Bungee Cords Market - Global Outlook and Forecast 2022-2028

March 2022 | 73 pages | ID: B01017D4082FEN
Market Monitor Global

Abstracts

This report contains market size and forecasts of Bungee Cords in global, including the following market information:

Global Bungee Cords Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global Bungee Cords Market Sales, 2017-2022, 2023-2028, (K Units)

Global top five Bungee Cords companies in 2021 (%)

The global Bungee Cords market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Heavy Duty Bungee Cord Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Bungee Cords include Hampton Products, Keeper, Strainrite, Rhino USA, Erickson, GLT Products, Nite Ize, Lynx Supply and Recmar Products. etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Bungee Cords manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Bungee Cords Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Bungee Cords Market Segment Percentages, by Type, 2021 (%)

• Heavy Duty Bungee Cord
• Lightweight Bungee Cord

Global Bungee Cords Market, by Application, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Bungee Cords Market Segment Percentages, by Application, 2021 (%)

• Bungee Jumping
• Other Sports

Global Bungee Cords Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Bungee Cords Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Bungee Cords revenues in global market, 2017-2022 (Estimated), ($ millions)

Key companies Bungee Cords revenues share in global market, 2021 (%)

Key companies Bungee Cords sales in global market, 2017-2022 (Estimated), (K Units)

Key companies Bungee Cords sales share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Hampton Products
• Keeper
• Strainrite
• Rhino USA
• Erickson
• GLT Products
• Nite Ize
• Lynx Supply
• Recmar Products

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Bungee Cords Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Bungee Cords Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL BUNGEE CORDS OVERALL MARKET SIZE

2.1 Global Bungee Cords Market Size: 2021 VS 2028
2.2 Global Bungee Cords Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Bungee Cords Sales: 2017-2028

3 COMPANY LANDSCAPE

3.1 Top Bungee Cords Players in Global Market
3.2 Top Global Bungee Cords Companies Ranked by Revenue
3.3 Global Bungee Cords Revenue by Companies
3.4 Global Bungee Cords Sales by Companies
3.5 Global Bungee Cords Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Bungee Cords Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Bungee Cords Product Type
3.8 Tier 1, Tier 2 and Tier 3 Bungee Cords Players in Global Market
  3.8.1 List of Global Tier 1 Bungee Cords Companies
  3.8.2 List of Global Tier 2 and Tier 3 Bungee Cords Companies

4 SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 By Type - Global Bungee Cords Market Size Markets, 2021 & 2028
  4.1.2 Heavy Duty Bungee Cord
  4.1.3 Lightweight Bungee Cord
4.2 By Type - Global Bungee Cords Revenue & Forecasts
  4.2.1 By Type - Global Bungee Cords Revenue, 2017-2022
  4.2.2 By Type - Global Bungee Cords Revenue, 2023-2028
  4.2.3 By Type - Global Bungee Cords Revenue Market Share, 2017-2028
4.3 By Type - Global Bungee Cords Sales & Forecasts
  4.3.1 By Type - Global Bungee Cords Sales, 2017-2022
  4.3.2 By Type - Global Bungee Cords Sales, 2023-2028
  4.3.3 By Type - Global Bungee Cords Sales Market Share, 2017-2028
4.4 By Type - Global Bungee Cords Price (Manufacturers Selling Prices), 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Bungee Cords Market Size, 2021 & 2028
  5.1.2 Bungee Jumping
  5.1.3 Other Sports
5.2 By Application - Global Bungee Cords Revenue & Forecasts
  5.2.1 By Application - Global Bungee Cords Revenue, 2017-2022
  5.2.2 By Application - Global Bungee Cords Revenue, 2023-2028
  5.2.3 By Application - Global Bungee Cords Revenue Market Share, 2017-2028
5.3 By Application - Global Bungee Cords Sales & Forecasts
  5.3.1 By Application - Global Bungee Cords Sales, 2017-2022
  5.3.2 By Application - Global Bungee Cords Sales, 2023-2028
  5.3.3 By Application - Global Bungee Cords Sales Market Share, 2017-2028
5.4 By Application - Global Bungee Cords Price (Manufacturers Selling Prices), 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Bungee Cords Market Size, 2021 & 2028
6.2 By Region - Global Bungee Cords Revenue & Forecasts
  6.2.1 By Region - Global Bungee Cords Revenue, 2017-2022
  6.2.2 By Region - Global Bungee Cords Revenue, 2023-2028
  6.2.3 By Region - Global Bungee Cords Revenue Market Share, 2017-2028
6.3 By Region - Global Bungee Cords Sales & Forecasts
  6.3.1 By Region - Global Bungee Cords Sales, 2017-2022
  6.3.2 By Region - Global Bungee Cords Sales, 2023-2028
  6.3.3 By Region - Global Bungee Cords Sales Market Share, 2017-2028
6.4 North America
  6.4.1 By Country - North America Bungee Cords Revenue, 2017-2028
  6.4.2 By Country - North America Bungee Cords Sales, 2017-2028
  6.4.3 US Bungee Cords Market Size, 2017-2028
  6.4.4 Canada Bungee Cords Market Size, 2017-2028
  6.4.5 Mexico Bungee Cords Market Size, 2017-2028
6.5 Europe
  6.5.1 By Country - Europe Bungee Cords Revenue, 2017-2028
  6.5.2 By Country - Europe Bungee Cords Sales, 2017-2028
  6.5.3 Germany Bungee Cords Market Size, 2017-2028
  6.5.4 France Bungee Cords Market Size, 2017-2028
  6.5.5 U.K. Bungee Cords Market Size, 2017-2028
  6.5.6 Italy Bungee Cords Market Size, 2017-2028
  6.5.7 Russia Bungee Cords Market Size, 2017-2028
  6.5.8 Nordic Countries Bungee Cords Market Size, 2017-2028
  6.5.9 Benelux Bungee Cords Market Size, 2017-2028
6.6 Asia
  6.6.1 By Region - Asia Bungee Cords Revenue, 2017-2028
  6.6.2 By Region - Asia Bungee Cords Sales, 2017-2028
  6.6.3 China Bungee Cords Market Size, 2017-2028
  6.6.4 Japan Bungee Cords Market Size, 2017-2028
  6.6.5 South Korea Bungee Cords Market Size, 2017-2028
  6.6.6 Southeast Asia Bungee Cords Market Size, 2017-2028
  6.6.7 India Bungee Cords Market Size, 2017-2028
6.7 South America
  6.7.1 By Country - South America Bungee Cords Revenue, 2017-2028
  6.7.2 By Country - South America Bungee Cords Sales, 2017-2028
  6.7.3 Brazil Bungee Cords Market Size, 2017-2028
  6.7.4 Argentina Bungee Cords Market Size, 2017-2028
6.8 Middle East & Africa
  6.8.1 By Country - Middle East & Africa Bungee Cords Revenue, 2017-2028
  6.8.2 By Country - Middle East & Africa Bungee Cords Sales, 2017-2028
  6.8.3 Turkey Bungee Cords Market Size, 2017-2028
  6.8.4 Israel Bungee Cords Market Size, 2017-2028
  6.8.5 Saudi Arabia Bungee Cords Market Size, 2017-2028
  6.8.6 UAE Bungee Cords Market Size, 2017-2028

7 MANUFACTURERS & BRANDS PROFILES

7.1 Hampton Products
  7.1.1 Hampton Products Corporate Summary
  7.1.2 Hampton Products Business Overview
  7.1.3 Hampton Products Bungee Cords Major Product Offerings
  7.1.4 Hampton Products Bungee Cords Sales and Revenue in Global (2017-2022)
  7.1.5 Hampton Products Key News
7.2 Keeper
  7.2.1 Keeper Corporate Summary
  7.2.2 Keeper Business Overview
  7.2.3 Keeper Bungee Cords Major Product Offerings
  7.2.4 Keeper Bungee Cords Sales and Revenue in Global (2017-2022)
  7.2.5 Keeper Key News
7.3 Strainrite
  7.3.1 Strainrite Corporate Summary
  7.3.2 Strainrite Business Overview
  7.3.3 Strainrite Bungee Cords Major Product Offerings
  7.3.4 Strainrite Bungee Cords Sales and Revenue in Global (2017-2022)
  7.3.5 Strainrite Key News
7.4 Rhino USA
  7.4.1 Rhino USA Corporate Summary
  7.4.2 Rhino USA Business Overview
  7.4.3 Rhino USA Bungee Cords Major Product Offerings
  7.4.4 Rhino USA Bungee Cords Sales and Revenue in Global (2017-2022)
  7.4.5 Rhino USA Key News
7.5 Erickson
  7.5.1 Erickson Corporate Summary
  7.5.2 Erickson Business Overview
  7.5.3 Erickson Bungee Cords Major Product Offerings
  7.5.4 Erickson Bungee Cords Sales and Revenue in Global (2017-2022)
  7.5.5 Erickson Key News
7.6 GLT Products
  7.6.1 GLT Products Corporate Summary
  7.6.2 GLT Products Business Overview
  7.6.3 GLT Products Bungee Cords Major Product Offerings
  7.6.4 GLT Products Bungee Cords Sales and Revenue in Global (2017-2022)
  7.6.5 GLT Products Key News
7.7 Nite Ize
  7.7.1 Nite Ize Corporate Summary
  7.7.2 Nite Ize Business Overview
  7.7.3 Nite Ize Bungee Cords Major Product Offerings
  7.7.4 Nite Ize Bungee Cords Sales and Revenue in Global (2017-2022)
  7.7.5 Nite Ize Key News
7.8 Lynx Supply
  7.8.1 Lynx Supply Corporate Summary
  7.8.2 Lynx Supply Business Overview
  7.8.3 Lynx Supply Bungee Cords Major Product Offerings
  7.8.4 Lynx Supply Bungee Cords Sales and Revenue in Global (2017-2022)
  7.8.5 Lynx Supply Key News
7.9 Recmar Products
  7.9.1 Recmar Products Corporate Summary
  7.9.2 Recmar Products Business Overview
  7.9.3 Recmar Products Bungee Cords Major Product Offerings
  7.9.4 Recmar Products Bungee Cords Sales and Revenue in Global (2017-2022)
  7.9.5 Recmar Products Key News

8 GLOBAL BUNGEE CORDS PRODUCTION CAPACITY, ANALYSIS

8.1 Global Bungee Cords Production Capacity, 2017-2028
8.2 Bungee Cords Production Capacity of Key Manufacturers in Global Market
8.3 Global Bungee Cords Production by Region

9 KEY MARKET TRENDS, OPPORTUNITY, DRIVERS AND RESTRAINTS

9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints

10 BUNGEE CORDS SUPPLY CHAIN ANALYSIS

10.1 Bungee Cords Industry Value Chain
10.2 Bungee Cords Upstream Market
10.3 Bungee Cords Downstream and Clients
10.4 Marketing Channels Analysis
  10.4.1 Marketing Channels
  10.4.2 Bungee Cords Distributors and Sales Agents in Global

11 CONCLUSION

12 APPENDIX

12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Key Players of Bungee Cords in Global Market
Table 2. Top Bungee Cords Players in Global Market, Ranking by Revenue (2021)
Table 3. Global Bungee Cords Revenue by Companies, (US$, Mn), 2017-2022
Table 4. Global Bungee Cords Revenue Share by Companies, 2017-2022
Table 5. Global Bungee Cords Sales by Companies, (K Units), 2017-2022
Table 6. Global Bungee Cords Sales Share by Companies, 2017-2022
Table 7. Key Manufacturers Bungee Cords Price (2017-2022) & (USD/Unit)
Table 8. Global Manufacturers Bungee Cords Product Type
Table 9. List of Global Tier 1 Bungee Cords Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Bungee Cords Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Bungee Cords Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Global Bungee Cords Revenue (US$, Mn), 2017-2022
Table 13. By Type - Global Bungee Cords Revenue (US$, Mn), 2023-2028
Table 14. By Type - Global Bungee Cords Sales (K Units), 2017-2022
Table 15. By Type - Global Bungee Cords Sales (K Units), 2023-2028
Table 16. By Application – Global Bungee Cords Revenue, (US$, Mn), 2021 & 2028
Table 17. By Application - Global Bungee Cords Revenue (US$, Mn), 2017-2022
Table 18. By Application - Global Bungee Cords Revenue (US$, Mn), 2023-2028
Table 19. By Application - Global Bungee Cords Sales (K Units), 2017-2022
Table 20. By Application - Global Bungee Cords Sales (K Units), 2023-2028
Table 21. By Region – Global Bungee Cords Revenue, (US$, Mn), 2021 VS 2028
Table 22. By Region - Global Bungee Cords Revenue (US$, Mn), 2017-2022
Table 23. By Region - Global Bungee Cords Revenue (US$, Mn), 2023-2028
Table 24. By Region - Global Bungee Cords Sales (K Units), 2017-2022
Table 25. By Region - Global Bungee Cords Sales (K Units), 2023-2028
Table 26. By Country - North America Bungee Cords Revenue, (US$, Mn), 2017-2022
Table 27. By Country - North America Bungee Cords Revenue, (US$, Mn), 2023-2028
Table 28. By Country - North America Bungee Cords Sales, (K Units), 2017-2022
Table 29. By Country - North America Bungee Cords Sales, (K Units), 2023-2028
Table 30. By Country - Europe Bungee Cords Revenue, (US$, Mn), 2017-2022
Table 31. By Country - Europe Bungee Cords Revenue, (US$, Mn), 2023-2028
Table 32. By Country - Europe Bungee Cords Sales, (K Units), 2017-2022
Table 33. By Country - Europe Bungee Cords Sales, (K Units), 2023-2028
Table 34. By Region - Asia Bungee Cords Revenue, (US$, Mn), 2017-2022
Table 35. By Region - Asia Bungee Cords Revenue, (US$, Mn), 2023-2028
Table 36. By Region - Asia Bungee Cords Sales, (K Units), 2017-2022
Table 37. By Region - Asia Bungee Cords Sales, (K Units), 2023-2028
Table 38. By Country - South America Bungee Cords Revenue, (US$, Mn), 2017-2022
Table 39. By Country - South America Bungee Cords Revenue, (US$, Mn), 2023-2028
Table 40. By Country - South America Bungee Cords Sales, (K Units), 2017-2022
Table 41. By Country - South America Bungee Cords Sales, (K Units), 2023-2028
Table 42. By Country - Middle East & Africa Bungee Cords Revenue, (US$, Mn), 2017-2022
Table 43. By Country - Middle East & Africa Bungee Cords Revenue, (US$, Mn), 2023-2028
Table 44. By Country - Middle East & Africa Bungee Cords Sales, (K Units), 2017-2022
Table 45. By Country - Middle East & Africa Bungee Cords Sales, (K Units), 2023-2028
Table 46. Hampton Products Corporate Summary
Table 47. Hampton Products Bungee Cords Product Offerings
Table 48. Hampton Products Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 49. Keeper Corporate Summary
Table 50. Keeper Bungee Cords Product Offerings
Table 51. Keeper Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 52. Strainrite Corporate Summary
Table 53. Strainrite Bungee Cords Product Offerings
Table 54. Strainrite Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 55. Rhino USA Corporate Summary
Table 56. Rhino USA Bungee Cords Product Offerings
Table 57. Rhino USA Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 58. Erickson Corporate Summary
Table 59. Erickson Bungee Cords Product Offerings
Table 60. Erickson Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 61. GLT Products Corporate Summary
Table 62. GLT Products Bungee Cords Product Offerings
Table 63. GLT Products Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 64. Nite Ize Corporate Summary
Table 65. Nite Ize Bungee Cords Product Offerings
Table 66. Nite Ize Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 67. Lynx Supply Corporate Summary
Table 68. Lynx Supply Bungee Cords Product Offerings
Table 69. Lynx Supply Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 70. Recmar Products Corporate Summary
Table 71. Recmar Products Bungee Cords Product Offerings
Table 72. Recmar Products Bungee Cords Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 73. Bungee Cords Production Capacity (K Units) of Key Manufacturers in Global Market, 2020-2022 (K Units)
Table 74. Global Bungee Cords Capacity Market Share of Key Manufacturers, 2020-2022
Table 75. Global Bungee Cords Production by Region, 2017-2022 (K Units)
Table 76. Global Bungee Cords Production by Region, 2023-2028 (K Units)
Table 77. Bungee Cords Market Opportunities & Trends in Global Market
Table 78. Bungee Cords Market Drivers in Global Market
Table 79. Bungee Cords Market Restraints in Global Market
Table 80. Bungee Cords Raw Materials
Table 81. Bungee Cords Raw Materials Suppliers in Global Market
Table 82. Typical Bungee Cords Downstream
Table 83. Bungee Cords Downstream Clients in Global Market
Table 84. Bungee Cords Distributors and Sales Agents in Global Market

List Of Figures

LIST OF FIGURES

Figure 1. Bungee Cords Segment by Type
Figure 2. Bungee Cords Segment by Application
Figure 3. Global Bungee Cords Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Bungee Cords Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Bungee Cords Revenue, 2017-2028 (US$, Mn)
Figure 7. Bungee Cords Sales in Global Market: 2017-2028 (K Units)
Figure 8. The Top 3 and 5 Players Market Share by Bungee Cords Revenue in 2021
Figure 9. By Type - Global Bungee Cords Sales Market Share, 2017-2028
Figure 10. By Type - Global Bungee Cords Revenue Market Share, 2017-2028
Figure 11. By Type - Global Bungee Cords Price (USD/Unit), 2017-2028
Figure 12. By Application - Global Bungee Cords Sales Market Share, 2017-2028
Figure 13. By Application - Global Bungee Cords Revenue Market Share, 2017-2028
Figure 14. By Application - Global Bungee Cords Price (USD/Unit), 2017-2028
Figure 15. By Region - Global Bungee Cords Sales Market Share, 2017-2028
Figure 16. By Region - Global Bungee Cords Revenue Market Share, 2017-2028
Figure 17. By Country - North America Bungee Cords Revenue Market Share, 2017-2028
Figure 18. By Country - North America Bungee Cords Sales Market Share, 2017-2028
Figure 19. US Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 20. Canada Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 21. Mexico Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 22. By Country - Europe Bungee Cords Revenue Market Share, 2017-2028
Figure 23. By Country - Europe Bungee Cords Sales Market Share, 2017-2028
Figure 24. Germany Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 25. France Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 26. U.K. Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 27. Italy Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 28. Russia Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 29. Nordic Countries Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 30. Benelux Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 31. By Region - Asia Bungee Cords Revenue Market Share, 2017-2028
Figure 32. By Region - Asia Bungee Cords Sales Market Share, 2017-2028
Figure 33. China Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 34. Japan Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 35. South Korea Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 36. Southeast Asia Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 37. India Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 38. By Country - South America Bungee Cords Revenue Market Share, 2017-2028
Figure 39. By Country - South America Bungee Cords Sales Market Share, 2017-2028
Figure 40. Brazil Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 41. Argentina Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 42. By Country - Middle East & Africa Bungee Cords Revenue Market Share, 2017-2028
Figure 43. By Country - Middle East & Africa Bungee Cords Sales Market Share, 2017-2028
Figure 44. Turkey Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 45. Israel Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 46. Saudi Arabia Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 47. UAE Bungee Cords Revenue, (US$, Mn), 2017-2028
Figure 48. Global Bungee Cords Production Capacity (K Units), 2017-2028
Figure 49. The Percentage of Production Bungee Cords by Region, 2021 VS 2028
Figure 50. Bungee Cords Industry Value Chain
Figure 51. Marketing Channels