Personal Luxury in Australia
While retail value sales of designer apparel (ready-to-wear) in Australia continue to rise in 2024 (to reach AUD2.7 billion), retail volumes are fairly flat. Men’s designer apparel retail value sales growth (7%) is outpacing that of the women’s segment (3%), albeit from a smaller base. Demand for designer footwear continues to recover, while retail sales value growth (7%) is being supported by a strong performance in both the men’s and women’s segments.
Euromonitor International's Personal Luxury in Australia report offers a comprehensive guide to the size and shape of the Personal Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Personal Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change
Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Leather Goods, Luxury Timepieces, Luxury Wearables Electronics, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Personal Luxury in Australia report offers a comprehensive guide to the size and shape of the Personal Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Personal Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change
Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Leather Goods, Luxury Timepieces, Luxury Wearables Electronics, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Personal Luxury market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Personal Luxury in Australia
Euromonitor International
November 2024
LIST OF CONTENTS AND TABLES
PERSONAL LUXURY IN AUSTRALIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Designer apparel and footwear (ready-to-wear) focuses on digital transformation to enhance sizing, manufacturing and accessibility
No longer just functional and fashionable, luxury eyewear is set to leverage AI innovation
Lab-grown diamonds capture inspired storytelling angle to uniquely make their mark on luxury jewellery in Australia
Contemporary “quiet luxury” offers understated alternative to rising prices of luxury leather goods from established brands
Tech advances within luxury wearables aligned with biohacking and wellness trends
Global economic headwinds lead to slowdown in luxury timepieces, with decline in export volumes of Swiss luxury watches
Sophisticated gifting remains a key driver of luxury writing instruments
Australian luxury shoppers feel under increasing financial pressure in their beauty and personal care purchases
PROSPECTS AND OPPORTUNITIES
Post-pandemic performance hampered by global slowdown, but optimism offered by domestic spend and return of international tourists
Second-hand market viewed as more sustainable, both for the environment and household budgets
The role of e-commerce within personal luxury is constantly evolving
CATEGORY DATA
Table 1 Sales of Personal Luxury by Category: Value 2019-2024
Table 2 Sales of Personal Luxury by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Personal Luxury: % Value 2019-2023
Table 4 LBN Brand Shares of Personal Luxury: % Value 2020-2023
Table 5 Distribution of Personal Luxury by Format: % Value 2019-2024
Table 6 Forecast Sales of Personal Luxury by Category: Value 2024-2029
Table 7 Forecast Sales of Personal Luxury by Category: % Value Growth 2024-2029
LUXURY GOODS IN AUSTRALIA
EXECUTIVE SUMMARY
Luxury shoppers become increasingly discerning as economic pressures impact demand
Surging inflation, high interest rates and increased living expenses are among the economic headwinds impacting luxury goods
Multinational automotive groups and French luxury conglomerates dominate competitive landscape of luxury goods in Australia
Successful omnichannel approach to luxury facilitates consumer dialogue in the digital realm, while simultaneously rejuvenating city streets and retail precincts
Improved outlook for premium and luxury cars, experiential luxury and fine wines/champagne and spirits
MARKET DATA
Table 8 Sales of Luxury Goods by Category: Value 2019-2024
Table 9 Sales of Luxury Goods by Category: % Value Growth 2019-2024
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
Table 11 NBO Company Shares of Luxury Goods: % Value 2019-2023
Table 12 LBN Brand Shares of Luxury Goods: % Value 2020-2023
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2024
Table 14 Forecast Sales of Luxury Goods by Category: Value 2024-2029
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
Euromonitor International
November 2024
LIST OF CONTENTS AND TABLES
PERSONAL LUXURY IN AUSTRALIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Designer apparel and footwear (ready-to-wear) focuses on digital transformation to enhance sizing, manufacturing and accessibility
No longer just functional and fashionable, luxury eyewear is set to leverage AI innovation
Lab-grown diamonds capture inspired storytelling angle to uniquely make their mark on luxury jewellery in Australia
Contemporary “quiet luxury” offers understated alternative to rising prices of luxury leather goods from established brands
Tech advances within luxury wearables aligned with biohacking and wellness trends
Global economic headwinds lead to slowdown in luxury timepieces, with decline in export volumes of Swiss luxury watches
Sophisticated gifting remains a key driver of luxury writing instruments
Australian luxury shoppers feel under increasing financial pressure in their beauty and personal care purchases
PROSPECTS AND OPPORTUNITIES
Post-pandemic performance hampered by global slowdown, but optimism offered by domestic spend and return of international tourists
Second-hand market viewed as more sustainable, both for the environment and household budgets
The role of e-commerce within personal luxury is constantly evolving
CATEGORY DATA
Table 1 Sales of Personal Luxury by Category: Value 2019-2024
Table 2 Sales of Personal Luxury by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Personal Luxury: % Value 2019-2023
Table 4 LBN Brand Shares of Personal Luxury: % Value 2020-2023
Table 5 Distribution of Personal Luxury by Format: % Value 2019-2024
Table 6 Forecast Sales of Personal Luxury by Category: Value 2024-2029
Table 7 Forecast Sales of Personal Luxury by Category: % Value Growth 2024-2029
LUXURY GOODS IN AUSTRALIA
EXECUTIVE SUMMARY
Luxury shoppers become increasingly discerning as economic pressures impact demand
Surging inflation, high interest rates and increased living expenses are among the economic headwinds impacting luxury goods
Multinational automotive groups and French luxury conglomerates dominate competitive landscape of luxury goods in Australia
Successful omnichannel approach to luxury facilitates consumer dialogue in the digital realm, while simultaneously rejuvenating city streets and retail precincts
Improved outlook for premium and luxury cars, experiential luxury and fine wines/champagne and spirits
MARKET DATA
Table 8 Sales of Luxury Goods by Category: Value 2019-2024
Table 9 Sales of Luxury Goods by Category: % Value Growth 2019-2024
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
Table 11 NBO Company Shares of Luxury Goods: % Value 2019-2023
Table 12 LBN Brand Shares of Luxury Goods: % Value 2020-2023
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2024
Table 14 Forecast Sales of Luxury Goods by Category: Value 2024-2029
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
