Faber-Castell AG in Personal Accessories (Germany)

June 2017 | 3 pages | ID: F6C928DC22AEN
Euromonitor International Ltd

Abstracts

With regard to the strategic direction, Faber-Castell intends to focus on its brand essentials. By relying on its vast experience, Faber-Castell aims to build on its competitive advantage by maintaining its “best-in-class” aspiration. As such, the company plans to continuously introduce innovative high-quality products to maximise customer satisfaction. Moreover, the company plans to further establish Faber-Castell as a world-renowned brand by significantly improving and expanding its production...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Faber-Castell AG: Key Facts
  Summary 2 Faber-Castell AG: Operational Indicators
Competitive Positioning
  Summary 3 Faber-Castell AG: Competitive Position 2016