Swarovski Hong Kong Ltd in Luxury Goods (Hong Kong, China)

June 2014 | 2 pages | ID: S9CAC872237EN
Euromonitor International Ltd

Abstracts

Swarovski Hong Kong Ltd did not open new outlets in 2013. The company is likely to make good use of its reputation in crystal to attract consumers; it also aims to continue to use celebrities to promote its brand and product offer.Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.Product coverage: Designer Apparel (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Cigars, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Travel Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?

• Get a detailed picture of the Luxury Goods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic DirectionKey FactsSummary 1 Swarovski Hong Kong Ltd: Key FactsCompany BackgroundSummary 2 Swarovski Hong Kong Ltd: Luxury Brands by Category 2013Internet Strategy