Video Games in Germany

July 2023 | 15 pages | ID: V4723E39DE7EN
Euromonitor International Ltd

Abstracts

In 2022, the German video games industry was being driven by advancements in technology, a growing number of gamers, and increased societal interest in gaming and e-sports. The industry is centred around the development of next-generation consoles, such as the PlayStation 5, Nintendo Switch, Xbox Series X/S, and powerful PCs, which offer a cross-device gaming experience and a wide variety of games from different manufacturers. While the sales of consoles were lacking across much of 2022, the onl...

Euromonitor International's Video Games in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Video Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

VIDEO GAMES IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Emerging technologies and innovations drive sales of video games
Console games category stabilises in 2022
AR and VR trends continue
PROSPECTS AND OPPORTUNITIES
Cross-Platform games provide an overarching gaming experience and engage gamers
Mobile gaming split between smartphones or handhelds
Suspenseful development of software over the forecast period
CATEGORY DATA
Table 1 Sales of Video Games by Category: Value 2017-2022
Table 2 Sales of Video Games by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Video Games: % Value 2018-2022
Table 4 LBN Brand Shares of Video Games: % Value 2019-2022
Table 5 NBO Company Shares of Video Games Hardware: % Value 2018-2022
Table 6 LBN Brand Shares of Video Games Hardware: % Value 2019-2022
Table 7 NBO Company Shares of Video Games Software: % Value 2018-2022
Table 8 Distribution of Video Games by Format: % Value 2017-2022
Table 9 Distribution of Video Games Hardware by Format: % Value 2017-2022
Table 10 Distribution of Video Games Software by Format: % Value 2017-2022
Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2017-2022
Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2017-2022
Table 13 Forecast Sales of Video Games by Category: Value 2022-2027
Table 14 Forecast Sales of Video Games by Category: % Value Growth 2022-2027
TOYS AND GAMES IN GERMANY
EXECUTIVE SUMMARY
Toys and games in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for toys and games?
MARKET DATA
Table 15 Sales of Toys and Games by Category: Value 2017-2022
Table 16 Sales of Toys and Games by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Toys and Games: % Value 2018-2022
Table 18 LBN Brand Shares of Toys and Games: % Value 2019-2022
Table 19 Distribution of Toys and Games by Format: % Value 2017-2022
Table 20 Forecast Sales of Toys and Games by Category: Value 2022-2027
Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources