PZ Cussons Plc in Beauty and Personal Care (United Kingdom)

July 2013 | 3 pages | ID: P9B7D9ACA20EN
Euromonitor International Ltd

Abstracts

PZ Cussons Plc remained the second leading manufacturer in bath and shower in the UK in 2012. The company managed to increase its value share in the category in 2012 as a result of a number of new product introductions and extensions, which were supported by solid marketing campaigns. The manufacturer is also increasing its presence in other categories in which it currently has a limited position, such as hair care and child-specific products. PZ Cussons is predicted to strengthen its position...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 PZ Cussons Plc: Key Facts
Summary 2 PZ Cussons Plc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 PZ Cussons Plc: Competitive Position 2012