Avon Cosmetics Inc in Beauty and Personal Care (Philippines)

May 2017 | 2 pages | ID: A62397A782FEN
Euromonitor International Ltd

Abstracts

Avon’s significant investment in promotional activities in 2016 was noticeable to boost its status in beauty and personal care. This strategy is expected to increase over the forecast period as the company shifts to a greater focus on utilising digital platforms not only in promotion but also in retailing. Through this, the demand for its products is expected to increase, and might aid in boosting the number of representatives, which saw a huge decline in recent years.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Avon Cosmetics Inc: Key Facts
Competitive Positioning
  Summary 2 Avon Cosmetics Inc: Competitive Position 2016