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Nappies/Diapers/Pants in Romania

March 2019 | 16 pages | ID: N9FE2640988EN
Euromonitor International Ltd

US$ 990.00

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In 2018, nappies/diapers/pants recorded a strong increase due to the favourable economic environment. The higher purchasing power of Romanian consumers had a considerable positive impact on the value growth of nappies/diapers/pants. Higher incomes led to a switch towards higher-quality and more premium products. Buyers with improved disposable incomes had a greater choice and were more informed – paying extra attention to product specifications. Not only did economic factors support the premiumi...

Euromonitor International's Nappies/Diapers/Pants in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Nappies/Diapers/Pants market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
High Toxicity in Some Products Results in A Rise of Premium and Eco Options
New Born Nappies/diapers Sees the Highest Growth
the Low Birth Rate Hampers Growth
Competitive Landscape
Pampers Remains the Leading Brand
Hypermarkets Remains the Leading Distribution Channel
Internet Retailing Becomes More Important
Category Data
  Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2013-2018
  Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018
  Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018
  Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2015-2018
  Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
  Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
Executive Summary
Tissue and Hygiene Is on the Rise in Romania
A Shift Towards Higher-quality and Premium Products
Investing in Innovation and Advertising Campaigns
Hypermarkets Remains Consumers' Favourite Distribution Channel
Optimistic Performance for Tissue and Hygiene Over the Forecast Period
Market Indicators
  Table 7 Birth Rates 2013-2018
  Table 8 Infant Population 2013-2018
  Table 9 Female Population by Age 2013-2018
  Table 10 Total Population by Age 2013-2018
  Table 11 Households 2013-2018
  Table 12 Forecast Infant Population 2018-2023
  Table 13 Forecast Female Population by Age 2018-2023
  Table 14 Forecast Total Population by Age 2018-2023
  Table 15 Forecast Households 2018-2023
Market Data
  Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
  Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
  Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
  Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
  Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
  Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
  Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
  Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
  Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Sources
  Summary 1 Research Sources


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