Cigarettes in Romania

Date: October 14, 2015
Pages: 38
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: C61279A5981EN
Leaflet:

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The illegal trade of cigarettes saw an increasing trend in Romania in 2014. This was the first year since 2010 in which the illicit trade witnessed growth. The advance in illicit trade is explained by large volumes of cigarettes coming from Ukraine, in particular. Moreover, the share of counterfeit cigarettes is high in Romania, representing 16% of the total black market. 87% of counterfeit brands come from Ukraine. The most copied brand is Viceroy.

Euromonitor International's Cigarettes in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: High Tar Cigarettes, Low Tar Cigarettes, Mid Tar Cigarettes, Ultra Low Tar Cigarettes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Cigarettes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
New Product Developments
  Summary 1 Cigarettes: New Product Launches
Distribution
Prospects
Category Background
Cigarettes: Price Bands
  Summary 2 Cigarette Price Band Definitions
Cigarettes: Tobacco Blend
Cigarettes: Standard/menthol/capsule
Cigarettes: Filtered/unfiltered
Cigarettes: Carbon Filter/non-carbon Filter
Cigarettes: Cigarette Length
Cigarettes: Regular Versus Slim, Superslim and Microslim
Cigarettes: Pack Size
Cigarettes: Pack Type
Category Data
  Table 1 Sales of Cigarettes by Tar Level: Volume 2009-2014
  Table 2 Sales of Cigarettes by Tar Level: Value 2009-2014
  Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2009-2014
  Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2009-2014
  Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2009-2014
  Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2009-2014
  Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2009-2014
  Table 8 Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2009-2014
  Table 9 Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2009-2014
  Table 10 Sales of Cigarettes by Length: % Volume 2009-2014
  Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2009-2014
  Table 12 Sales of Cigarettes by Pack Size: % Volume 2009-2014
  Table 13 Sales of Cigarettes by Pack Type: % Volume 2009-2014
  Table 14 NBO Company Shares of Cigarettes: % Volume 2010-2014
  Table 15 LBN Brand Shares of Cigarettes: % Volume 2011-2014
  Table 16 Sales of Cigarettes by Distribution Format: % Volume 2009-2014
  Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2009-2014
  Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2014-2019
  Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2014-2019
  Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2014-2019
  Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2014-2019
  Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2014-2019
  Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2014-2019
  Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2014-2019
  Table 25 Forecast Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2014-2019
  Table 26 Forecast Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2014-2019
  Table 27 Forecast Sales of Cigarettes by Length: % Volume 2014-2019
  Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
  Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2014-2019
  Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2014-2019
British American Tobacco Romania SRL in Tobacco (romania)
Strategic Direction
Key Facts
  Summary 3 British American Tobacco Romania SRL: Key Facts
  Summary 4 British American Tobacco Romania SRL: Operational Indicators
Production
Competitive Positioning
  Summary 5 British American Tobacco Romania SRL: Competitive Position 2014
Jt International (romania) SRL in Tobacco (romania)
Strategic Direction
Key Facts
  Summary 6 JT International (Romania) SRL: Key Facts
  Summary 7 JT International (Romania) SRL: Operational Indicators
Production
Competitive Positioning
  Summary 8 JT International (Romania SRL): Competitive Position 2014
Philip Morris Romania SRL in Tobacco (romania)
Strategic Direction
Key Facts
  Summary 9 Philip Morris Romania SRL: Key Facts
  Summary 10 Philip Morris Romania SRL: Operational Indicators
Production
Competitive Positioning
  Summary 11 Philip Morris Romania SRL: Competitive Position 2014
Executive Summary
Increase in Illicit Trade Prevents Retail Volume Sales From Growing in 2014
Higher Excise Rates Lead To Higher Retail Value Sales
Sales Continue To Be Dominated by A Limited Number of Players
Small Independent Grocers Continue To Remain the Leading Channel
Tobacco Is Set To Face Challenges During the Forecast Period
Operating Environment
Legislation
  Summary 12 Legislation   Summary at a Glance
Country-specific Legislation
Minimum Legal Smoking Age
Smoking Prevalence
  Table 31 Smoking Prevalence in Adult Population 2010-2014
  Table 32 Number of Adult Smokers by Gender 2010-2014
Tar Levels
Health Warnings
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Cigarette Regulation
Flavoured Tobacco Product Ban
Plain Packaging
'reduced Harm'
Electronic Cigarettes
Litigation
Death by Cause
  Table 33 Death by Cause 2010-2014
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
  Table 34 Taxation and Duty Levies 2009-2014
Average Cigarette Pack Price Breakdown
  Summary 13 Average Cigarette Pack Price Breakdown: Brand Examples
Production/imports/exports
  Table 35 Trade Statistics: Tobacco Leaf 2009-2014
Illicit Trade in Cigarettes
Market Indicators
  Table 36 Illicit Trade Estimate of Cigarettes: Volume 2009-2014
Market Data
  Table 37 Sales of Tobacco by Category: Volume 2009-2014
  Table 38 Sales of Tobacco by Category: Value 2009-2014
  Table 39 Sales of Tobacco by Category: % Volume Growth 2009-2014
  Table 40 Sales of Tobacco by Category: % Value Growth 2009-2014
  Table 41 Forecast Sales of Tobacco by Category: Volume 2014-2019
  Table 42 Forecast Sales of Tobacco by Category: Value 2014-2019
  Table 43 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
  Table 44 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019
Sources
  Summary 14 Research Sources
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