Cowboysbelt BV in Personal Accessories (Netherlands)

July 2016 | 2 pages | ID: C9D72CDA78BEN
Euromonitor International Ltd

Abstracts

Cowboysbelt is aiming to consolidate the position of its new prime brand Amsterdam Cowboys, with plans to extend the line to include apparel and home accessories. The idea is to promote the brand as a lifestyle concept, looking to build a position in the Netherlands and looking to introduce its products in other European markets. The company acknowledges that consumers are looking for high-quality products, and shows an interest in alternative quality niche brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Accessories market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Cowboysbelt BV: Key Facts
Competitive Positioning
  Summary 2 Cowboysbelt BV: Competitive Position 2015