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North America Hair Wig Market Forecast to 2030 – Regional Analysis – Type (Human Hair and Synthetic Hair), End User (Men and Women), and Distribution Channel (Specialty Stores, Online Retail, and Others)

November 2023 | | ID: N5FF2A4E9830EN
The Insight Partners

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The North America hair wig market is expected to grow from US$ 1,251.55 million in 2022 to US$ 1,642.87 million by 2030. It is estimated to grow at a CAGR of 3.5% from 2022 to 2030.

Rising Competition from Hair Extensions and Hair Transplant Procedures Fuel North America Hair Wig Market

Autoimmune disorders, genetics, hormonal imbalances, stress, and other factors can cause alopecia, a condition characterized by partial or complete hair loss. It affects people of all ages and genders, leading to emotional distress and loss of confidence. Wigs offer a practical and aesthetically pleasing solution to individuals affected by alopecia, enabling them to restore their appearance and self-esteem. Due to increasing awareness about the benefits of hair wigs, people suffering from hair loss due to alopecia prefer hair wigs as a viable option to cope with the challenges posed by hair loss. Moreover, excessive heat styling, chemical treatments, environmental factors, or modern lifestyles are a few factors that lead to hair breakage, thinning, and overall deterioration in hair quality. As people become conscious of the importance of maintaining healthy hair, they use wigs to wear trendy hairstyles without damaging their natural hair. Furthermore, the evolution of hair wig technology and materials has expanded the North America Hair Wig Market . Advances in synthetic fibres and human hair processing have created natural-looking and comfortable wigs. Modern wigs are breathable, lightweight, and come in various styles and colors, allowing people suffering from alopecia or hair damage to choose from a wide range of wigs.

North America Hair Wig Market Overview

The North America hair wig market in North America is segmented into the US, Canada, and Mexico. The market is growing due to the increasing demand for trending hair products such as wigs and the rising prevalence of hair loss issues due to aging, stressful schedules, and medical conditions. According to the American Academy of Dermatology Association, the common cause of hair loss is hereditary-patterned baldness, also known as androgenetic alopecia. In this type of hair loss, hair thinning occurs first, and then total hair loss develops on some areas of the scalp. This condition has affected ~80 million Americans—50 million men and 30 million women. Rising hair loss issues among Americans have driven the demand for hair wig across North America. Therefore, the region accounted for a remarkable share of the North America hair wig market in 2022.

North America Hair Wig Market Revenue and Forecast to 2030 (US$ Million)

North America Hair Wig Market Segmentation

The North America hair wig market is segmented into type, end user, distribution channel and country.

Based on type, the North America hair wig market is bifurcated into human hair and synthetic hair. The human hair segment held a larger share of the North America hair wig market in 2022.

Based on end user, the North America hair wig market is bifurcated into men and women. The women segment held a larger share of the North America hair wig market in 2022.
Based on distribution channel, the North America hair wig market is categorized into specialty stores, online retail, and others. The specialty stores segment held the largest share of the North America hair wig market in 2022.

Based on country, the North America hair wig market is segmented into the US, Canada, and Mexico. The US dominated the North America hair wig market in 2022.
Evergreen Products Group Ltd, HairUWear Inc, Aleriana SRL, Indique Hair LLC, Lordhair Co Ltd, UniWigs Inc and Shake-N-Go Inc are some of the leading companies operating in the North America hair wig market.
1. INTRODUCTION

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. EXECUTIVE SUMMARY

2.1 Key Market Insights
2.2 Market Attractiveness

3. RESEARCH METHODOLOGY

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. NORTH AMERICA HAIR WIG MARKET LANDSCAPE

4.1 Market Overview
4.2 Porter’s Five Forces Analysis
  4.2.1 Bargaining Power of Suppliers
  4.2.2 Bargaining Power of Buyers
  4.2.3 Threat of New Entrants
  4.2.4 Intensity of Competitive Rivalry
  4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
  4.3.1 List of Vendors in the Value Chain
    4.3.1.1 List of Hair Wig Raw Material Suppliers
    4.3.1.2 List of Hair Wig Manufacturers and Distributors

5. NORTH AMERICA HAIR WIG MARKET - KEY INDUSTRY DYNAMICS

5.1 Market Drivers
  5.1.1 Rising Incidence of Hair Loss Among Patients Undergoing Cancer Treatment
  5.1.2 Rising Prevalence of Alopecia and Hair Damage
5.2 Market Restraints
  5.2.1 Rising Competition from Hair Extensions and Hair Transplant Procedures
5.3 Market Opportunities
  5.3.1 Increasing Popularity of Wigs Among Women
5.4 Future Trends
  5.4.1 Increased Promotion of Hair Wigs on Social Media
5.5 Impact of Drivers and Restraints:

6. HAIR WIG MARKET - NORTH AMERICA MARKET ANALYSIS

6.1 North America Hair Wig Market Revenue (US$ Million), 2020 – 2030
6.2 North America Hair Wig Market Forecast and Analysis

7. NORTH AMERICA HAIR WIG MARKET ANALYSIS – TYPE

7.1 Human Hair
  7.1.1 Overview
  7.1.2 Human Hair Market Revenue and Forecast to 2030 (US$ Million)
7.2 Synthetic Hair
  7.2.1 Overview
  7.2.2 Synthetic Hair Market Revenue and Forecast to 2030 (US$ Million)

8. NORTH AMERICA HAIR WIG MARKET ANALYSIS – END USER

8.1 Men
  8.1.1 Overview
  8.1.2 Men Market Revenue, and Forecast to 2030 (US$ Million)
8.2 Women
  8.2.1 Overview
  8.2.2 Women Market Revenue, and Forecast to 2030 (US$ Million)

9. NORTH AMERICA HAIR WIG MARKET ANALYSIS – DISTRIBUTION CHANNEL

9.1 Specialty Stores
  9.1.1 Overview
  9.1.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Online Retail
  9.2.1 Overview
  9.2.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Million)
9.3 Others
  9.3.1 Overview
  9.3.2 Others Market Revenue, and Forecast to 2030 (US$ Million)

10. NORTH AMERICA HAIR WIG MARKET - COUNTRY ANALYSIS

10.1 North America
  10.1.1 North America Hair Wig Market Overview
  10.1.2 North America Hair Wig Market, By Key Country- Revenue 2022 (US$ Mn)
  10.1.3 North America Hair Wig Market Revenue and Forecasts and Analysis - By Countries
    10.1.3.1 North America Hair Wig Market Breakdown by Country
    10.1.3.2 US Hair Wig Market Revenue and Forecasts to 2030 (US$ Mn)
      10.1.3.2.1 US Hair Wig Market Breakdown by Type
      10.1.3.2.2 US Hair Wig Market Breakdown by End User
      10.1.3.2.3 US Hair Wig Market Breakdown by Distribution Channel
    10.1.3.3 Canada Hair Wig Market Revenue and Forecasts to 2030 (US$ Mn)
      10.1.3.3.1 Canada Hair Wig Market Breakdown by Type
      10.1.3.3.2 Canada Hair Wig Market Breakdown by End User
      10.1.3.3.3 Canada Hair Wig Market Breakdown by Distribution Channel
    10.1.3.4 Mexico North America Hair Wig Market Revenue and Forecasts to 2030 (US$ Mn)
      10.1.3.4.1 Mexico North America Hair Wig Market Breakdown by Type
      10.1.3.4.2 Mexico North America Hair Wig Market Breakdown by End User
      10.1.3.4.3 Mexico North America Hair Wig Market Breakdown by Distribution Channel

11. COMPETITIVE LANDSCAPE

11.1 Heat Map Analysis- By Key Players
11.2 Company Positioning & Concentration

12. INDUSTRY LANDSCAPE

12.1 Overview
12.2 Market Initiative
12.3 New Product Development
12.4 Merger and Acquisition

13. COMPANY PROFILES

13.1 Evergreen Products Group Ltd
  13.1.1 Key Facts
  13.1.2 Business Description
  13.1.3 Products and Services
  13.1.4 Financial Overview
  13.1.5 SWOT Analysis
  13.1.6 Key Developments
13.2 HairUWear Inc
  13.2.1 Key Facts
  13.2.2 Business Description
  13.2.3 Products and Services
  13.2.4 Financial Overview
  13.2.5 SWOT Analysis
  13.2.6 Key Developments
13.3 Shake-N-Go Inc
  13.3.1 Key Facts
  13.3.2 Business Description
  13.3.3 Products and Services
  13.3.4 Financial Overview
  13.3.5 SWOT Analysis
  13.3.6 Key Developments
13.4 Aleriana SRL
  13.4.1 Key Facts
  13.4.2 Business Description
  13.4.3 Products and Services
  13.4.4 Financial Overview
  13.4.5 SWOT Analysis
  13.4.6 Key Developments
13.5 Lordhair Co Ltd
  13.5.1 Key Facts
  13.5.2 Business Description
  13.5.3 Products and Services
  13.5.4 Financial Overview
  13.5.5 SWOT Analysis
  13.5.6 Key Developments
13.6 UniWigs Inc
  13.6.1 Key Facts
  13.6.2 Business Description
  13.6.3 Products and Services
  13.6.4 Financial Overview
  13.6.5 SWOT Analysis
  13.6.6 Key Developments
13.7 Indique Hair LLC
  13.7.1 Key Facts
  13.7.2 Business Description
  13.7.3 Products and Services
  13.7.4 Financial Overview
  13.7.5 SWOT Analysis
  13.7.6 Key Developments

14. APPENDIX


LIST OF TABLES

Table 1. North America Hair Wig Market Segmentation
Table 2. North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
Table 3. North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) – Type
Table 4. North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) – End User
Table 5. North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) – Distribution Channel
Table 6. US Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Type
Table 7. US Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 8. US Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Distribution Channel
Table 9. Canada Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Type
Table 10. Canada Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 11. Canada Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Distribution Channel
Table 12. Mexico North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Type
Table 13. Mexico North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 14. Mexico North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn) – By Distribution Channel
Table 15. Heat Map Analysis- By Key Players

LIST OF FIGURES

Figure 1. North America Hair Wig Market Segmentation, By Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Ecosystem: North America Hair Wig Market
Figure 4. North America Hair Wig Market - Key Industry Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. North America Hair Wig Market Revenue (US$ Million), 2020 – 2030
Figure 7. North America Hair Wig Market Share (%) – Type, 2022 and 2030
Figure 8. Human Hair Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Synthetic Hair Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. North America Hair Wig Market Share (%) –End User, 2022 and 2030
Figure 11. Men Market Revenue and Forecasts To 2030 (US$ Million)
Figure 12. Women Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. North America Hair Wig Market Share (%) –Distribution Channel, 2022 and 2030
Figure 14. Specialty Stores Market Revenue and Forecasts To 2030 (US$ Million)
Figure 15. Online Retail Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. North America Hair Wig Market By Key Country- Revenue 2022 (US$ Mn)
Figure 18. North America Hair Wig Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 19. US Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 20. Canada Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 21. Mexico North America Hair Wig Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 22. Company Positioning & Concentration


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