Dog Food in Denmark

April 2024 | 25 pages | ID: D4F390771EAEN
Euromonitor International Ltd

Abstracts

In 2024 dog food Denmark is poised for modest volume growth and somewhat slower current value growth than seen in the previous year of the review period. This limited expansion is due to category maturity and a declining dog population, influenced by inflation and lifestyle changes post-pandemic. Demand for prepared dog food remains robust, however, driven by pet humanisation and convenience trends.

Euromonitor International's Dog Food in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Dog Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Dog Food in Denmark
Euromonitor International
April 2024

LIST OF CONTENTS AND TABLES

DOG FOOD IN DENMARK
KEY DATA FINDINGS

2024 DEVELOPMENTS

Category maturity and inflation lead to only modest growth in 2024
Humanisation trend benefits the category overall in 2024
Post-pandemic return to in-store shopping limits growth in e-commerce
PROSPECTS AND OPPORTUNITIES
Subscription model has significant scope for growth in the years ahead
Ongoing inflation may drive Danes to seek offers and discounts
Sustainability concerns set to drive interest in alternative dog foods
CATEGORY INDICATORS
Table 1 Dog Owning Households: % Analysis 2019-2024
Table 2 Dog Population 2019-2024
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA
Summary 1 Dog Food by Price Band 2024
Table 4 Sales of Dog Food by Category: Volume 2019-2024
Table 5 Sales of Dog Food by Category: Value 2019-2024
Table 6 Sales of Dog Food by Category: % Volume Growth 2019-2024
Table 7 Sales of Dog Food by Category: % Value Growth 2019-2024
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2019-2024
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2019-2024
Table 10 NBO Company Shares of Dog Food: % Value 2019-2023
Table 11 LBN Brand Shares of Dog Food: % Value 2020-2023
Table 12 LBN Brand Shares of Dog Treats and Mixers: % Value 2020-2023
Table 13 Distribution of Dog Food by Format: % Value 2019-2024
Table 14 Forecast Sales of Dog Food by Category: Volume 2024-2029
Table 15 Forecast Sales of Dog Food by Category: Value 2024-2029
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2024-2029
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2024-2029
PET CARE IN DENMARK
EXECUTIVE SUMMARY
Pet care in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2019-2024
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2019-2024
Table 20 Sales of Pet Care by Category: Value 2019-2024
Table 21 Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 22 Sales of Pet Care by Category: % Value Growth 2019-2024
Table 23 NBO Company Shares of Pet Food: % Value 2019-2023
Table 24 LBN Brand Shares of Pet Food: % Value 2020-2023
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2019-2023
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2019-2024
Table 28 Distribution of Pet Care by Format: % Value 2019-2024
Table 29 Distribution of Pet Care by Format and Category: % Value 2024
Table 30 Distribution of Dog and Cat Food by Format: % Value 2019-2024
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2024
Table 32 Forecast Sales of Pet Food by Category: Volume 2024-2029
Table 33 Forecast Sales of Pet Care by Category: Value 2024-2029
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 2 Research Sources