Burberry Ltd in Luxury Goods (United Kingdom)

February 2014 | 2 pages | ID: B574103BFD7EN
Euromonitor International Ltd

Abstracts

In 2013 Burberry focused on its men’s designer clothing lines. It has moved is menswear fashion show back to London, from Milan, where it had been present for 10 years. Burberry also aims to continue store expansions and in 2013, opened stores in London, Chicago and Hong Kong, as well as four stores in Brazil, as well as broadening its sales of beauty and personal care products, which will in turn, encourage a wider consumer segment to purchase from its clothing and accessories collection.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Designer Apparel (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Cigars, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Travel Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Luxury Goods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Burberry Ltd: Key Facts
  Table 1 Summary2 Burberry Ltd: Operational Indicators
Company Background
Summary 2 Burberry Ltd: Luxury Brands by Category 2013
Internet Strategy