Coty France SA in Beauty and Personal Care (France)

September 2013 | 3 pages | ID: C772918CB9AEN
Euromonitor International Ltd

Abstracts

Coty France aims to consolidate its lead within mass men’s fragrances. To achieve this, the company will continue to capitalise on its adidas and Playboy brands. It is also expected to try to increase its position within mass women’s fragrances. With its latest novelty, Lady Gaga fragrance, this player should be able to improve its sales in the short term. Over the forecast period Coty France is expected to continue to associate its brands with designers, celebrities and sports stars.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Coty France SA: Key Facts
Summary 2 Coty France SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Coty France SA: Competitive Position 2012