
Table 16 Non-Grocery Retailers Brand Shares: % Value 2007-2010
Table 17 Non-store Retailing Company Shares: % Value 2006-2010
Table 18 Non-store Retailing Brand Shares: % Value 2007-2010
Table 19 Forecast Sales in Retailing by Category: Value 2010-2015
Table 20 Forecast Sales in Retailing by Category: % Value Growth 2010-2015
Table 21 Forecast Sales in Store-Based Retailing by Category: Value 2010-2015
Table 22 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2010-2015
Table 23 Forecast Sales in Non-Grocery Retailing by Category: Value 2010-2015
Table 24 Forecast Sales in Non-Grocery Retailing by Category: % Value Growth 2010-2015
Table 25 Forecast Sales in Non-store Retailing by Category: Value 2010-2015
Table 26 Forecast Sales in Non-store Retailing by Category: % Value Growth 2010-2015
Appendix
Operating Environment
Cash and Carry
Table 27 Cash and Carry: Sales Value 2005-2010
Table 28 Cash and Carry: Sales by National Brand Owner: Sales Value 2007-2010
Table 29 Cash and Carry: Number of Outlets by National Brand Owner: 2007-2010
Definitions
Summary 1 Research Sources
Aron Bulgaria Ead
Strategic Direction
Key Facts
Summary 2 Aron Bulgaria EAD: Key Facts
Summary 3 Aron Bulgaria EAD: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 4 Aron Bulgaria EAD: Competitive Position 2010
Billa Bulgaria Eood
Strategic Direction
Key Facts
Summary 5 Billa Bulgaria EOOD: Key Facts
Summary 6 Billa Bulgaria EOOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 7 Billa Bulgaria EOOD: Private Label Portfolio
Competitive Positioning
Summary 8 Billa Bulgaria EOOD: Competitive Position 2010
Bolyari Ad
Strategic Direction
Key Facts
Summary 9 Bolyari AD: Key Facts
Summary 10 Bolyari AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 11 Bolyari AD: Private Label Portfolio
Competitive Positioning
Summary 12 Bolyari AD: Competitive Position 2010
Carrefour Bulgaria Ad
Strategic Direction
Key Facts
Summary 13 Carrefour Bulgaria AD: Key Facts
Summary 14 Carrefour Bulgaria AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 15 Carrefour Bulgaria AD: Private Label Portfolio
Competitive Positioning
Summary 16 Carrefour Bulgaria AD: Competitive Position 2010
Dm Drogeriemarkt Doo
Strategic Direction
Key Facts
Summary 17 DM Drogeriemarkt OOD: Key Facts
Summary 18 DM Drogeriemarkt OOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 19 DM Drogeriemarkt OOD: Private Label Portfolio
Competitive Positioning
Summary 20 DM Drogeriemarkt OOD: Competitive Position 2010
K&k Electronics Ood
Strategic Direction
Key Facts
Summary 21 K&K Electronics OOD: Key Facts
Summary 22 K&K Electronics OOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 23 K&K Electronics OOD: Private Label Portfolio
Competitive Positioning
Summary 24 K&K Electronics OOD: Competitive Position 2010
Kaufland Bulgaria Eood
Strategic Direction
Key Facts
Summary 25 Kaufland Bulgaria EOOD: Key Facts
Summary 26 Kaufland Bulgaria EOOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 27 Kaufland Bulgaria EOOD: Private Label Portfolio
Competitive Positioning
Summary 28 Kaufland Bulgaria EOOD: Competitive Position 2010
Praktiker Bulgaria Ead
Strategic Direction
Key Facts
Summary 29 Praktiker Bulgaria EAD: Key Facts
Summary 30 Praktiker Bulgaria EAD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 31 Praktiker Bulgaria EAD: Private Label Portfolio
Competitive Positioning
Summary 32 Praktiker Bulgaria EAD: Competitive Position 2010
Van Holding Ad
Strategic Direction
Key Facts
Summary 33 Van Holding AD: Key Facts
Summary 34 Van Holding AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 35 Van Holding AD: Private Label Portfolio
Competitive Positioning
Summary 36 Van Holding AD: Competitive Position 2009
Zora Ad
Strategic Direction
Key Facts
Summary 37 Zora AD: Key Facts
Summary 38 Zora AD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 39 Zora AD: Private Label Portfolio
Competitive Positioning
Summary 40 Zora AD: Competitive Position 2010
Headlines
Trends
Channel Formats
Chart 1 DIY, Home Improvement and Garden Centres: Praktiker in Sofia
Channel Data
Table 30 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2005-2010
Table 31 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2005-2010
Table 32 DIY, Home Improvement and Garden Centres Company Shares by Value 2006-2010
Table 33 DIY, Home Improvement and Garden Centres Brand Shares by Value 2007-2010
Table 34 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2007-2010
Table 35 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2007-2010
Table 36 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2010-2015
Table 37 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2010-2015
