Pet Products in Morocco

April 2024 | 21 pages | ID: PD9F33EE972EN
Euromonitor International Ltd

Abstracts

In 2024, slow growth in pet products is partly attributed to the weak economy and declining disposable incomes in Morocco. In addition to this, brands and product availability remains limited. At the same time, other pet product goods are highly expensive, and therefore, considered to be a luxury by most low- and middle-income Moroccan pet owners. Consequently, most pet care products are purchased by upper-income pet owners and foreign expatriates living in Morocco, who tend to be able to afford...

Euromonitor International's Pet Products in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Cat Litter, Other Pet Products, Pet Healthcare.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Products market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Pet Products in Morocco
Euromonitor International
April 2024

LIST OF CONTENTS AND TABLES

PET PRODUCTS IN MOROCCO
KEY DATA FINDINGS

2024 DEVELOPMENTS

Availability remains limited, while weak purchasing power stifles growth
High price points negatively impact sales of cat litter in Morocco
Healthcare products is perceived to be a luxury item
PROSPECTS AND OPPORTUNITIES
The challenging economic scenario negatively impact sales over the forecast period
High and rising price points continue to negatively impact sales of pet products
Healthcare and dietary supplements record low growth due to lack of awareness
CATEGORY DATA
Table 1 Sales of Pet Products by Category: Value 2019-2024
Table 2 Sales of Pet Products by Category: % Value Growth 2019-2024
Table 3 Sales of Pet Healthcare by Type: % Value 2019-2024
Table 4 Sales of Other Pet Products by Type: % Value 2019-2024
Table 5 NBO Company Shares of Pet Products: % Value 2019-2023
Table 6 LBN Brand Shares of Pet Products: % Value 2020-2023
Table 7 Distribution of Pet Products by Format: % Value 2019-2024
Table 8 Forecast Sales of Pet Products by Category: Value 2024-2029
Table 9 Forecast Sales of Pet Products by Category: % Value Growth 2024-2029
PET CARE IN MOROCCO
EXECUTIVE SUMMARY
Pet care in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 10 Pet Populations 2019-2024
MARKET DATA
Table 11 Sales of Pet Food by Category: Volume 2019-2024
Table 12 Sales of Pet Care by Category: Value 2019-2024
Table 13 Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 14 Sales of Pet Care by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Pet Food: % Value 2019-2023
Table 16 LBN Brand Shares of Pet Food: % Value 2020-2023
Table 17 NBO Company Shares of Dog and Cat Food: % Value 2019-2023
Table 18 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023
Table 19 Penetration of Private Label in Pet Care by Category: % Value 2019-2024
Table 20 Distribution of Pet Care by Format: % Value 2019-2024
Table 21 Distribution of Pet Care by Format and Category: % Value 2024
Table 22 Distribution of Dog and Cat Food by Format: % Value 2019-2024
Table 23 Distribution of Dog and Cat Food by Format and Category: % Value 2024
Table 24 Forecast Sales of Pet Food by Category: Volume 2024-2029
Table 25 Forecast Sales of Pet Care by Category: Value 2024-2029
Table 26 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029
Table 27 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources