Pet Products in Germany

June 2024 | 23 pages | ID: PDD41296592EN
Euromonitor International Ltd

Abstracts

The rising popularity of cats as household companions is leading to significant expansion of the cat population, driving up the demand for cat litter in Germany. This surge in feline ownership is creating a robust market opportunity for manufacturers and suppliers to capitalise on, prompting heightened investment in product development and marketing initiatives. In addition, cat litter is witnessing a wave of innovation, with players introducing a diverse range of litter options designed to cate...

Euromonitor International's Pet Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Cat Litter, Other Pet Products, Pet Healthcare.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Products market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Pet Products in Germany
Euromonitor International
June 2024

LIST OF CONTENTS AND TABLES

PET PRODUCTS IN GERMANY
KEY DATA FINDINGS

2024 DEVELOPMENTS

Cat litter continues to grow, driven by innovation and new development
Further growth for pet healthcare amid inflationary concerns
Competitive landscape of pet healthcare led by Bayer
PROSPECTS AND OPPORTUNITIES
Return to purchasing quality products online after inflation forces cheap purchases
Pet product distribution in Germany to rely on pet shops over forecast period
Pet dietary supplements to lose further share within pet products
CATEGORY DATA
Table 1 Sales of Pet Products by Category: Value 2019-2024
Table 2 Sales of Pet Products by Category: % Value Growth 2019-2024
Table 3 Sales of Pet Healthcare by Type: % Value 2019-2024
Table 4 Sales of Other Pet Products by Type: % Value 2019-2024
Table 5 NBO Company Shares of Pet Products: % Value 2019-2023
Table 6 LBN Brand Shares of Pet Products: % Value 2020-2023
Table 7 Distribution of Pet Products by Format: % Value 2019-2024
Table 8 Forecast Sales of Pet Products by Category: Value 2024-2029
Table 9 Forecast Sales of Pet Products by Category: % Value Growth 2024-2029
PET CARE IN GERMANY
EXECUTIVE SUMMARY
Pet care in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 10 Pet Populations 2019-2024
MARKET DATA
Table 11 Sales of Pet Food by Category: Volume 2019-2024
Table 12 Sales of Pet Care by Category: Value 2019-2024
Table 13 Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 14 Sales of Pet Care by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Pet Food: % Value 2019-2023
Table 16 LBN Brand Shares of Pet Food: % Value 2020-2023
Table 17 NBO Company Shares of Dog and Cat Food: % Value 2019-2023
Table 18 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023
Table 19 Penetration of Private Label in Pet Care by Category: % Value 2019-2024
Table 20 Distribution of Pet Care by Format: % Value 2019-2024
Table 21 Distribution of Pet Care by Format and Category: % Value 2024
Table 22 Distribution of Dog and Cat Food by Format: % Value 2019-2024
Table 23 Distribution of Dog and Cat Food by Format and Category: % Value 2024
Table 24 Forecast Sales of Pet Food by Category: Volume 2024-2029
Table 25 Forecast Sales of Pet Care by Category: Value 2024-2029
Table 26 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029
Table 27 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources