Eye Cream Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
The Global Eye Cream Market was valued at USD 5 billion in 2024 and is projected to grow at a CAGR of 6.7% from 2025 to 2034. The rising demand for natural and organic skincare products is a key factor fueling this expansion. Consumers are increasingly prioritizing skincare solutions with clean, safe, and naturally derived ingredients, particularly for delicate areas like the eyes. This shift is driven by heightened awareness of ingredient safety, growing concerns over synthetic additives, and the preference for eco-friendly and cruelty-free formulations. The market is also benefiting from the influence of social media and beauty influencers, who amplify the importance of preventive skincare. As self-care routines become more advanced, the demand for eye creams with specialized benefits, including hydration, anti-aging, and brightening properties, continues to rise. Additionally, the growing aging population and increasing disposable incomes worldwide contribute to market growth, as consumers are more willing to invest in premium skincare solutions that target fine lines, dark circles, and puffiness. Brands are responding by expanding their product portfolios, introducing innovative formulations, and leveraging advanced skincare technology to enhance product efficacy.
The market is segmented into moisturizing, anti-aging, brightening, de-puffing, and anti-allergy eye creams. Moisturizing eye creams generated the highest revenue in 2024, largely driven by the growing need for hydration and skin elasticity maintenance. Products enriched with ingredients like hyaluronic acid, which is known for its moisture-retaining properties, are witnessing increased demand. Anti-aging eye creams are also gaining traction as consumers actively seek solutions to combat fine lines and sagging skin. With a rising emphasis on preventative skincare, brands are developing formulations that combine hydration with anti-aging properties, offering dual benefits in a single product.
By application, the market is categorized into professional and personal use. In 2024, the professional segment held a 55% market share, driven by the growing demand for specialized skincare treatments. Dermatologists, aestheticians, and high-end skincare clinics are integrating advanced eye creams into treatment regimens to address deep wrinkles, dark circles, and puffiness with clinically proven formulas. Meanwhile, the personal use segment is expanding as more consumers embrace at-home skincare routines. The convenience of self-care, coupled with the increasing availability of high-quality, over-the-counter eye creams, is boosting sales in this category.
The U.S. eye cream market accounted for 72% of global revenue, generating USD 860 million in 2024. This dominance is attributed to high consumer spending on skincare, continuous product innovations, and a strong inclination toward natural ingredients. The presence of leading beauty brands investing heavily in research and development further drives market expansion. Companies are launching advanced eye creams with multi-functional benefits, including anti-aging, hydration, and brightening effects, to cater to diverse consumer needs. With the rising influence of clean beauty and an increasing number of skincare-conscious consumers, the U.S. eye cream market is expected to maintain its leading position in the years ahead.
The market is segmented into moisturizing, anti-aging, brightening, de-puffing, and anti-allergy eye creams. Moisturizing eye creams generated the highest revenue in 2024, largely driven by the growing need for hydration and skin elasticity maintenance. Products enriched with ingredients like hyaluronic acid, which is known for its moisture-retaining properties, are witnessing increased demand. Anti-aging eye creams are also gaining traction as consumers actively seek solutions to combat fine lines and sagging skin. With a rising emphasis on preventative skincare, brands are developing formulations that combine hydration with anti-aging properties, offering dual benefits in a single product.
By application, the market is categorized into professional and personal use. In 2024, the professional segment held a 55% market share, driven by the growing demand for specialized skincare treatments. Dermatologists, aestheticians, and high-end skincare clinics are integrating advanced eye creams into treatment regimens to address deep wrinkles, dark circles, and puffiness with clinically proven formulas. Meanwhile, the personal use segment is expanding as more consumers embrace at-home skincare routines. The convenience of self-care, coupled with the increasing availability of high-quality, over-the-counter eye creams, is boosting sales in this category.
The U.S. eye cream market accounted for 72% of global revenue, generating USD 860 million in 2024. This dominance is attributed to high consumer spending on skincare, continuous product innovations, and a strong inclination toward natural ingredients. The presence of leading beauty brands investing heavily in research and development further drives market expansion. Companies are launching advanced eye creams with multi-functional benefits, including anti-aging, hydration, and brightening effects, to cater to diverse consumer needs. With the rising influence of clean beauty and an increasing number of skincare-conscious consumers, the U.S. eye cream market is expected to maintain its leading position in the years ahead.
CHAPTER 1 METHODOLOGY & SCOPE
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations.
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
CHAPTER 2 EXECUTIVE SUMMARY
2.1 Industry synopsis, 2021-2034
CHAPTER 3 INDUSTRY INSIGHTS
3.1 Industry ecosystem analysis
3.1.1 Factor affecting the value chain.
3.1.2 Profit margin analysis.
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.2 Supplier landscape
3.3 Key news & initiatives
3.4 Regulatory landscape
3.5 Impact forces
3.5.1 Growth drivers
3.5.1.1 Increasing prevalence of eye skin issues
3.5.1.2 Rising awareness of organic components
3.5.2 Industry pitfalls & challenges
3.5.2.1 Rising skin allergy issues
3.5.2.2 Risk of counterfeiting on online platforms
3.6 Growth potential analysis
3.7 Porter’s analysis
3.8 PESTEL analysis
CHAPTER 4 COMPETITIVE LANDSCAPE, 2024
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
CHAPTER 5 MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2021-2034 (USD BILLION) (MILLION UNITS)
5.1 Key trends
5.2 Moisturizing eye cream
5.3 Forming eye cream
5.4 Anti-aging eye cream
5.5 Anti-allergy eye cream
5.6 Brightening eye cream
5.7 De-puffing eye cream
CHAPTER 6 MARKET ESTIMATES & FORECAST, BY INGREDIENTS, 2021-2034 (USD BILLION) (MILLION UNITS)
6.1 Key trends
6.2 Vitamin E
6.3 Niacinamide
6.4 vitamin A
6.5 Retinol
6.6 Other (hyaluronic acid, etc.)
CHAPTER 7 MARKET ESTIMATES & FORECAST, BY SKIN TYPE, 2021-2034 (USD BILLION) (MILLION UNITS)
7.1 Key trends
7.2 Dry skin
7.3 Oily skin
7.4 Other (all skin, sensitive skin etc.)
CHAPTER 8 MARKET ESTIMATES & FORECAST, BY PRICE, 2021-2034 (USD BILLION) (MILLION UNITS)
8.1 Key trends
8.2 Low
8.3 Medium
8.4 High
CHAPTER 9 MARKET ESTIMATES & FORECAST, BY APPLICATION, 2021-2034 (USD BILLION) (MILLION UNITS)
9.1 Key trends
9.2 Professional
9.3 Personal
CHAPTER 10 MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2021-2034 (USD BILLION) (MILLION UNITS)
10.1 Key trends
10.2 Online
10.2.1 E-commerce
10.2.2 Company website
10.3 Offline
10.3.1 Specialty store
10.3.2 Mega retail stores
10.3.3 Others (individual stores, department stores, etc.)
CHAPTER 11 MARKET ESTIMATES & FORECAST, BY REGION, 2021-2034 (USD BILLION) (MILLION UNITS)
11.1 Key trends
11.2 North America
11.2.1 U.S.
11.2.2 Canada
11.3 Europe
11.3.1 UK
11.3.2 Germany
11.3.3 France
11.3.4 Italy
11.3.5 Spain
11.3.6 Russia
11.4 Asia Pacific
11.4.1 China
11.4.2 India
11.4.3 Japan
11.4.4 South Korea
11.4.5 Australia
11.5 Latin America
11.5.1 Brazil
11.5.2 Mexico
11.6 MEA
11.6.1 UAE
11.6.2 Saudi Arabia
11.6.3 South Africa
CHAPTER 12 COMPANY PROFILES
12.1 Amorepacific
12.2 Avon Products
12.3 Beiersdorf
12.4 Cadila Pharmaceuticals
12.5 Eye Care Cosmetics
12.6 Johnson & Johnson
12.7 Kao
12.8 L'Oreal
12.9 Mary Kay
12.10 Oriflame Holding
12.11 Shiseido
12.12 The Body Shop
12.13 The Estee Lauder Companie
12.14 The Procter & Gamble
12.15 Unilever
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations.
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
CHAPTER 2 EXECUTIVE SUMMARY
2.1 Industry synopsis, 2021-2034
CHAPTER 3 INDUSTRY INSIGHTS
3.1 Industry ecosystem analysis
3.1.1 Factor affecting the value chain.
3.1.2 Profit margin analysis.
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.2 Supplier landscape
3.3 Key news & initiatives
3.4 Regulatory landscape
3.5 Impact forces
3.5.1 Growth drivers
3.5.1.1 Increasing prevalence of eye skin issues
3.5.1.2 Rising awareness of organic components
3.5.2 Industry pitfalls & challenges
3.5.2.1 Rising skin allergy issues
3.5.2.2 Risk of counterfeiting on online platforms
3.6 Growth potential analysis
3.7 Porter’s analysis
3.8 PESTEL analysis
CHAPTER 4 COMPETITIVE LANDSCAPE, 2024
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
CHAPTER 5 MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2021-2034 (USD BILLION) (MILLION UNITS)
5.1 Key trends
5.2 Moisturizing eye cream
5.3 Forming eye cream
5.4 Anti-aging eye cream
5.5 Anti-allergy eye cream
5.6 Brightening eye cream
5.7 De-puffing eye cream
CHAPTER 6 MARKET ESTIMATES & FORECAST, BY INGREDIENTS, 2021-2034 (USD BILLION) (MILLION UNITS)
6.1 Key trends
6.2 Vitamin E
6.3 Niacinamide
6.4 vitamin A
6.5 Retinol
6.6 Other (hyaluronic acid, etc.)
CHAPTER 7 MARKET ESTIMATES & FORECAST, BY SKIN TYPE, 2021-2034 (USD BILLION) (MILLION UNITS)
7.1 Key trends
7.2 Dry skin
7.3 Oily skin
7.4 Other (all skin, sensitive skin etc.)
CHAPTER 8 MARKET ESTIMATES & FORECAST, BY PRICE, 2021-2034 (USD BILLION) (MILLION UNITS)
8.1 Key trends
8.2 Low
8.3 Medium
8.4 High
CHAPTER 9 MARKET ESTIMATES & FORECAST, BY APPLICATION, 2021-2034 (USD BILLION) (MILLION UNITS)
9.1 Key trends
9.2 Professional
9.3 Personal
CHAPTER 10 MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2021-2034 (USD BILLION) (MILLION UNITS)
10.1 Key trends
10.2 Online
10.2.1 E-commerce
10.2.2 Company website
10.3 Offline
10.3.1 Specialty store
10.3.2 Mega retail stores
10.3.3 Others (individual stores, department stores, etc.)
CHAPTER 11 MARKET ESTIMATES & FORECAST, BY REGION, 2021-2034 (USD BILLION) (MILLION UNITS)
11.1 Key trends
11.2 North America
11.2.1 U.S.
11.2.2 Canada
11.3 Europe
11.3.1 UK
11.3.2 Germany
11.3.3 France
11.3.4 Italy
11.3.5 Spain
11.3.6 Russia
11.4 Asia Pacific
11.4.1 China
11.4.2 India
11.4.3 Japan
11.4.4 South Korea
11.4.5 Australia
11.5 Latin America
11.5.1 Brazil
11.5.2 Mexico
11.6 MEA
11.6.1 UAE
11.6.2 Saudi Arabia
11.6.3 South Africa
CHAPTER 12 COMPANY PROFILES
12.1 Amorepacific
12.2 Avon Products
12.3 Beiersdorf
12.4 Cadila Pharmaceuticals
12.5 Eye Care Cosmetics
12.6 Johnson & Johnson
12.7 Kao
12.8 L'Oreal
12.9 Mary Kay
12.10 Oriflame Holding
12.11 Shiseido
12.12 The Body Shop
12.13 The Estee Lauder Companie
12.14 The Procter & Gamble
12.15 Unilever
