2015 Deep Research on Chinese Pet Food Market
Pet food is the food for pets and little animals, and is a kind of high-grade animal food between human food and traditional livestock feed. The main function of animal feed is to provide the nutrition for pets' most basic daily needs, growth and health.
In the middle and the end of the 20th century, pet food developed quickly in America and regions in Europe. At the beginning of the 20th century, pet food and pet related industries has accomplished the starting and developing period in America and Europe. After years of development, global pet food industry has formed a great market scale. For now, though Europe is the largest regional market in global pet food industry, Asia-Pacific region has become the regional markets with most rapid development momentum. Among them Chinese pet food market enjoy a steady annual grow from 8% to 15%, and unquestionably become the hottest emerging markets.
Compared with foreign pet food industry, the Chinese pet food industry started late with small-scale and slow development. But after just ten years, China pet food industry has undergone rapid changes. From the small workshop OEM production in the beginning, to the current scaled, branding operation, Chinese domestic pet food companies has quickly completed the upgrade of its industry, and has formed four major categories including dry food, wet food, snacks and nutriment, which is a great variety of products.
In recent years, China's pet food companies continue to increase investment in R&D and equipment and jointly enhance the productivity of the entire industry. In 2013, China's pet food output reached 142,000 tons with an increase of 9.10%. Correspondingly, our pet food market demand in recent years has become increasingly strong. In 2013, China's total retail volume of pet food reached 115,200 tons with an increase of 8.04%; total retail sales reached RMB 3.282 billion with an increase of 12.22%.
As the establishment and continuous improvement of management mechanism of the industry and the continuous impetus from market demand, it is estimated that in the coming years, China will continue to maintain a rapid growth of the size of the pet food market. It is estimated that in 2018, China's retail sales of pet food market will be close to RMB 6 billion.
In the middle and the end of the 20th century, pet food developed quickly in America and regions in Europe. At the beginning of the 20th century, pet food and pet related industries has accomplished the starting and developing period in America and Europe. After years of development, global pet food industry has formed a great market scale. For now, though Europe is the largest regional market in global pet food industry, Asia-Pacific region has become the regional markets with most rapid development momentum. Among them Chinese pet food market enjoy a steady annual grow from 8% to 15%, and unquestionably become the hottest emerging markets.
Compared with foreign pet food industry, the Chinese pet food industry started late with small-scale and slow development. But after just ten years, China pet food industry has undergone rapid changes. From the small workshop OEM production in the beginning, to the current scaled, branding operation, Chinese domestic pet food companies has quickly completed the upgrade of its industry, and has formed four major categories including dry food, wet food, snacks and nutriment, which is a great variety of products.
In recent years, China's pet food companies continue to increase investment in R&D and equipment and jointly enhance the productivity of the entire industry. In 2013, China's pet food output reached 142,000 tons with an increase of 9.10%. Correspondingly, our pet food market demand in recent years has become increasingly strong. In 2013, China's total retail volume of pet food reached 115,200 tons with an increase of 8.04%; total retail sales reached RMB 3.282 billion with an increase of 12.22%.
As the establishment and continuous improvement of management mechanism of the industry and the continuous impetus from market demand, it is estimated that in the coming years, China will continue to maintain a rapid growth of the size of the pet food market. It is estimated that in 2018, China's retail sales of pet food market will be close to RMB 6 billion.
PART I ENVIRONMENT OF THE INDUSTRIAL DEVELOPMENT
CHAPTER I OVERVIEW OF PET FOOD INDUSTRY
SECTION I DEFINITION OF PET FOOD INDUSTRY
SECTION II CLASSIFICATION OF PET FOOD INDUSTRY
I. Classified according to the form
II. Classified according to the usage
SECTION III NUTRIENTS OF PET FOOD
CHAPTER II ANALYSIS OF DEVELOPMENT ENVIRONMENT OF PET FOOD INDUSTRY IN CHINA FROM 2013 TO 2014
SECTION I ANALYSIS OF CHINESE ECONOMIC ENVIRONMENT FROM 2013 TO 2014
I. Analysis on Macro-Economy
Figure 1 China's GDP and Growth Rate Variation during 2009-2014
Figure 2 GDP Pattern and Corresponding Growth Rate during 2013-2014
II. Analysis of Industry Trend
Figure 3 Industrial Growth Rate Trend of 2013 Value Added of Nationwide Scale or above
Figure 4 Industrial Growth Rate Trend of 2014 Value Added of Nationwide Scale or above
IV. Investment in Fixed Assets
Figure 5 China's Fixed-Asset Investments of the Whole Society during 2009-2014
IV. Foreign Trade Development
Figure 6 China's Total Export-Import Volume During 2009-2014
SECTION II ANALYSIS OF POLICY ENVIRONMENT FOR CHINA’S PET FOOD INDUSTRY FROM 2013 TO 2014
I. Analysis of Efforts of Industrial Policies
III Quantity limitation. Every residence with approval can raise one dog
Figure 7 Major Regulations and Core Content for Chinese Feed Industry
II. Analysis of Relevant Industrial Standard
(I) Comprehensive National Standards for Feed Industry
Figure 8 List of Comprehensive Standards for Chinese Feed Industry
(II) AAFCO Pet Nutrition Standard Reference
AAFCO is short for Association of American Feed Control Officials
Figure 9 AAFCO Nutrition Table of Cat Food
SECTION III ANALYSIS OF SOCIAL ENVIRONMENT FOR CHINA’S PET FOOD INDUSTRY FROM 2013 TO 2014
I. Analysis of Population Environment
Figure 10 Tendency Figure of Growth of China's Total Population 2008-2013
Figure 11 Statistics of Chinese Population and Composition in 2013
II. Analysis of Income Growth of Residents
PART II ANALYSIS OF INDUSTRY OPERATION
CHAPTER III OVERALL DEVELOPMENT STATUS OF CHINA’S FEED PROCESSING INDUSTRY FROM 2013 TO 2014
SECTION I ANALYSIS OF SCALE OF FEED PROCESSING INDUSTRY
I. Analysis of Scale of Companies in the Industry
Figure 13 Profit Quantity Trend of China's Feed Processing Enterprises from 2010 to 2014
II. Analysis of Industrial Assets Scale
Figure 14 Total assets of China's Feed Processing Industry from 2010 to 2014
Figure 15 Assets Variation Trend of China's Feed Processing Industry from 2010 to 2014
III. Analysis of Industrial Scale
Figure 16 Sales Revenue of China's Feed Processing Industry from 2010 to 2014
IV. Analysis of Industrial Profit Scale
Figure 18 Total Profit of China's Feed Processing Industry from 2010 to 2014
Figure 19 Profit Variation Trend of China's Feed Processing Industry from 2010 to 2014
SECTION II ANALYSIS OF STRUCTURAL CHARACTERS OF FEED PROCESSING INDUSTRY
I. Analysis of Structure of Companies in the Industry
II. Analysis of Industrial Assets Scale and Structure
II. Analysis of Industrial Sales Scale and Structure
IV. Analysis of Industrial Profit Scale and Structure
SECTION III ANALYSIS OF FINANCIAL CAPACITY OF FEED PROCESSING INDUSTRY
I. Analysis of the Credit Capacity of the Industry
Figure 28 Asset-liability Ratio of Chinese Feed Processing Industry from 2010 to 2014
II. Analysis of Profitability
Figure 29 Gross Margin of Chinese Feed Processing Industry from 2010 to 2014
Figure 30 Ratio of Profit to Cost of Chinese Feed Processing Industry from 2010 to 2014
Figure 31 Profit Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 32 Assets Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
III. Analysis of the Operational Capacity of the Industry
IV. Analysis of the Developing Capacity of the Industry
CHAPTER IV ANALYSIS OF SUPPLY AND DEMAND OF CHINA'S PET FOOD MARKET
SECTION I ANALYSIS AND FORECAST OF PET FOOD PRODUCT OUTPUT
I. Analysis of Output of China’s Pet Food from 2013 to 2014
Figure 37 Statistics of the Output of Pet Food in China from 2009 to 2013
I. Prediction of Output of China’s Pet Food from 2014 to 2018
Figure 38 China’s Pet Food Output Forecast Tendency Figure from 2014 to 2018
SECTION II ANALYSIS AND PREDICTION OF PET FOOD MARKET DEMAND
I. Analysis of Market Demand of China’s Pet Food from 2009 to 2013
Figure 39 Statistics of Total retail Volume of Pet Food in China from 2009 to 2013
Figure 40 Statistics of retail volume of types of pet food in China from 2009 to 2013
II. Prediction of Market Demand of China’s Pet Food from 2014 to 2018
Figure 41 China’s Pet Food Market Demand Forecast Tendency Figure from 2014 to 2018
SECTION III ANALYSIS OF IMPORT AND EXPORT DATA OF PET FOOD
I. Analysis of Import Data of Pet Food in China
(I) Analysis of Import Volume
Figure 42 The Quantity of Import of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Import Amount
Figure 43 The Import Amount of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Import Price
Figure 44 The Average Import Price of Formulated Animal Feed of China from 2009 to 2014
II. Analysis of Export Data of Pet Food in China
(I) Analysis of Export Volume
Figure 45 The Quantity of Export of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Export Amount
Figure 46 The Export Amount of Formulated Animal Feed of China from 2009 to 2014
(III) Analysis of Export Price
Figure 47 The Average Export price of Formulated Animal Feed of China from 2009 to 2014
SECTION IV PREDICTION OF PET FOOD IMPORT AND EXPORT IN CHINA
PART III ANALYSIS OF THE MARKET TREND
CHAPTER V ANALYSIS OF DEVELOPMENT OF PET FOOD INDUSTRY
SECTION I ANALYSIS OF DEVELOPMENT OF GLOBAL PET FOOD INDUSTRY
I Analysis of Development History of Global Pet Food Industry
1. THE ORIGIN OF PET FOOD
2. DEVELOPMENT IN AMERICA
3. PET FOOD AND PET ECONOMY
4. DEVELOPMENT IN CHINA
II Development Status of Global Pet Food Industry
III Prediction of Development of Global Pet Food Industry
SECTION II ANALYSIS OF DEVELOPMENT OF CHINA'S PET FOOD INDUSTRY
I Analysis of Development Status of China's Pet Food Industry
II. The Influence of Foreign Companies to Domestic Pet Food Market
SECTION III CHARACTERISTICS AND SIGNIFICANCE OF PET FOOD INDUSTRY IN CHINA
SECTION IV ANALYSIS OF SUPERVISION PROBLEMS OF CHINA'S PET FOOD INDUSTRY
CHAPTER VI ANALYSIS OF SIZE OF CHINA'S PET FOOD MARKET
SECTION I CHINA’S PET FOOD MARKET SIZE FROM 2009 TO 2013
Figure 48 Statistics of Total retail Sales of Pet Food in China from 2009 to 2013
Figure 49 Statistics of Retail Sales of Types of Pet Food in China from 2009 to 2013
SECTION II. ANALYSIS OF REGIONAL MARKET SCALES OF CHINA'S PET FOOD FROM 2009 TO 2013
I. Analysis of Market Size of Northeast China
Figure 50 Change of Northeast China’s Pet Food Market Scale from 2009 to 2013
II. Analysis of Market Size of North China
Figure 51 Change of North China’s Pet Food Market Scale from 2009 to 2013
III. Analysis of Market Size of East China
Figure 52 Change of East China’s Pet Food Market Scale from 2009 to 2013
IV. Analysis of Market Size of Central China
Figure 53 Change of Central China’s Pet Food Market Scale from 2009 to 2013
II. Analysis of Market Size of South China
Figure 54 Change of South China’s Pet Food Market Scale from 2009 to 2013
VI. Analysis of Market Size of West China
Figure 55 Change of West China’s Pet Food Market Scale from 2009 to 2013
SECTION III FORECAST OF CHINA’S PET FOOD MARKET SCALE FROM 2014 TO 2018
Figure 56 China’s Pet Food Market Scale Forecast Tendency Figure from 2014 to 2018
CHAPTER VII ANALYSIS OF TREND OF DOMESTIC PRODUCT PRICE OF PET FOOD AND INFLUENCING FACTORS
SECTION I CURRENT PRICE AND REVIEW OF CHINA’S PLASTIC OPTICAL FIBER SIGNAL TRANSMISSION LINE PRODUCTS
Figure 57 Statistics of Product prices of Some pet Food Companies
Figure 58 Purchase Quotation of French Royal Pet Food
SECTION II ANALYSIS OF FACTORS AFFECTING THE PRICE OF CHINA’S PLASTIC OPTICAL FIBER SIGNAL TRANSMISSION LINE PRODUCTS
SECTION III FORECAST OF FUTURE PRICE TREND OF CHINA’S PRODUCTS FROM 2014 TO 2018
CHAPTER VIII ANALYSIS OF INDUSTRIAL CHAIN OF PET FOOD INDUSTRY
SECTION I OVERVIEW OF INDUSTRIAL CHAIN OF PET FOOD INDUSTRY
Figure 59 Industrial Chain Structure of Pet Food Industry
Source: China Competition Information
SECTION II ANALYSIS OF UPSTREAM MATERIAL OF PET FEED
I. Analysis of Output and Price of Beef And Mutton
Figure 60 Statistics of Domestic Beef and Mutton Output from 2008 to 2013
Figure 61 Performance Trend of Wholesale Price of Domestic Fresh Beef in 2014
Notice: the unit is yuan / kg
Figure 62 Performance Trend of Wholesale Price of Domestic Fresh Mutton in 2014
Notice: the unit is yuan / kg
II. Analysis of Corn Output
Figure 63 Corn Production Status in China from 2009 to 2013
II. Price Tendency Analysis of Chicken
Notice: the unit is yuan / kg
SECTION III ANALYSIS OF DOWNSTREAM MARKET OF PET FOOD
I. Professional Channels
II. Supermarket
III. Networks
IV. Quantity of Pets
PART IV STRATEGY OF INDUSTRY COMPETITION
SECTION IX ANALYSIS OF COMPETITIVENESS ADVANTAGES OF PET FOOD
SECTION I ASSESSMENTS ON OVERALL COMPETITIVENESS OF PRODUCTS
SECTION II EVALUATION RESULT ANALYSIS OF COMPETITIVENESS OF PRODUCTS
SECTION III SUGGESTIONS FOR BUILDING PRODUCT COMPETITIVE ADVANTAGES
II Advantage in technical innovation
3 STRONG R & D EFFORTS
CHAPTER X ANALYSIS OF COMPETITION STRATEGY OF PET FOOD INDUSTRY
SECTION I ANALYSIS OF INDUSTRY COMPETITION STRUCTURE
I. Competition among Existing Enterprises
II. Analysis of Potential Entrants
III. Analysis of Threat of Substitution Products
IV. Bargaining Power of Suppliers
V. Bargaining Power of Customers
SECTION II COMPARISON OF INTERNATIONAL COMPETITIVENESS OF INDUSTRY
I. Factors of Production
II Demand Situation
III. Relevant and Support Industries
IV. Strategy, Structure and Competition Opportunities of Enterprises
SECTION III ANALYSIS OF COMPETITION STRATEGIES OF PET FOOD
I. Core Competitiveness Factor to Pet Food Companies
II. Factors Influencing Core Competitiveness of Pet Food Enterprises and Approaches for Enhancing Core Competitiveness
III. Strategies to Enhance Competitiveness of Pet Food Enterprises
CHAPTER X COMPETITION ANALYSIS OF KEY ENTERPRISES OF PET FOOD INDUSTRY
SECTION I MARS FOODS (CHINA) CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 68 Income and Profits of Mars Foods (China) Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 69 Asset-Liability Ratio of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 70 Profitability Index of Mars Foods (China) Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Analysis of Competitive Advantages of Company
SECTION II QINGDAO INABA FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 75 Income and Profits of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 77 The Profitability Index of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Analysis of Competitive Advantages of Company
SECTION III ROYAL CANIN AU YU (SHANGHAI) PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
Royal Canin produces the nutritious cat food series based on the special requirements of cats
Specification: 1.5/14 Kg
Specification: 100g; suitable for baby cat at the weaning period of less than 4 months
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Condition of Market Positioning
SECTION IV ZHUCHENG RICHORIGN FOODSTUFFS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Distribution of Sales Network
SECTION V XINYI HUAYI PET PRODUCTS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 94 Income and Profits of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 96 Profitability Index of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
SECTION VI CHENGDU CARE PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 101 Income and Profits of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 103 Profitability Index of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Distribution of Sales Network
SECTION VII WENZHOU PEIDI PET PRODUCTS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 107 Income and Profits of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 109 Profitability Index of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
V. Analysis of Competitive Advantages of Company
SECTION VIII YANTAI CHINA PET FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 114 Income and Profits of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 116 Profitability Index of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Distribution of Sales Network
SECTION IX TIANJIN NESTLE PURINA PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Analysis of Competitive Advantages of Company
SECTION X QINGDAO JINGWANG PET FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 128 Income and Profits of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
IV. Analysis of Business Operation Performance
Figure 129 Asset-liability Ratio of Qingdao Jingwang pet foods Co., Ltd. from 2012-2013
Figure 130 Profitability Index of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
V. Distribution of Sales Network
Figure 131 Distribution of Sales Network of Qingdao Jingwang Pet Foods Co., Ltd
SECTION XI DANDONG CHANGLIN FOOD STUFF CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Distribution of Sales Network
SECTION XII NANJING QINGSHAN BIOLOGY SCIENCE DEVELOPMENT CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
Part V: Development Prospect Forecast of Industry
CHAPTER XII ANALYSIS OF INVESTMENT AND DEVELOPMENT PROSPECTS OF PET FOOD INDUSTRY
SECTION I. ANALYSIS OF INVESTMENT OPPORTUNITY OF PET FOOD INDUSTRY
I. Analysis of Pet Food Investment Projects
II. Analysis of Investment in Pet Food Regional Market
III Investment Opportunity of Pet Food Industry in 2014
SECTION II PRODUCT DEVELOPMENT DIRECTION OF CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION III DEVELOPMENT TREND OF FUTURE MARKET
I Analysis of Trend for Industrial Concentration
II. Industry Development Status During the Twelfth Five-Year Plan
CHAPTER XIII CUSTOMER AWARENESS ANALYSIS OF PET FOOD INDUSTRY
SECTION I USERS' COGNITION OF PET FOOD INDUSTRY
SECTION II FACTORS CONCERNED BY USERS OF PET FOOD INDUSTRY
I. Function
II. Quality
III. Price
IV. Appearance
V. Service
PART VI INVESTMENT STRATEGY OF INDUSTRY
CHAPTER XIV DEVELOPMENT TREND AND INVESTMENT RISK ANALYSIS OF PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION I CURRENT PROBLEMS IN PET FOOD
SECTION II PREDICTION ON CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION III ANALYSIS OF INVESTMENT RISK OF CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
I. Risk of Downstream Demand
II. Risks from Market Competition
III. Analysis on Technical Risks
IV. Risks on Product Policy
CHAPTER XV VIEWS AND CONCLUSION OF EXPORTS
SECTION I ANALYSIS OF MARKETING STRATEGIES OF PET FOOD INDUSTRY
I. Price Strategy
II. Raw Material Strategy
III. Brand Strategy
SECTION II ANALYSIS OF AND SUGGESTIONS FOR ENTERPRISE OPERATION AND DEVELOPMENT IN PET FOOD INDUSTRY
I. Purchasing Modes of Pet Food Industry
II. Production Modes of Pet Food Industry
SECTION III COUNTERMEASURES OF INDUSTRY
I. Grasping Opportunities of National Investment
II. Implementation of Rivalry Strategic Alliance
III. Self Coping Strategies of Enterprises
IV. Implementation of Key Customer Strategies in the Market
I. Necessity for the Implementation of Key Customer Strategies
I. Key customers are part of the Enterprise' strategy
Table 145 Key Customer Management and Enterprises' Strategy Planning
II. Key Customer management is enterprises' competitive strategy
II. Reasonable Determination of Key Customers
III. Management on Key Customer Strategy
IV. Support to Key Customer Management
CHAPTER I OVERVIEW OF PET FOOD INDUSTRY
SECTION I DEFINITION OF PET FOOD INDUSTRY
SECTION II CLASSIFICATION OF PET FOOD INDUSTRY
I. Classified according to the form
II. Classified according to the usage
SECTION III NUTRIENTS OF PET FOOD
CHAPTER II ANALYSIS OF DEVELOPMENT ENVIRONMENT OF PET FOOD INDUSTRY IN CHINA FROM 2013 TO 2014
SECTION I ANALYSIS OF CHINESE ECONOMIC ENVIRONMENT FROM 2013 TO 2014
I. Analysis on Macro-Economy
Figure 1 China's GDP and Growth Rate Variation during 2009-2014
Figure 2 GDP Pattern and Corresponding Growth Rate during 2013-2014
II. Analysis of Industry Trend
Figure 3 Industrial Growth Rate Trend of 2013 Value Added of Nationwide Scale or above
Figure 4 Industrial Growth Rate Trend of 2014 Value Added of Nationwide Scale or above
IV. Investment in Fixed Assets
Figure 5 China's Fixed-Asset Investments of the Whole Society during 2009-2014
IV. Foreign Trade Development
Figure 6 China's Total Export-Import Volume During 2009-2014
SECTION II ANALYSIS OF POLICY ENVIRONMENT FOR CHINA’S PET FOOD INDUSTRY FROM 2013 TO 2014
I. Analysis of Efforts of Industrial Policies
III Quantity limitation. Every residence with approval can raise one dog
Figure 7 Major Regulations and Core Content for Chinese Feed Industry
II. Analysis of Relevant Industrial Standard
(I) Comprehensive National Standards for Feed Industry
Figure 8 List of Comprehensive Standards for Chinese Feed Industry
(II) AAFCO Pet Nutrition Standard Reference
AAFCO is short for Association of American Feed Control Officials
Figure 9 AAFCO Nutrition Table of Cat Food
SECTION III ANALYSIS OF SOCIAL ENVIRONMENT FOR CHINA’S PET FOOD INDUSTRY FROM 2013 TO 2014
I. Analysis of Population Environment
Figure 10 Tendency Figure of Growth of China's Total Population 2008-2013
Figure 11 Statistics of Chinese Population and Composition in 2013
II. Analysis of Income Growth of Residents
PART II ANALYSIS OF INDUSTRY OPERATION
CHAPTER III OVERALL DEVELOPMENT STATUS OF CHINA’S FEED PROCESSING INDUSTRY FROM 2013 TO 2014
SECTION I ANALYSIS OF SCALE OF FEED PROCESSING INDUSTRY
I. Analysis of Scale of Companies in the Industry
Figure 13 Profit Quantity Trend of China's Feed Processing Enterprises from 2010 to 2014
II. Analysis of Industrial Assets Scale
Figure 14 Total assets of China's Feed Processing Industry from 2010 to 2014
Figure 15 Assets Variation Trend of China's Feed Processing Industry from 2010 to 2014
III. Analysis of Industrial Scale
Figure 16 Sales Revenue of China's Feed Processing Industry from 2010 to 2014
IV. Analysis of Industrial Profit Scale
Figure 18 Total Profit of China's Feed Processing Industry from 2010 to 2014
Figure 19 Profit Variation Trend of China's Feed Processing Industry from 2010 to 2014
SECTION II ANALYSIS OF STRUCTURAL CHARACTERS OF FEED PROCESSING INDUSTRY
I. Analysis of Structure of Companies in the Industry
II. Analysis of Industrial Assets Scale and Structure
II. Analysis of Industrial Sales Scale and Structure
IV. Analysis of Industrial Profit Scale and Structure
SECTION III ANALYSIS OF FINANCIAL CAPACITY OF FEED PROCESSING INDUSTRY
I. Analysis of the Credit Capacity of the Industry
Figure 28 Asset-liability Ratio of Chinese Feed Processing Industry from 2010 to 2014
II. Analysis of Profitability
Figure 29 Gross Margin of Chinese Feed Processing Industry from 2010 to 2014
Figure 30 Ratio of Profit to Cost of Chinese Feed Processing Industry from 2010 to 2014
Figure 31 Profit Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 32 Assets Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
III. Analysis of the Operational Capacity of the Industry
IV. Analysis of the Developing Capacity of the Industry
CHAPTER IV ANALYSIS OF SUPPLY AND DEMAND OF CHINA'S PET FOOD MARKET
SECTION I ANALYSIS AND FORECAST OF PET FOOD PRODUCT OUTPUT
I. Analysis of Output of China’s Pet Food from 2013 to 2014
Figure 37 Statistics of the Output of Pet Food in China from 2009 to 2013
I. Prediction of Output of China’s Pet Food from 2014 to 2018
Figure 38 China’s Pet Food Output Forecast Tendency Figure from 2014 to 2018
SECTION II ANALYSIS AND PREDICTION OF PET FOOD MARKET DEMAND
I. Analysis of Market Demand of China’s Pet Food from 2009 to 2013
Figure 39 Statistics of Total retail Volume of Pet Food in China from 2009 to 2013
Figure 40 Statistics of retail volume of types of pet food in China from 2009 to 2013
II. Prediction of Market Demand of China’s Pet Food from 2014 to 2018
Figure 41 China’s Pet Food Market Demand Forecast Tendency Figure from 2014 to 2018
SECTION III ANALYSIS OF IMPORT AND EXPORT DATA OF PET FOOD
I. Analysis of Import Data of Pet Food in China
(I) Analysis of Import Volume
Figure 42 The Quantity of Import of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Import Amount
Figure 43 The Import Amount of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Import Price
Figure 44 The Average Import Price of Formulated Animal Feed of China from 2009 to 2014
II. Analysis of Export Data of Pet Food in China
(I) Analysis of Export Volume
Figure 45 The Quantity of Export of Formulated Animal Feed of China from 2009 to 2014
(II) Analysis of Export Amount
Figure 46 The Export Amount of Formulated Animal Feed of China from 2009 to 2014
(III) Analysis of Export Price
Figure 47 The Average Export price of Formulated Animal Feed of China from 2009 to 2014
SECTION IV PREDICTION OF PET FOOD IMPORT AND EXPORT IN CHINA
PART III ANALYSIS OF THE MARKET TREND
CHAPTER V ANALYSIS OF DEVELOPMENT OF PET FOOD INDUSTRY
SECTION I ANALYSIS OF DEVELOPMENT OF GLOBAL PET FOOD INDUSTRY
I Analysis of Development History of Global Pet Food Industry
1. THE ORIGIN OF PET FOOD
2. DEVELOPMENT IN AMERICA
3. PET FOOD AND PET ECONOMY
4. DEVELOPMENT IN CHINA
II Development Status of Global Pet Food Industry
III Prediction of Development of Global Pet Food Industry
SECTION II ANALYSIS OF DEVELOPMENT OF CHINA'S PET FOOD INDUSTRY
I Analysis of Development Status of China's Pet Food Industry
II. The Influence of Foreign Companies to Domestic Pet Food Market
SECTION III CHARACTERISTICS AND SIGNIFICANCE OF PET FOOD INDUSTRY IN CHINA
SECTION IV ANALYSIS OF SUPERVISION PROBLEMS OF CHINA'S PET FOOD INDUSTRY
CHAPTER VI ANALYSIS OF SIZE OF CHINA'S PET FOOD MARKET
SECTION I CHINA’S PET FOOD MARKET SIZE FROM 2009 TO 2013
Figure 48 Statistics of Total retail Sales of Pet Food in China from 2009 to 2013
Figure 49 Statistics of Retail Sales of Types of Pet Food in China from 2009 to 2013
SECTION II. ANALYSIS OF REGIONAL MARKET SCALES OF CHINA'S PET FOOD FROM 2009 TO 2013
I. Analysis of Market Size of Northeast China
Figure 50 Change of Northeast China’s Pet Food Market Scale from 2009 to 2013
II. Analysis of Market Size of North China
Figure 51 Change of North China’s Pet Food Market Scale from 2009 to 2013
III. Analysis of Market Size of East China
Figure 52 Change of East China’s Pet Food Market Scale from 2009 to 2013
IV. Analysis of Market Size of Central China
Figure 53 Change of Central China’s Pet Food Market Scale from 2009 to 2013
II. Analysis of Market Size of South China
Figure 54 Change of South China’s Pet Food Market Scale from 2009 to 2013
VI. Analysis of Market Size of West China
Figure 55 Change of West China’s Pet Food Market Scale from 2009 to 2013
SECTION III FORECAST OF CHINA’S PET FOOD MARKET SCALE FROM 2014 TO 2018
Figure 56 China’s Pet Food Market Scale Forecast Tendency Figure from 2014 to 2018
CHAPTER VII ANALYSIS OF TREND OF DOMESTIC PRODUCT PRICE OF PET FOOD AND INFLUENCING FACTORS
SECTION I CURRENT PRICE AND REVIEW OF CHINA’S PLASTIC OPTICAL FIBER SIGNAL TRANSMISSION LINE PRODUCTS
Figure 57 Statistics of Product prices of Some pet Food Companies
Figure 58 Purchase Quotation of French Royal Pet Food
SECTION II ANALYSIS OF FACTORS AFFECTING THE PRICE OF CHINA’S PLASTIC OPTICAL FIBER SIGNAL TRANSMISSION LINE PRODUCTS
SECTION III FORECAST OF FUTURE PRICE TREND OF CHINA’S PRODUCTS FROM 2014 TO 2018
CHAPTER VIII ANALYSIS OF INDUSTRIAL CHAIN OF PET FOOD INDUSTRY
SECTION I OVERVIEW OF INDUSTRIAL CHAIN OF PET FOOD INDUSTRY
Figure 59 Industrial Chain Structure of Pet Food Industry
Source: China Competition Information
SECTION II ANALYSIS OF UPSTREAM MATERIAL OF PET FEED
I. Analysis of Output and Price of Beef And Mutton
Figure 60 Statistics of Domestic Beef and Mutton Output from 2008 to 2013
Figure 61 Performance Trend of Wholesale Price of Domestic Fresh Beef in 2014
Notice: the unit is yuan / kg
Figure 62 Performance Trend of Wholesale Price of Domestic Fresh Mutton in 2014
Notice: the unit is yuan / kg
II. Analysis of Corn Output
Figure 63 Corn Production Status in China from 2009 to 2013
II. Price Tendency Analysis of Chicken
Notice: the unit is yuan / kg
SECTION III ANALYSIS OF DOWNSTREAM MARKET OF PET FOOD
I. Professional Channels
II. Supermarket
III. Networks
IV. Quantity of Pets
PART IV STRATEGY OF INDUSTRY COMPETITION
SECTION IX ANALYSIS OF COMPETITIVENESS ADVANTAGES OF PET FOOD
SECTION I ASSESSMENTS ON OVERALL COMPETITIVENESS OF PRODUCTS
SECTION II EVALUATION RESULT ANALYSIS OF COMPETITIVENESS OF PRODUCTS
SECTION III SUGGESTIONS FOR BUILDING PRODUCT COMPETITIVE ADVANTAGES
II Advantage in technical innovation
3 STRONG R & D EFFORTS
CHAPTER X ANALYSIS OF COMPETITION STRATEGY OF PET FOOD INDUSTRY
SECTION I ANALYSIS OF INDUSTRY COMPETITION STRUCTURE
I. Competition among Existing Enterprises
II. Analysis of Potential Entrants
III. Analysis of Threat of Substitution Products
IV. Bargaining Power of Suppliers
V. Bargaining Power of Customers
SECTION II COMPARISON OF INTERNATIONAL COMPETITIVENESS OF INDUSTRY
I. Factors of Production
II Demand Situation
III. Relevant and Support Industries
IV. Strategy, Structure and Competition Opportunities of Enterprises
SECTION III ANALYSIS OF COMPETITION STRATEGIES OF PET FOOD
I. Core Competitiveness Factor to Pet Food Companies
II. Factors Influencing Core Competitiveness of Pet Food Enterprises and Approaches for Enhancing Core Competitiveness
III. Strategies to Enhance Competitiveness of Pet Food Enterprises
CHAPTER X COMPETITION ANALYSIS OF KEY ENTERPRISES OF PET FOOD INDUSTRY
SECTION I MARS FOODS (CHINA) CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 68 Income and Profits of Mars Foods (China) Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 69 Asset-Liability Ratio of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 70 Profitability Index of Mars Foods (China) Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Analysis of Competitive Advantages of Company
SECTION II QINGDAO INABA FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 75 Income and Profits of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 77 The Profitability Index of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Analysis of Competitive Advantages of Company
SECTION III ROYAL CANIN AU YU (SHANGHAI) PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
Royal Canin produces the nutritious cat food series based on the special requirements of cats
Specification: 1.5/14 Kg
Specification: 100g; suitable for baby cat at the weaning period of less than 4 months
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Condition of Market Positioning
SECTION IV ZHUCHENG RICHORIGN FOODSTUFFS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Distribution of Sales Network
SECTION V XINYI HUAYI PET PRODUCTS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 94 Income and Profits of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 96 Profitability Index of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
SECTION VI CHENGDU CARE PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 101 Income and Profits of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 103 Profitability Index of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Distribution of Sales Network
SECTION VII WENZHOU PEIDI PET PRODUCTS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 107 Income and Profits of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 109 Profitability Index of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
V. Analysis of Competitive Advantages of Company
SECTION VIII YANTAI CHINA PET FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 114 Income and Profits of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
IV. Analysis of Business Operation Performance
Figure 116 Profitability Index of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
V. Condition of Market Positioning
VI. Distribution of Sales Network
SECTION IX TIANJIN NESTLE PURINA PET FOOD CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Analysis of Competitive Advantages of Company
SECTION X QINGDAO JINGWANG PET FOODS CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
Figure 128 Income and Profits of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
IV. Analysis of Business Operation Performance
Figure 129 Asset-liability Ratio of Qingdao Jingwang pet foods Co., Ltd. from 2012-2013
Figure 130 Profitability Index of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
V. Distribution of Sales Network
Figure 131 Distribution of Sales Network of Qingdao Jingwang Pet Foods Co., Ltd
SECTION XI DANDONG CHANGLIN FOOD STUFF CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
V. Distribution of Sales Network
SECTION XII NANJING QINGSHAN BIOLOGY SCIENCE DEVELOPMENT CO., LTD
I. Basic Information about Enterprise Development
II. Analysis of Main Products
III. Major Economic Indicators of Company
IV. Analysis of Business Operation Performance
Part V: Development Prospect Forecast of Industry
CHAPTER XII ANALYSIS OF INVESTMENT AND DEVELOPMENT PROSPECTS OF PET FOOD INDUSTRY
SECTION I. ANALYSIS OF INVESTMENT OPPORTUNITY OF PET FOOD INDUSTRY
I. Analysis of Pet Food Investment Projects
II. Analysis of Investment in Pet Food Regional Market
III Investment Opportunity of Pet Food Industry in 2014
SECTION II PRODUCT DEVELOPMENT DIRECTION OF CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION III DEVELOPMENT TREND OF FUTURE MARKET
I Analysis of Trend for Industrial Concentration
II. Industry Development Status During the Twelfth Five-Year Plan
CHAPTER XIII CUSTOMER AWARENESS ANALYSIS OF PET FOOD INDUSTRY
SECTION I USERS' COGNITION OF PET FOOD INDUSTRY
SECTION II FACTORS CONCERNED BY USERS OF PET FOOD INDUSTRY
I. Function
II. Quality
III. Price
IV. Appearance
V. Service
PART VI INVESTMENT STRATEGY OF INDUSTRY
CHAPTER XIV DEVELOPMENT TREND AND INVESTMENT RISK ANALYSIS OF PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION I CURRENT PROBLEMS IN PET FOOD
SECTION II PREDICTION ON CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
SECTION III ANALYSIS OF INVESTMENT RISK OF CHINA’S PET FOOD INDUSTRY FROM 2014 TO 2018
I. Risk of Downstream Demand
II. Risks from Market Competition
III. Analysis on Technical Risks
IV. Risks on Product Policy
CHAPTER XV VIEWS AND CONCLUSION OF EXPORTS
SECTION I ANALYSIS OF MARKETING STRATEGIES OF PET FOOD INDUSTRY
I. Price Strategy
II. Raw Material Strategy
III. Brand Strategy
SECTION II ANALYSIS OF AND SUGGESTIONS FOR ENTERPRISE OPERATION AND DEVELOPMENT IN PET FOOD INDUSTRY
I. Purchasing Modes of Pet Food Industry
II. Production Modes of Pet Food Industry
SECTION III COUNTERMEASURES OF INDUSTRY
I. Grasping Opportunities of National Investment
II. Implementation of Rivalry Strategic Alliance
III. Self Coping Strategies of Enterprises
IV. Implementation of Key Customer Strategies in the Market
I. Necessity for the Implementation of Key Customer Strategies
I. Key customers are part of the Enterprise' strategy
Table 145 Key Customer Management and Enterprises' Strategy Planning
II. Key Customer management is enterprises' competitive strategy
II. Reasonable Determination of Key Customers
III. Management on Key Customer Strategy
IV. Support to Key Customer Management
LIST OF FIGURES
Figure 1 China's GDP and Growth Rate Variation during 2009-2014
Figure 2 GDP Pattern and Corresponding Growth Rate during 2013-2014
Figure 3 Industrial Growth Rate Trend of 2013 Value Added of Nationwide Scale or above
Figure 4 Industrial Growth Rate Trend of 2014 Value Added of Nationwide Scale or above
Figure 5 China's Fixed-Asset Investments of the Whole Society during 2009-2014
Figure 6 China's Total Export-Import Volume During 2009-2014
Figure 7 Major Regulations and Core Content for Chinese Feed Industry
Figure 8 List of Comprehensive Standards for Chinese Feed Industry
Figure 9 AAFCO Nutrition Table of Cat Food
Figure 10 Tendency Figure of Growth of China's Total Population 2008-2013
Figure 11 Statistics of Chinese Population and Composition in 2013
Figure 12 Per Capita Disposable Incomes of Urban Residents and Growth Rate in 2009-2014
Figure 13 Profit Quantity Trend of China's Feed Processing Enterprises from 2010 to 2014
Figure 14 Total assets of China's Feed Processing Industry from 2010 to 2014
Figure 15 Assets Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 16 Sales Revenue of China's Feed Processing Industry from 2010 to 2014
Figure 17 Sales Revenue Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 18 Total Profit of China's Feed Processing Industry from 2010 to 2014
Figure 19 Profit Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 20 Statistics on Quantities of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 21 Quantity’s Share of Feed Processing Enterprises with Different Forms of Ownership in 2014
Figure 22 Statistics on Total Assets of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 23 Total assets' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 24 Statistics on Sales Income of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 25 Sales Income' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 26 Statics on Total Profits of Feed Processing Enterprises with Different Forms of Ownership from 2010 to 2014
Figure 27 Total Profits' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 28 Asset-liability Ratio of Chinese Feed Processing Industry from 2010 to 2014
Figure 29 Gross Margin of Chinese Feed Processing Industry from 2010 to 2014
Figure 30 Ratio of Profit to Cost of Chinese Feed Processing Industry from 2010 to 2014
Figure 31 Profit Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 32 Assets Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 33Turnover Times of Account Receivable of Chinese Feed Processing Industry from 2010 to 2014
Figure 34 Turnover Rate of Current Assets of Chinese Feed Processing Industry from 2010 to 2014
Figure 35 Turnover Rate of Total Assets of Chinese Feed Processing Industry from 2010 to 2014
Figure 36 Main Indicators of Development Capacity of China's Feed Processing Industry from 2011 to 2014
Figure 37 Statistics of the Output of Pet Food in China from 2009 to 2013
Figure 38 China’s Pet Food Output Forecast Tendency Figure from 2014 to 2018
Figure 39 Statistics of Total retail Volume of Pet Food in China from 2009 to 2013
Figure 40 Statistics of retail volume of types of pet food in China from 2009 to 2013
Figure 41 China’s Pet Food Market Demand Forecast Tendency Figure from 2014 to 2018
Figure 42 The Quantity of Import of Formulated Animal Feed of China from 2009 to 2014
Figure 43 The Import Amount of Formulated Animal Feed of China from 2009 to 2014
Figure 44 The Average Import Price of Formulated Animal Feed of China from 2009 to 2014
Figure 45 The Quantity of Export of Formulated Animal Feed of China from 2009 to 2014
Figure 46 The Export Amount of Formulated Animal Feed of China from 2009 to 2014
Figure 47 The Average Export price of Formulated Animal Feed of China from 2009 to 2014
Figure 48 Statistics of Total retail Sales of Pet Food in China from 2009 to 2013
Figure 49 Statistics of Retail Sales of Types of Pet Food in China from 2009 to 2013
Figure 50 Change of Northeast China’s Pet Food Market Scale from 2009 to 2013
Figure 51 Change of North China’s Pet Food Market Scale from 2009 to 2013
Figure 52 Change of East China’s Pet Food Market Scale from 2009 to 2013
Figure 53 Change of Central China’s Pet Food Market Scale from 2009 to 2013
Figure 54 Change of South China’s Pet Food Market Scale from 2009 to 2013
Figure 55 Change of West China’s Pet Food Market Scale from 2009 to 2013
Figure 56 China’s Pet Food Market Scale Forecast Tendency Figure from 2014 to 2018
Figure 57 Statistics of Product prices of Some pet Food Companies
Figure 58 Purchase Quotation of French Royal Pet Food
Figure 59 Industrial Chain Structure of Pet Food Industry
Figure 60 Statistics of Domestic Beef and Mutton Output from 2008 to 2013
Figure 61 Performance Trend of Wholesale Price of Domestic Fresh Beef in 2014
Figure 62 Performance Trend of Wholesale Price of Domestic Fresh Mutton in 2014
Figure 63 Corn Production Status in China from 2009 to 2013
Figure 64 Performance Trend of Wholesale Price of Domestic Fresh Whole Chicken in 2014
Figure 65 Brand icons of Pet Food of Mars Foods (China) Co., Ltd
Figure 66 Price of Pet Food of Mars Foods (China) Co., Ltd
Figure 67 Assets and Liability Statistics of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 68 Income and Profits of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 69 Asset-Liability Ratio of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 70 Profitability Index of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 71 Basic Information of Qingdao Inaba Foods Co., Ltd
Figure 72 Main Products of Qingdao Inaba Foods Co., Ltd
Figure 73 Price of Main Pet Food of Qingdao Inaba Foods Co., Ltd
Figure 74 Assets and Liabilities Statistics of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 75 Income and Profits of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 76 Assets and Liabilities Ratios of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 77 The Profitability Index of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 78 Basic Information of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 79 Main Products of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 80 Price of Main Products of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 81 Assets and Liabilities Statistics of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 82 Income and Profits of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 83 Assets and Liabilities Ratios of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 84 Profitability Index of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 85 Basic Information of Zhucheng Richorign Foodstuffs Co., Ltd
Figure 86 Main Pet Food of Zhucheng Richorign Foodstuffs Co., Ltd
Figure 87 Assets and Liabilities Statistics of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 88 Income and Profits of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 89 Assets and Liabilities Ratios of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 90 The Profitability Index of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 91 Basic Information of Xinyi Huayi Pet Products Co., Ltd
Figure 92 Main Products of Xinyi Huayi Pet Products Co., Ltd
Figure 93 Assets and Liabilities Statistics of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 94 Income and Profits of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 95 Assets and Liabilities Ratios of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 96 Profitability Index of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 97 Basic Information of Chengdu Care Pet Food Co., Ltd
Figure 98 Main Products of Chengdu Care Pet Food Co., Ltd
Figure 99 Price of Main Pet Products of Chengdu Care Pet Food Co., Ltd
Figure 100 Assets and Liabilities Statistics of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 101 Income and Profits of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 102 Assets and Liabilities Ratio of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 103 Profitability Index of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 104 Distribution of Sales Network of Chengdu Care Pet Food Co., Ltd
Figure 105 Main Products of Wenzhou Peidi Pet Products Co., Ltd
Figure 106 Assets and Liabilities Statistics of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 107 Income and Profits of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 108 Assets and Liabilities Ratios of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 109 Profitability Index of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 110 Basic Information of Yantai China Pet Foods Co., Ltd
Figure 111 Main Products of Yantai China Pet Foods Co., Ltd
Figure 112 Price of Main Products of Yantai China Pet Foods Co., Ltd
Figure 113 Assets and Liabilities Statistics of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 114 Income and Profits of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 115 Assets and Liabilities Ratio of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 116 Profitability Index of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 117 Distribution of Sales Network of Yantai China Pet Foods Co., Ltd
Figure 118 Basic Information of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 119 Main Products of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 120 Price of Main Products of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 121 Assets and Liabilities Statistics of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 122 Income and Profits of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 123 Assets and Liabilities Ratios of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 124 Profitability Index of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 125 Basic Information of Qingdao Jingwang pet foods Co., Ltd
Figure 126 Main Products List of Qingdao Jingwang Pet Foods Co., Ltd
Figure 127 Assets and Liabilities Statistics of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 128 Income and Profits of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 129 Asset-liability Ratio of Qingdao Jingwang pet foods Co., Ltd. from 2012-2013
Figure 130 Profitability Index of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 131 Distribution of Sales Network of Qingdao Jingwang Pet Foods Co., Ltd
Figure 132 Basic Information of DanDong ChangLin Food Stuff Co., Ltd
Figure 133 Main Products of DanDong ChangLin Food Stuff Co., Ltd
Figure 134 Assets and Liabilities Statistics of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 135 Income and Profits of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 136 Asset-liability Ratio of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 137 The Profitability Index of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 138 International Marketing Network of DanDong ChangLin Food Stuff Co., ltd
Figure 139 Domestic Marketing Network of DanDong ChangLin Food Stuff Co., Ltd
Figure 140 Basic Information of Nanjing Qingshan Biology Science Development Co., Ltd
Figure 141 Assets and Liabilities Statistics of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 142 Income and Profits of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 143 Asset-liability Ratio of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 144 Profitability Index of Shandong Kehua Healthy Technology Co., LTD. from 2012 to 2013
Table 145 Key Customer Management and Enterprises' Strategy Planning
Figure 1 China's GDP and Growth Rate Variation during 2009-2014
Figure 2 GDP Pattern and Corresponding Growth Rate during 2013-2014
Figure 3 Industrial Growth Rate Trend of 2013 Value Added of Nationwide Scale or above
Figure 4 Industrial Growth Rate Trend of 2014 Value Added of Nationwide Scale or above
Figure 5 China's Fixed-Asset Investments of the Whole Society during 2009-2014
Figure 6 China's Total Export-Import Volume During 2009-2014
Figure 7 Major Regulations and Core Content for Chinese Feed Industry
Figure 8 List of Comprehensive Standards for Chinese Feed Industry
Figure 9 AAFCO Nutrition Table of Cat Food
Figure 10 Tendency Figure of Growth of China's Total Population 2008-2013
Figure 11 Statistics of Chinese Population and Composition in 2013
Figure 12 Per Capita Disposable Incomes of Urban Residents and Growth Rate in 2009-2014
Figure 13 Profit Quantity Trend of China's Feed Processing Enterprises from 2010 to 2014
Figure 14 Total assets of China's Feed Processing Industry from 2010 to 2014
Figure 15 Assets Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 16 Sales Revenue of China's Feed Processing Industry from 2010 to 2014
Figure 17 Sales Revenue Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 18 Total Profit of China's Feed Processing Industry from 2010 to 2014
Figure 19 Profit Variation Trend of China's Feed Processing Industry from 2010 to 2014
Figure 20 Statistics on Quantities of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 21 Quantity’s Share of Feed Processing Enterprises with Different Forms of Ownership in 2014
Figure 22 Statistics on Total Assets of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 23 Total assets' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 24 Statistics on Sales Income of Feed Processing Enterprises with Different Forms of Ownership from 2012 to 2014
Figure 25 Sales Income' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 26 Statics on Total Profits of Feed Processing Enterprises with Different Forms of Ownership from 2010 to 2014
Figure 27 Total Profits' Share of Feed Processing Enterprises with Different Natures of Ownership in 2014
Figure 28 Asset-liability Ratio of Chinese Feed Processing Industry from 2010 to 2014
Figure 29 Gross Margin of Chinese Feed Processing Industry from 2010 to 2014
Figure 30 Ratio of Profit to Cost of Chinese Feed Processing Industry from 2010 to 2014
Figure 31 Profit Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 32 Assets Ration of Sales of Chinese Feed Processing Industry from 2010 to 2014
Figure 33Turnover Times of Account Receivable of Chinese Feed Processing Industry from 2010 to 2014
Figure 34 Turnover Rate of Current Assets of Chinese Feed Processing Industry from 2010 to 2014
Figure 35 Turnover Rate of Total Assets of Chinese Feed Processing Industry from 2010 to 2014
Figure 36 Main Indicators of Development Capacity of China's Feed Processing Industry from 2011 to 2014
Figure 37 Statistics of the Output of Pet Food in China from 2009 to 2013
Figure 38 China’s Pet Food Output Forecast Tendency Figure from 2014 to 2018
Figure 39 Statistics of Total retail Volume of Pet Food in China from 2009 to 2013
Figure 40 Statistics of retail volume of types of pet food in China from 2009 to 2013
Figure 41 China’s Pet Food Market Demand Forecast Tendency Figure from 2014 to 2018
Figure 42 The Quantity of Import of Formulated Animal Feed of China from 2009 to 2014
Figure 43 The Import Amount of Formulated Animal Feed of China from 2009 to 2014
Figure 44 The Average Import Price of Formulated Animal Feed of China from 2009 to 2014
Figure 45 The Quantity of Export of Formulated Animal Feed of China from 2009 to 2014
Figure 46 The Export Amount of Formulated Animal Feed of China from 2009 to 2014
Figure 47 The Average Export price of Formulated Animal Feed of China from 2009 to 2014
Figure 48 Statistics of Total retail Sales of Pet Food in China from 2009 to 2013
Figure 49 Statistics of Retail Sales of Types of Pet Food in China from 2009 to 2013
Figure 50 Change of Northeast China’s Pet Food Market Scale from 2009 to 2013
Figure 51 Change of North China’s Pet Food Market Scale from 2009 to 2013
Figure 52 Change of East China’s Pet Food Market Scale from 2009 to 2013
Figure 53 Change of Central China’s Pet Food Market Scale from 2009 to 2013
Figure 54 Change of South China’s Pet Food Market Scale from 2009 to 2013
Figure 55 Change of West China’s Pet Food Market Scale from 2009 to 2013
Figure 56 China’s Pet Food Market Scale Forecast Tendency Figure from 2014 to 2018
Figure 57 Statistics of Product prices of Some pet Food Companies
Figure 58 Purchase Quotation of French Royal Pet Food
Figure 59 Industrial Chain Structure of Pet Food Industry
Figure 60 Statistics of Domestic Beef and Mutton Output from 2008 to 2013
Figure 61 Performance Trend of Wholesale Price of Domestic Fresh Beef in 2014
Figure 62 Performance Trend of Wholesale Price of Domestic Fresh Mutton in 2014
Figure 63 Corn Production Status in China from 2009 to 2013
Figure 64 Performance Trend of Wholesale Price of Domestic Fresh Whole Chicken in 2014
Figure 65 Brand icons of Pet Food of Mars Foods (China) Co., Ltd
Figure 66 Price of Pet Food of Mars Foods (China) Co., Ltd
Figure 67 Assets and Liability Statistics of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 68 Income and Profits of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 69 Asset-Liability Ratio of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 70 Profitability Index of Mars Foods (China) Co., Ltd. from 2012 to 2013
Figure 71 Basic Information of Qingdao Inaba Foods Co., Ltd
Figure 72 Main Products of Qingdao Inaba Foods Co., Ltd
Figure 73 Price of Main Pet Food of Qingdao Inaba Foods Co., Ltd
Figure 74 Assets and Liabilities Statistics of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 75 Income and Profits of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 76 Assets and Liabilities Ratios of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 77 The Profitability Index of Qingdao Inaba Foods Co., Ltd. from 2012 to 2013
Figure 78 Basic Information of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 79 Main Products of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 80 Price of Main Products of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd
Figure 81 Assets and Liabilities Statistics of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 82 Income and Profits of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 83 Assets and Liabilities Ratios of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 84 Profitability Index of Royal Canin Au Yu (Shanghai) Pet Food Co., Ltd. from 2012 to 2013
Figure 85 Basic Information of Zhucheng Richorign Foodstuffs Co., Ltd
Figure 86 Main Pet Food of Zhucheng Richorign Foodstuffs Co., Ltd
Figure 87 Assets and Liabilities Statistics of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 88 Income and Profits of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 89 Assets and Liabilities Ratios of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 90 The Profitability Index of Zhucheng Richorign Foodstuffs Co., Ltd. from 2012 to 2013
Figure 91 Basic Information of Xinyi Huayi Pet Products Co., Ltd
Figure 92 Main Products of Xinyi Huayi Pet Products Co., Ltd
Figure 93 Assets and Liabilities Statistics of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 94 Income and Profits of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 95 Assets and Liabilities Ratios of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 96 Profitability Index of Xinyi Huayi Pet Products Co., Ltd. from 2012 to 2013
Figure 97 Basic Information of Chengdu Care Pet Food Co., Ltd
Figure 98 Main Products of Chengdu Care Pet Food Co., Ltd
Figure 99 Price of Main Pet Products of Chengdu Care Pet Food Co., Ltd
Figure 100 Assets and Liabilities Statistics of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 101 Income and Profits of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 102 Assets and Liabilities Ratio of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 103 Profitability Index of Chengdu Care Pet Food Co., Ltd. from 2012 to 2013
Figure 104 Distribution of Sales Network of Chengdu Care Pet Food Co., Ltd
Figure 105 Main Products of Wenzhou Peidi Pet Products Co., Ltd
Figure 106 Assets and Liabilities Statistics of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 107 Income and Profits of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 108 Assets and Liabilities Ratios of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 109 Profitability Index of Wenzhou Peidi Pet Products Co., Ltd. from 2012 to 2013
Figure 110 Basic Information of Yantai China Pet Foods Co., Ltd
Figure 111 Main Products of Yantai China Pet Foods Co., Ltd
Figure 112 Price of Main Products of Yantai China Pet Foods Co., Ltd
Figure 113 Assets and Liabilities Statistics of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 114 Income and Profits of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 115 Assets and Liabilities Ratio of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 116 Profitability Index of Yantai China Pet Foods Co., Ltd. from 2012 to 2013
Figure 117 Distribution of Sales Network of Yantai China Pet Foods Co., Ltd
Figure 118 Basic Information of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 119 Main Products of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 120 Price of Main Products of Tianjin Nestle Purina Pet Food Co., Ltd
Figure 121 Assets and Liabilities Statistics of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 122 Income and Profits of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 123 Assets and Liabilities Ratios of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 124 Profitability Index of Tianjin Nestle Purina Pet Food Co., Ltd. from 2012 to 2013
Figure 125 Basic Information of Qingdao Jingwang pet foods Co., Ltd
Figure 126 Main Products List of Qingdao Jingwang Pet Foods Co., Ltd
Figure 127 Assets and Liabilities Statistics of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 128 Income and Profits of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 129 Asset-liability Ratio of Qingdao Jingwang pet foods Co., Ltd. from 2012-2013
Figure 130 Profitability Index of Qingdao Jingwang Pet Foods Co., Ltd. from 2012-2013
Figure 131 Distribution of Sales Network of Qingdao Jingwang Pet Foods Co., Ltd
Figure 132 Basic Information of DanDong ChangLin Food Stuff Co., Ltd
Figure 133 Main Products of DanDong ChangLin Food Stuff Co., Ltd
Figure 134 Assets and Liabilities Statistics of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 135 Income and Profits of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 136 Asset-liability Ratio of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 137 The Profitability Index of DanDong ChangLin Food Stuff Co., Ltd. from 2012-2013
Figure 138 International Marketing Network of DanDong ChangLin Food Stuff Co., ltd
Figure 139 Domestic Marketing Network of DanDong ChangLin Food Stuff Co., Ltd
Figure 140 Basic Information of Nanjing Qingshan Biology Science Development Co., Ltd
Figure 141 Assets and Liabilities Statistics of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 142 Income and Profits of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 143 Asset-liability Ratio of Nanjing Qingshan Biology Science Development Co., Ltd. from 2012-2013
Figure 144 Profitability Index of Shandong Kehua Healthy Technology Co., LTD. from 2012 to 2013
Table 145 Key Customer Management and Enterprises' Strategy Planning
