Musti ja Mirri Oy in Pet Care (Finland)

May 2017 | 4 pages | ID: M725BC3E8AAEN
Euromonitor International Ltd

Abstracts

Musti ja Mirri is a rapidly growing and leading domestic pet food and pet products retail chain in Finland. The company strives for steady growth, both by increasing sales in its existing outlets and by opening new outlets, as well as through operating an online store, providing one of the largest selections of pet care products in Finland. Most of the new Musti ja Mirri outlets are operated by franchisees. The company uses other tactics too, and in 2015, it purchased its competitor PetenKoirant...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Musti ja Mirri Oy: Key Facts
  Summary 2 Musti ja Mirri Oy: Operational Indicators
Internet Strategy
Company Background
  Chart 1 Musti ja Mirri Oy: Musti ja Mirri in Hyvinkää
Private Label
  Summary 3 Musti ja Mirri: Private Label Portfolio
Competitive Positioning
  Summary 4 Musti ja Mirri: Competitive Position 2016