United States Hotels Market By Price Range (Economy, Midscale, Luxury), By Ownership Model (Independent Hotels, Chain Hotels), By Booking Mode (Direct Booking, Online Travel Agent & Agencies, Marketplace Booking), By Region, Competition Forecast & Opportunities, 2020-2030F
The United States Hotels Market was valued at USD 263.21 billion in 2024 and is projected t%li%reach USD 395.79 billion by 2030, growing at a CAGR of 7.10% during the forecast period. Evolving consumer preferences and shifting travel trends are significant drivers propelling market growth. Over the past decade, changing traveler expectations have prompted the hotel industry t%li%innovate and adapt. Modern guests increasingly prioritize personalized experiences, placing a strong emphasis on convenience, comfort, and value. Millennials and Gen Z travelers, in particular, are reshaping the market landscape by driving demand for boutique, design-centric, and experience-oriented accommodations, resulting in the rapid proliferation of lifestyle hotel brands. This digitally native demographic als%li%expects advanced technological amenities, making features such as mobile check-in, smart room technologies, and contactless payment options essential components of the contemporary hotel experience.
Key Market Drivers
Increased Travel Demand
A major driver for the growth of the United States Hotels Market is the resurgence in travel demand. Both domestic and international travel have experienced strong recovery post-pandemic, fueled by pent-up demand for leisure trips, business travel, and conferences. The reopening of international borders, easing of travel restrictions, and the widespread availability of online booking platforms have further accelerated this rebound. Consumer behavior has shifted toward more frequent travel for both leisure and business purposes, enhancing hotel occupancy rates and increasing demand for premium services. The U.S. remains a top destination for international tourists, attracted by its iconic landmarks, cultural hubs, vibrant urban centers, and scenic national parks. The hospitality sector has benefitted significantly from this influx, resulting in rising Average Daily Rates (ADR) and higher revenues. Hotels have responded by upgrading amenities, expanding service offerings, and launching attractive packages t%li%cater t%li%a wide array of travelers. Additionally, competition from the short-term rental market has prompted hotels t%li%match the comfort and personalized service expectations of today’s travelers, further advancing market growth.
Key Market Challenges
Labor Shortages and Rising Operational Costs
The United States Hotels Market faces significant challenges stemming from persistent labor shortages and rising operational costs. Since the COVID-19 pandemic, the hospitality sector has struggled t%li%recruit and retain sufficient staffing levels. Many former workers exited the industry due t%li%layoffs, health concerns, or the pursuit of opportunities in sectors offering better wages and job stability. Despite the resurgence in demand, workforce shortages remain acute, affecting service quality and guest satisfaction. T%li%attract talent, hotels have been compelled t%li%offer higher wages, signing bonuses, and enhanced working conditions, which, in turn, elevate operational expenses. Inflation and ongoing supply chain disruptions have further intensified cost pressures. Staffing challenges are particularly severe in key areas such as housekeeping, food and beverage operations, and front desk services, where shortages directly impact the guest experience. Some hotels have been forced t%li%limit services or amenities t%li%maintain operational viability, potentially affecting their competitive standing in a highly demanding market environment.
Key Market Trends
Technology Integration and Smart Hotel Experiences
Technology integration is emerging as a defining trend in the United States Hotels Market, driven by guest expectations for greater convenience, personalization, and contactless service. Hotels are increasingly implementing digital solutions such as mobile check-in/check-out, smartphone-based keyless room entry, and voice-activated room controls. Artificial Intelligence (AI) and data analytics are als%li%becoming pivotal, with AI-powered chatbots managing guest inquiries and bookings while allowing hotel staff t%li%focus on personalized service. Data-driven personalization enables hotels t%li%tailor recommendations, services, and room settings t%li%individual guest preferences, significantly enhancing loyalty and satisfaction. Moreover, features initially introduced during the pandemic—such as automated kiosks, app-based service requests, and contactless payment systems—have now become standard guest expectations. High-speed internet, smart TVs, and integrated digital entertainment solutions have become essential amenities, particularly for business travelers and younger guests. Hotels that invest in smart technologies are securing a competitive advantage by appealing t%li%the new generation of digitally savvy travelers.
Key Market Players
In this report, the United States Hotels Market has been segmented int%li%the following categories, in addition t%li%industry trends detailed below:
Company Profiles: Detailed analysis of major players operating in the United States Hotels Market.
Available Customizations:
With the given market data, TechSci Research offers report customizations tailored t%li%a company's specific needs. The following customization options are available:
Key Market Drivers
Increased Travel Demand
A major driver for the growth of the United States Hotels Market is the resurgence in travel demand. Both domestic and international travel have experienced strong recovery post-pandemic, fueled by pent-up demand for leisure trips, business travel, and conferences. The reopening of international borders, easing of travel restrictions, and the widespread availability of online booking platforms have further accelerated this rebound. Consumer behavior has shifted toward more frequent travel for both leisure and business purposes, enhancing hotel occupancy rates and increasing demand for premium services. The U.S. remains a top destination for international tourists, attracted by its iconic landmarks, cultural hubs, vibrant urban centers, and scenic national parks. The hospitality sector has benefitted significantly from this influx, resulting in rising Average Daily Rates (ADR) and higher revenues. Hotels have responded by upgrading amenities, expanding service offerings, and launching attractive packages t%li%cater t%li%a wide array of travelers. Additionally, competition from the short-term rental market has prompted hotels t%li%match the comfort and personalized service expectations of today’s travelers, further advancing market growth.
Key Market Challenges
Labor Shortages and Rising Operational Costs
The United States Hotels Market faces significant challenges stemming from persistent labor shortages and rising operational costs. Since the COVID-19 pandemic, the hospitality sector has struggled t%li%recruit and retain sufficient staffing levels. Many former workers exited the industry due t%li%layoffs, health concerns, or the pursuit of opportunities in sectors offering better wages and job stability. Despite the resurgence in demand, workforce shortages remain acute, affecting service quality and guest satisfaction. T%li%attract talent, hotels have been compelled t%li%offer higher wages, signing bonuses, and enhanced working conditions, which, in turn, elevate operational expenses. Inflation and ongoing supply chain disruptions have further intensified cost pressures. Staffing challenges are particularly severe in key areas such as housekeeping, food and beverage operations, and front desk services, where shortages directly impact the guest experience. Some hotels have been forced t%li%limit services or amenities t%li%maintain operational viability, potentially affecting their competitive standing in a highly demanding market environment.
Key Market Trends
Technology Integration and Smart Hotel Experiences
Technology integration is emerging as a defining trend in the United States Hotels Market, driven by guest expectations for greater convenience, personalization, and contactless service. Hotels are increasingly implementing digital solutions such as mobile check-in/check-out, smartphone-based keyless room entry, and voice-activated room controls. Artificial Intelligence (AI) and data analytics are als%li%becoming pivotal, with AI-powered chatbots managing guest inquiries and bookings while allowing hotel staff t%li%focus on personalized service. Data-driven personalization enables hotels t%li%tailor recommendations, services, and room settings t%li%individual guest preferences, significantly enhancing loyalty and satisfaction. Moreover, features initially introduced during the pandemic—such as automated kiosks, app-based service requests, and contactless payment systems—have now become standard guest expectations. High-speed internet, smart TVs, and integrated digital entertainment solutions have become essential amenities, particularly for business travelers and younger guests. Hotels that invest in smart technologies are securing a competitive advantage by appealing t%li%the new generation of digitally savvy travelers.
Key Market Players
- Marriott International, Inc.
- Radisson Hotel Group
- Accor
- Rosewood Hotel Group
- Hilton Worldwide
- Hyatt Hotels Corporation
- Kimpton Hotels & Restaurants
- Belmond Management Limited
- Wyndham Hotel Group, LLC
- Ace Hotels
In this report, the United States Hotels Market has been segmented int%li%the following categories, in addition t%li%industry trends detailed below:
- United States Hotels Market, By Price Range:
- Economy
- Midscale
- Luxury
- United States Hotels Market, By Ownership Model:
- Independent Hotels
- Chain Hotels
- United States Hotels Market, By Booking Mode:
- Direct Booking
- Online Travel Agents & Agencies
- Marketplace Booking
- United States Hotels Market, By Region:
- South
- West
- Midwest
- Northeast
Company Profiles: Detailed analysis of major players operating in the United States Hotels Market.
Available Customizations:
With the given market data, TechSci Research offers report customizations tailored t%li%a company's specific needs. The following customization options are available:
- Detailed analysis and profiling of additional market players (up t%li%five).
1. INTRODUCTION
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. RESEARCH METHODOLOGY
2.1. Methodology Landscape
2.2. Objective of the Study
2.3. Baseline Methodology
2.4. Formulation of the Scope
2.5. Assumptions and Limitations
2.6. Sources of Research
2.7. Approach for the Market Study
2.8. Methodology Followed for Calculation of Market Size & Market Shares
2.9. Forecasting Methodology
3. EXECUTIVE SUMMARY
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions
3.5. Overview of Market Drivers, Challenges, and Trends
4. VOICE OF CUSTOMER
4.1. Brand Awareness
4.2. Factor Influencing Availing Decision
5. UNITED STATES HOTELS MARKET OUTLOOK
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Price Range (Economy, Midscale, Luxury)
5.2.2. By Ownership Model (Independent Hotels, Chain Hotels)
5.2.3. By Booking Mode (Direct Booking, Online Travel Agent & Agencies, Marketplace Booking)
5.2.4. By Region
5.2.5. By Company (2024)
5.3. Market Map
6. SOUTH UNITED STATES HOTELS MARKET OUTLOOK
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Price Range
6.2.2. By Ownership Model
6.2.3. By Booking Mode
7. WEST UNITED STATES HOTELS MARKET OUTLOOK
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Price Range
7.2.2. By Ownership Model
7.2.3. By Booking Mode
8. MIDWEST UNITED STATES HOTELS MARKET OUTLOOK
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Price Range
8.2.2. By Ownership Model
8.2.3. By Booking Mode
9. NORTHEAST UNITED STATES HOTELS MARKET OUTLOOK
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Price Range
9.2.2. By Ownership Model
9.2.3. By Booking Mode
10. MARKET DYNAMICS
10.1. Drivers
10.2. Challenges
11. MARKET TRENDS & DEVELOPMENTS
11.1. Merger & Acquisition (If Any)
11.2. Product Launches (If Any)
11.3. Recent Developments
12. PORTERS FIVE FORCES ANALYSIS
12.1. Competition in the Industry
12.2. Potential of New Entrants
12.3. Power of Suppliers
12.4. Power of Customers
12.5. Threat of Substitute Products
13. INDIA ECONOMIC PROFILE
14. POLICY & REGULATORY LANDSCAPE
15. COMPETITIVE LANDSCAPE
15.1. Company Profiles
15.1.1. Marriott International, Inc.
15.1.1.1. Business Overview
15.1.1.2. Company Snapshot
15.1.1.3. Products & Services
15.1.1.4. Financials (As Per Availability)
15.1.1.5. Key Market Focus & Geographical Presence
15.1.1.6. Recent Developments
15.1.1.7. Key Management Personnel
15.1.2. Radisson Hotel Group
15.1.3. Accor
15.1.4. Rosewood Hotel Group
15.1.5. Hilton Worldwide
15.1.6. Hyatt Hotels Corporation
15.1.7. Kimpton Hotels & Restaurants
15.1.8. Belmond Management Limited
15.1.9. Wyndham Hotel Group, LLC
15.1.10. Ace Hotels
16. STRATEGIC RECOMMENDATIONS
17. ABOUT US & DISCLAIMER
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. RESEARCH METHODOLOGY
2.1. Methodology Landscape
2.2. Objective of the Study
2.3. Baseline Methodology
2.4. Formulation of the Scope
2.5. Assumptions and Limitations
2.6. Sources of Research
2.7. Approach for the Market Study
2.8. Methodology Followed for Calculation of Market Size & Market Shares
2.9. Forecasting Methodology
3. EXECUTIVE SUMMARY
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions
3.5. Overview of Market Drivers, Challenges, and Trends
4. VOICE OF CUSTOMER
4.1. Brand Awareness
4.2. Factor Influencing Availing Decision
5. UNITED STATES HOTELS MARKET OUTLOOK
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Price Range (Economy, Midscale, Luxury)
5.2.2. By Ownership Model (Independent Hotels, Chain Hotels)
5.2.3. By Booking Mode (Direct Booking, Online Travel Agent & Agencies, Marketplace Booking)
5.2.4. By Region
5.2.5. By Company (2024)
5.3. Market Map
6. SOUTH UNITED STATES HOTELS MARKET OUTLOOK
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Price Range
6.2.2. By Ownership Model
6.2.3. By Booking Mode
7. WEST UNITED STATES HOTELS MARKET OUTLOOK
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Price Range
7.2.2. By Ownership Model
7.2.3. By Booking Mode
8. MIDWEST UNITED STATES HOTELS MARKET OUTLOOK
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Price Range
8.2.2. By Ownership Model
8.2.3. By Booking Mode
9. NORTHEAST UNITED STATES HOTELS MARKET OUTLOOK
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Price Range
9.2.2. By Ownership Model
9.2.3. By Booking Mode
10. MARKET DYNAMICS
10.1. Drivers
10.2. Challenges
11. MARKET TRENDS & DEVELOPMENTS
11.1. Merger & Acquisition (If Any)
11.2. Product Launches (If Any)
11.3. Recent Developments
12. PORTERS FIVE FORCES ANALYSIS
12.1. Competition in the Industry
12.2. Potential of New Entrants
12.3. Power of Suppliers
12.4. Power of Customers
12.5. Threat of Substitute Products
13. INDIA ECONOMIC PROFILE
14. POLICY & REGULATORY LANDSCAPE
15. COMPETITIVE LANDSCAPE
15.1. Company Profiles
15.1.1. Marriott International, Inc.
15.1.1.1. Business Overview
15.1.1.2. Company Snapshot
15.1.1.3. Products & Services
15.1.1.4. Financials (As Per Availability)
15.1.1.5. Key Market Focus & Geographical Presence
15.1.1.6. Recent Developments
15.1.1.7. Key Management Personnel
15.1.2. Radisson Hotel Group
15.1.3. Accor
15.1.4. Rosewood Hotel Group
15.1.5. Hilton Worldwide
15.1.6. Hyatt Hotels Corporation
15.1.7. Kimpton Hotels & Restaurants
15.1.8. Belmond Management Limited
15.1.9. Wyndham Hotel Group, LLC
15.1.10. Ace Hotels
16. STRATEGIC RECOMMENDATIONS
17. ABOUT US & DISCLAIMER
