Beauty and Personal Care in Hong Kong, China
Beauty and personal care performed well in 2018, in part due to the city’s wider accessibility to Mainland Chinese tourists via the Hong Kong-Zhuhai-Macau Bridge and the Hong Kong high-speed rail link to the mainland. Despite both only opening in the last quarter of 2018, the number of tourists to Hong Kong rose, with such tourists attracted to Hong Kong as a shopping destination for products such as colour cosmetics, skin care and fragrances, with prestige and premium beauty and personal care p...
Euromonitor International's Beauty and Personal Care in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Beauty and Personal Care in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beauty and Personal Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Executive Summary
Greater Accessibility To Mainland Chinese Tourists Boosts Beauty and Personal Care
Growing Demand for Natural Products and Ingredients
Global Giants L'oréal and Estée Lauder Maintain Lead in 2018
Multitude of New Launches Characterise 2018
Beauty and Personal Care Set To Achieve Positive Forecast Period Growth
Market Data
Table 1 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Increasing Child Population in Hong Kong and China Stimulates Demand
2-in-1 Cleansing Gels Take Baby and Child-specific Products by Storm
Superfoods Ingredients Emerge As New Trend in Baby and Child-specific Skin Care
Competitive Landscape
Johnson & Johnson Suffers From Strong Competition
Up-and-coming Brands Perform Well in Online and New Distribution Channels
Parents Place Higher Trust in European Imports for Safety Reasons
Category Data
Table 11 Sales of Baby and Child-specific Products by Category: Value 2013-2018
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2014-2018
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2015-2018
Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2015-2018
Table 17 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2015-2018
Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2018-2023
Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Body Wash/shower Gel Leads Sales With Healthy Growth Expected
Drugstores/parapharmacies Help Boost Sales of Premium Products
Popularity of Refills Grows
Competitive Landscape
Unilever and Reckitt Benckiser Lead Sales Via Premiumisation
International Brands Remain the Most Popular
Niche Local Brands Adopt A Variety of Approaches To Attract Consumers
Category Data
Table 21 Sales of Bath and Shower by Category: Value 2013-2018
Table 22 Sales of Bath and Shower by Category: % Value Growth 2013-2018
Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
Table 24 NBO Company Shares of Bath and Shower: % Value 2014-2018
Table 25 LBN Brand Shares of Bath and Shower: % Value 2015-2018
Table 26 LBN Brand Shares of Premium Bath and Shower: % Value 2015-2018
Table 27 Forecast Sales of Bath and Shower by Category: Value 2018-2023
Table 28 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
Table 29 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Steady Growth in Deodorants Due To Increasing Usage Occasions
Consumers Prefer Deodorant Sprays Over Other Formats
Skin Care Infusion Becomes the New Trend in Deodorants Products
Competitive Landscape
Beiersdorf Sustains Leadership Position
Unilever Invests in Promotion Rather Than New Product Development in 2018
Kao Heats Up Competition by Moving From Skin Care To Deodorants
Category Data
Table 30 Sales of Deodorants by Category: Value 2013-2018
Table 31 Sales of Deodorants by Category: % Value Growth 2013-2018
Table 32 Sales of Deodorants by Premium vs Mass: % Value 2013-2018
Table 33 NBO Company Shares of Deodorants: % Value 2014-2018
Table 34 LBN Brand Shares of Deodorants: % Value 2015-2018
Table 35 LBN Brand Shares of Premium Deodorants: % Value 2015-2018
Table 36 Forecast Sales of Deodorants by Category: Value 2018-2023
Table 37 Forecast Sales of Deodorants by Category: % Value Growth 2018-2023
Table 38 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2018-2023
Headlines
Prospects
Beauty Salons and In-home Hair Removal Devices Erode Demand for Depilatories
Women's Razors and Blades Remains Stable While Hair Removers/bleaches Contracts
Preference for Japanese Brands
Competitive Landscape
Poor Performance of Removal Creams and Bleaches Stimulates A Change in Focus for Veet
Gillette and Schick Brand Lines Characterise Womens' Razors and Blades
Premiumisation Set To Elevate This Mass Category
Category Data
Table 39 Sales of Depilatories by Category: Value 2013-2018
Table 40 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 41 Sales of Women's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 42 NBO Company Shares of Depilatories: % Value 2014-2018
Table 43 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 44 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 45 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023
Headlines
Prospects
Premium Fragrances Soar Thanks To Their Symbolic Value and Suitability for Gifting
Flavour Notes and Scents Become More Important To Local Consumers
Wider Offline and Online Distribution Channels Contribute To Overall Category Growth
Competitive Landscape
Leadership Position of Traditional Designer Houses Is Challenged
Customers Attracted To Wide Collections and Unique Fragrances of Fragrance Specialists
Slow Moving Performance of Mass Fragrances Negatively Affects Category Leader Body Shop
Category Data
Table 46 Sales of Fragrances by Category: Value 2013-2018
Table 47 Sales of Fragrances by Category: % Value Growth 2013-2018
Table 48 NBO Company Shares of Fragrances: % Value 2014-2018
Table 49 LBN Brand Shares of Fragrances: % Value 2015-2018
Table 50 LBN Brand Shares of Premium Men's Fragrances: % Value 2015-2018
Table 51 LBN Brand Shares of Premium Women's Fragrances: % Value 2015-2018
Table 52 Forecast Sales of Fragrances by Category: Value 2018-2023
Table 53 Forecast Sales of Fragrances by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Performance of Colourants
Further Segmentation in Conditioners and Treatments
Environmental Concerns Push Up Demand for Healthy Protection Against Hair Damage
Competitive Landscape
Procter & Gamble Leads Sales, Followed by L'oréal
L'oréal Ranks Second Through Its Popular Brands
Competition Increases With New Entrants From Niche and Non-hair Care Brands
Category Data
Table 54 Sales of Hair Care by Category: Value 2013-2018
Table 55 Sales of Hair Care by Category: % Value Growth 2013-2018
Table 56 Sales of Hair Care by Premium vs Mass: % Value 2013-2018
Table 57 NBO Company Shares of Hair Care: % Value 2014-2018
Table 58 NBO Company Shares of Salon Professional Hair Care: % Value 2014-2018
Table 59 LBN Brand Shares of Hair Care: % Value 2015-2018
Table 60 LBN Brand Shares of Colourants: % Value 2015-2018
Table 61 LBN Brand Shares of Salon Professional Hair Care: % Value 2015-2018
Table 62 LBN Brand Shares of Styling Agents: % Value 2015-2018
Table 63 LBN Brand Shares of Premium Hair Care: % Value 2015-2018
Table 64 Forecast Sales of Hair Care by Category: Value 2018-2023
Table 65 Forecast Sales of Hair Care by Category: % Value Growth 2018-2023
Table 66 Forecast Sales of Hair Care by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Natural Ingredients Stimulate Demand Among Hong Kong Customers
New Types of Power Toothbrushes Shift Competition in Dental Floss
Sales of Electric Toothbrushes Set To Perform Well
Competitive Landscape
Category Leaders Compete Via Product Endorsements and Time-limited Promotions
Private Label Gains Ground in Economy Segments
Denture Care Benefits From Ageing Population
Category Data
Table 67 Sales of Oral Care by Category: Value 2013-2018
Table 68 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 69 Sales of Toothbrushes by Category: Value 2013-2018
Table 70 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 71 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 72 NBO Company Shares of Oral Care: % Value 2014-2018
Table 73 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 74 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
Table 75 LBN Brand Shares of Toothpaste: % Value 2015-2018
Table 76 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 77 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 78 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 79 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Headlines
Prospects
Sales Recover Following Rebound in Mainland Chinese Tourist Inflows
Air Pollution and Daily Stress Boost High-concentrate Solutions and Natural Care
Strong Growth of Mass Face Masks
Competitive Landscape
L'oréal and Estée Lauder Lead Value Sales
Smaller Pack Sizes Are Driven by Factors Other Than Travel
Glass Continues To Communicate Premium Positioning
Category Data
Table 80 Sales of Skin Care by Category: Value 2013-2018
Table 81 Sales of Skin Care by Category: % Value Growth 2013-2018
Table 82 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 83 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 84 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 85 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 86 NBO Company Shares of Skin Care: % Value 2014-2018
Table 87 LBN Brand Shares of Skin Care: % Value 2015-2018
Table 88 LBN Brand Shares of Facial Moisturisers: % Value 2015-2018
Table 89 LBN Brand Shares of Anti-agers: % Value 2015-2018
Table 90 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2015-2018
Table 91 LBN Brand Shares of General Purpose Body Care: % Value 2015-2018
Table 92 LBN Brand Shares of Premium Skin Care: % Value 2015-2018
Table 93 Forecast Sales of Skin Care by Category: Value 2018-2023
Table 94 Forecast Sales of Skin Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Rise in Outdoor Living Boosts Demand for Sun Protection
Sun Care Suffers Competition From Other Beauty and Personal Care Categories
Format, Size and Coverage Remain Key Trends in 2018
Competitive Landscape
L'Oréal and Shiseido in Close Contention for Top Spot
Skin Care Players Erode Share From Traditional Sun Care Players
Innovation To Remain Key
Category Data
Table 95 Sales of Sun Care by Category: Value 2013-2018
Table 96 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 97 NBO Company Shares of Sun Care: % Value 2014-2018
Table 98 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 99 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 100 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 101 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Seek Quality Beauty and Personal Care Products
Improved Transport Links With Mainland China Boost Sales From Incoming Visitors
More 'affordable' Premium Products Attract A Wider Audience
Competitive Landscape
L'oréal and Estée Lauder Sales Grow Thanks To Strong Premium Portfolios
Industry Players Increasingly Communicate Via Social Media
Personalisation and Novel Fragrances in Demand
Category Data
Table 102 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 103 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 104 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 105 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 106 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 107 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Mass Sales Benefit From Necessity Status
Mass Sales of Face Masks Boosted by Affordable Prices for High-concentrate Solutions
Innovation Increasingly Important in Mass Beauty and Personal Care
Competitive Landscape
Procter & Gamble, Johnson & Johnson and Unilever Lead This Highly Fragmented Category
Mass Brands Predominate in Certain Categories
Mass Vs Masstige
Category Data
Table 108 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 109 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 110 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 111 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 112 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 113 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
Greater Accessibility To Mainland Chinese Tourists Boosts Beauty and Personal Care
Growing Demand for Natural Products and Ingredients
Global Giants L'oréal and Estée Lauder Maintain Lead in 2018
Multitude of New Launches Characterise 2018
Beauty and Personal Care Set To Achieve Positive Forecast Period Growth
Market Data
Table 1 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Increasing Child Population in Hong Kong and China Stimulates Demand
2-in-1 Cleansing Gels Take Baby and Child-specific Products by Storm
Superfoods Ingredients Emerge As New Trend in Baby and Child-specific Skin Care
Competitive Landscape
Johnson & Johnson Suffers From Strong Competition
Up-and-coming Brands Perform Well in Online and New Distribution Channels
Parents Place Higher Trust in European Imports for Safety Reasons
Category Data
Table 11 Sales of Baby and Child-specific Products by Category: Value 2013-2018
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2014-2018
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2015-2018
Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2015-2018
Table 17 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2015-2018
Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2018-2023
Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Body Wash/shower Gel Leads Sales With Healthy Growth Expected
Drugstores/parapharmacies Help Boost Sales of Premium Products
Popularity of Refills Grows
Competitive Landscape
Unilever and Reckitt Benckiser Lead Sales Via Premiumisation
International Brands Remain the Most Popular
Niche Local Brands Adopt A Variety of Approaches To Attract Consumers
Category Data
Table 21 Sales of Bath and Shower by Category: Value 2013-2018
Table 22 Sales of Bath and Shower by Category: % Value Growth 2013-2018
Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
Table 24 NBO Company Shares of Bath and Shower: % Value 2014-2018
Table 25 LBN Brand Shares of Bath and Shower: % Value 2015-2018
Table 26 LBN Brand Shares of Premium Bath and Shower: % Value 2015-2018
Table 27 Forecast Sales of Bath and Shower by Category: Value 2018-2023
Table 28 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
Table 29 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Steady Growth in Deodorants Due To Increasing Usage Occasions
Consumers Prefer Deodorant Sprays Over Other Formats
Skin Care Infusion Becomes the New Trend in Deodorants Products
Competitive Landscape
Beiersdorf Sustains Leadership Position
Unilever Invests in Promotion Rather Than New Product Development in 2018
Kao Heats Up Competition by Moving From Skin Care To Deodorants
Category Data
Table 30 Sales of Deodorants by Category: Value 2013-2018
Table 31 Sales of Deodorants by Category: % Value Growth 2013-2018
Table 32 Sales of Deodorants by Premium vs Mass: % Value 2013-2018
Table 33 NBO Company Shares of Deodorants: % Value 2014-2018
Table 34 LBN Brand Shares of Deodorants: % Value 2015-2018
Table 35 LBN Brand Shares of Premium Deodorants: % Value 2015-2018
Table 36 Forecast Sales of Deodorants by Category: Value 2018-2023
Table 37 Forecast Sales of Deodorants by Category: % Value Growth 2018-2023
Table 38 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2018-2023
Headlines
Prospects
Beauty Salons and In-home Hair Removal Devices Erode Demand for Depilatories
Women's Razors and Blades Remains Stable While Hair Removers/bleaches Contracts
Preference for Japanese Brands
Competitive Landscape
Poor Performance of Removal Creams and Bleaches Stimulates A Change in Focus for Veet
Gillette and Schick Brand Lines Characterise Womens' Razors and Blades
Premiumisation Set To Elevate This Mass Category
Category Data
Table 39 Sales of Depilatories by Category: Value 2013-2018
Table 40 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 41 Sales of Women's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 42 NBO Company Shares of Depilatories: % Value 2014-2018
Table 43 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 44 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 45 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023
Headlines
Prospects
Premium Fragrances Soar Thanks To Their Symbolic Value and Suitability for Gifting
Flavour Notes and Scents Become More Important To Local Consumers
Wider Offline and Online Distribution Channels Contribute To Overall Category Growth
Competitive Landscape
Leadership Position of Traditional Designer Houses Is Challenged
Customers Attracted To Wide Collections and Unique Fragrances of Fragrance Specialists
Slow Moving Performance of Mass Fragrances Negatively Affects Category Leader Body Shop
Category Data
Table 46 Sales of Fragrances by Category: Value 2013-2018
Table 47 Sales of Fragrances by Category: % Value Growth 2013-2018
Table 48 NBO Company Shares of Fragrances: % Value 2014-2018
Table 49 LBN Brand Shares of Fragrances: % Value 2015-2018
Table 50 LBN Brand Shares of Premium Men's Fragrances: % Value 2015-2018
Table 51 LBN Brand Shares of Premium Women's Fragrances: % Value 2015-2018
Table 52 Forecast Sales of Fragrances by Category: Value 2018-2023
Table 53 Forecast Sales of Fragrances by Category: % Value Growth 2018-2023
Headlines
Prospects
Strong Performance of Colourants
Further Segmentation in Conditioners and Treatments
Environmental Concerns Push Up Demand for Healthy Protection Against Hair Damage
Competitive Landscape
Procter & Gamble Leads Sales, Followed by L'oréal
L'oréal Ranks Second Through Its Popular Brands
Competition Increases With New Entrants From Niche and Non-hair Care Brands
Category Data
Table 54 Sales of Hair Care by Category: Value 2013-2018
Table 55 Sales of Hair Care by Category: % Value Growth 2013-2018
Table 56 Sales of Hair Care by Premium vs Mass: % Value 2013-2018
Table 57 NBO Company Shares of Hair Care: % Value 2014-2018
Table 58 NBO Company Shares of Salon Professional Hair Care: % Value 2014-2018
Table 59 LBN Brand Shares of Hair Care: % Value 2015-2018
Table 60 LBN Brand Shares of Colourants: % Value 2015-2018
Table 61 LBN Brand Shares of Salon Professional Hair Care: % Value 2015-2018
Table 62 LBN Brand Shares of Styling Agents: % Value 2015-2018
Table 63 LBN Brand Shares of Premium Hair Care: % Value 2015-2018
Table 64 Forecast Sales of Hair Care by Category: Value 2018-2023
Table 65 Forecast Sales of Hair Care by Category: % Value Growth 2018-2023
Table 66 Forecast Sales of Hair Care by Premium vs Mass: % Value 2018-2023
Headlines
Prospects
Natural Ingredients Stimulate Demand Among Hong Kong Customers
New Types of Power Toothbrushes Shift Competition in Dental Floss
Sales of Electric Toothbrushes Set To Perform Well
Competitive Landscape
Category Leaders Compete Via Product Endorsements and Time-limited Promotions
Private Label Gains Ground in Economy Segments
Denture Care Benefits From Ageing Population
Category Data
Table 67 Sales of Oral Care by Category: Value 2013-2018
Table 68 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 69 Sales of Toothbrushes by Category: Value 2013-2018
Table 70 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 71 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 72 NBO Company Shares of Oral Care: % Value 2014-2018
Table 73 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 74 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
Table 75 LBN Brand Shares of Toothpaste: % Value 2015-2018
Table 76 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 77 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 78 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 79 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Headlines
Prospects
Sales Recover Following Rebound in Mainland Chinese Tourist Inflows
Air Pollution and Daily Stress Boost High-concentrate Solutions and Natural Care
Strong Growth of Mass Face Masks
Competitive Landscape
L'oréal and Estée Lauder Lead Value Sales
Smaller Pack Sizes Are Driven by Factors Other Than Travel
Glass Continues To Communicate Premium Positioning
Category Data
Table 80 Sales of Skin Care by Category: Value 2013-2018
Table 81 Sales of Skin Care by Category: % Value Growth 2013-2018
Table 82 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 83 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 84 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 85 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 86 NBO Company Shares of Skin Care: % Value 2014-2018
Table 87 LBN Brand Shares of Skin Care: % Value 2015-2018
Table 88 LBN Brand Shares of Facial Moisturisers: % Value 2015-2018
Table 89 LBN Brand Shares of Anti-agers: % Value 2015-2018
Table 90 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2015-2018
Table 91 LBN Brand Shares of General Purpose Body Care: % Value 2015-2018
Table 92 LBN Brand Shares of Premium Skin Care: % Value 2015-2018
Table 93 Forecast Sales of Skin Care by Category: Value 2018-2023
Table 94 Forecast Sales of Skin Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Rise in Outdoor Living Boosts Demand for Sun Protection
Sun Care Suffers Competition From Other Beauty and Personal Care Categories
Format, Size and Coverage Remain Key Trends in 2018
Competitive Landscape
L'Oréal and Shiseido in Close Contention for Top Spot
Skin Care Players Erode Share From Traditional Sun Care Players
Innovation To Remain Key
Category Data
Table 95 Sales of Sun Care by Category: Value 2013-2018
Table 96 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 97 NBO Company Shares of Sun Care: % Value 2014-2018
Table 98 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 99 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 100 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 101 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Seek Quality Beauty and Personal Care Products
Improved Transport Links With Mainland China Boost Sales From Incoming Visitors
More 'affordable' Premium Products Attract A Wider Audience
Competitive Landscape
L'oréal and Estée Lauder Sales Grow Thanks To Strong Premium Portfolios
Industry Players Increasingly Communicate Via Social Media
Personalisation and Novel Fragrances in Demand
Category Data
Table 102 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 103 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 104 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 105 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 106 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 107 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Headlines
Prospects
Mass Sales Benefit From Necessity Status
Mass Sales of Face Masks Boosted by Affordable Prices for High-concentrate Solutions
Innovation Increasingly Important in Mass Beauty and Personal Care
Competitive Landscape
Procter & Gamble, Johnson & Johnson and Unilever Lead This Highly Fragmented Category
Mass Brands Predominate in Certain Categories
Mass Vs Masstige
Category Data
Table 108 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 109 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 110 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 111 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 112 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 113 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
