Faber-Castell (Australia) Pty Ltd, A W in Personal Accessories (Australia)

November 2014 | 3 pages | ID: FDFA545528AEN
Euromonitor International Ltd

Abstracts

A W Faber-Castell (Australia) Pty Ltd aims to increase its profitability by emphasising the company’s strong heritage, quality of products and creativity. Faber-Castell’s strategy involves setting new trends in writing instruments through research and innovation, to ensure competitiveness and maintain growth. The company will continue to consider social and environmental aspects in its production as part of its global commitment. Faber-Castell is threatened by global competitors, private label...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 A W Faber-Castell (Australia) Pty Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 A W Faber-Castell (Australia) Pty Ltd: Competitive Position 2013