Other Pet Food - Hong Kong, China

September 2010 | 21 pages | ID: OC64F02F835EN
Euromonitor International Ltd

Abstracts

The growth of the other pet food category is expected to see a change from 2009, as overall current value growth is expected to increase in 2010, in particular due to the higher growth of small mammal/reptile food, which is the largest category in other pet food.

Euromonitor International's Other Pet Food in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Bird Food, Cat Food, Dog and Cat Food by Price Platform (Excl Treats and Mixers), Dog and Cat Food by Price Platform (incl Treats and Mixers), Dog and Cat Food by Type (Excl Treats and Mixers), Dog Food, Fish Food, Small Mammal/Reptile Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Other Pet Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Executive Summary
Growth Starts To Pick Up As the Economy Recovers
Consumers Are More Price-sensitive
Mars Hong Kong Ltd Retains Its Leading Position
Pet Shops Remains the Leading Retail Distributor
Outlook Appears Ambiguous
Key Trends and Developments
Demographics Favour Pet Ownership in Hong Kong
Smaller Households Are More Prevalent
Rise in Demand for Natural, Organic and Human-grade Pet Food
Growing Concern About Health and Wellness
Consumers Become More Price-sensitive
Market Indicators
  Table1 Pet Populations 2005-2010
Market Data
  Table2 Sales of Pet Care by Category: Volume 2005-2010
  Table3 Sales of Pet Care by Category: Value 2005-2010
  Table4 Sales of Pet Care by Category: % Volume Growth 2005-2010
  Table5 Sales of Pet Care by Category: % Value Growth 2005-2010
  Table6 Pet Food Company Shares 2005-2009
  Table7 Pet Food Brand Shares 2006-2009
  Table8 Dog and Cat Food Company Shares 2005-2009
  Table9 Dog and Cat Food Brand Shares 2006-2009
  Table10 Penetration of Private Label by Category 2005-2009
  Table11 Sales of Pet Care by Category and Distribution Format: % Analysis 2010
  Table12 Sales of Dog and Cat Food Food by Distribution Format: % Analysis 2010
  Table13 Forecast Sales of Pet Care by Category: Volume 2010-2015
  Table14 Forecast Sales of Pet Care by Category: Value 2010-2015
  Table15 Forecast Sales of Pet Care by Category: % Volume Growth 2010-2015
  Table16 Forecast Sales of Pet Care by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
Adp Pentagon Pets Ltd
Strategic Direction
Key Facts
Summary 2 ADP Pentagon Pets Ltd: Key Facts
Company Background
Production
Competitive Positioning
David Fung Pet Products Ltd
Strategic Direction
Key Facts
Summary 3 David Fung Pet Products Ltd: Key Facts
Company Background
Production
Competitive Positioning
Dog One Life
Strategic Direction
Key Facts
Summary 4 Dog One Life Ltd: Key Facts
Company Background
Production
Competitive Positioning
Pet World Enterprise Ltd
Strategic Direction
Key Facts
Summary 5 Pet World Enterprise Ltd: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
  Table17 Other Pet Population 2005-2010
Category Data
  Table18 Sales of Other Pet Food by Type: Volume 2005-2010
  Table19 Sales of Other Pet Food by Type: Value 2005-2010
  Table20 Sales of Other Pet Food by Type: % Volume Growth 2005-2010
  Table21 Sales of Other Pet Food by Type: % Value Growth 2005-2010
  Table22 Bird Food Brand Shares 2006-2009
  Table23 Fish Food Brand Shares 2006-2009
  Table24 Small Mammal/Reptile Food Food Brand Shares 2006-2009
  Table25 Forecast Sales of Other Pet Food by Type: Volume 2010-2015
  Table26 Forecast Sales of Other Pet Food by Type: Value 2010-2015
  Table27 Forecast Sales of Other Pet Food by Type: % Volume Growth 2010-2015
  Table28 Forecast Sales of Other Pet Food by Type: % Value Growth 2010-2015