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Turkey Toys and Games Retail Market Summary, Competitive Analysis and Forecast to 2027

October 2023 | 36 pages | ID: T98E5EB8994DEN
MarketLine

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Turkey Toys and Games Retail Market Summary, Competitive Analysis and Forecast to 2027

Summary

Toys & Games Retail in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles.
  • The Turkish toys & games market had total revenues of $787.5 million in 2022, representing a compound annual growth rate (CAGR) of 47.9% between 2017 and 2022.
  • According to in-house research, the population aged 0-14 in Turkey was 19.3 million in the year 2022.
  • Berg Toys and NXT eCOM partnered in the Turkish market in 2021 to re-activate the Turkish market by scaling up local omnichannel presence and activating a growth in sales.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the toys & games retail market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games retail market in Turkey
  • Leading company profiles reveal details of key toys & games retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey toys & games retail market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Turkey toys & games retail market by value in 2022?
  • What will be the size of the Turkey toys & games retail market in 2027?
  • What factors are affecting the strength of competition in the Turkey toys & games retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Turkey's toys & games retail market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Geography segmentation
1.4. Market rivalry
1.5. Competitive landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Geography segmentation
4.2. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?

8 COMPANY PROFILES

8.1. Migros Ticaret AS
8.2. Lego AS

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Turkey toys & games retail market value: $ million, 2017-22
Table 2: Turkey toys & games retail market geography segmentation: $ million, 2022
Table 3: Turkey toys & games retail market distribution: % share, by value, 2022
Table 4: Turkey toys & games retail market value forecast: $ million, 2022-27
Table 5: Migros Ticaret AS: key facts
Table 6: Migros Ticaret AS: Annual Financial Ratios
Table 7: Migros Ticaret AS: Key Employees
Table 8: Adore Toy: key facts
Table 9: Lego AS: key facts
Table 10: Lego AS: Key Employees
Table 11: Toypa Magazac?l?k Tic Inc: key facts
Table 12: Turkey size of population (million), 2018-22
Table 13: Turkey gdp (constant 2005 prices, $ billion), 2018-22
Table 14: Turkey gdp (current prices, $ billion), 2018-22
Table 15: Turkey inflation, 2018-22
Table 16: Turkey consumer price index (absolute), 2018-22
Table 17: Turkey exchange rate, 2018-22

LIST OF FIGURES

Figure 1: Turkey toys & games retail market value: $ million, 2017-22
Figure 2: Turkey toys & games retail market geography segmentation: % share, by value, 2022
Figure 3: Turkey toys & games retail market distribution: % share, by value, 2022
Figure 4: Turkey toys & games retail market value forecast: $ million, 2022-27
Figure 5: Forces driving competition in the toys & games retail market in Turkey, 2022
Figure 6: Drivers of buyer power in the toys & games retail market in Turkey, 2022
Figure 7: Drivers of supplier power in the toys & games retail market in Turkey, 2022
Figure 8: Factors influencing the likelihood of new entrants in the toys & games retail market in Turkey, 2022
Figure 9: Factors influencing the threat of substitutes in the toys & games retail market in Turkey, 2022
Figure 10: Drivers of degree of rivalry in the toys & games retail market in Turkey, 2022


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