Wipes in Russia

Date: March 17, 2016
Pages: 27
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: WA3808EC11AEN
Leaflet:

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In 2015, the wipes category was driven by an evolving health and hygiene culture as well as demand for convenience. The category also benefited from improving distribution through modern grocery retailers, increasing competition and the development of private label products. However, as wipes are not perceived as essential products, they have been more affected than other categories by the economic climate. A combination of factors continued to negatively affect the category in 2015, including...

Euromonitor International's Wipes in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Wipes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Retail Sales of Wipes by Category: Value 2010-2015
  Table 2 Retail Sales of Wipes by Category: % Value Growth 2010-2015
  Table 3 NBO Company Shares of Retail Wipes: % Value 2011-2015
  Table 4 LBN Brand Shares of Retail Wipes: % Value 2012-2015
  Table 5 Forecast Retail Sales of Wipes by Category: Value 2015-2020
  Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2015-2020
Procter & Gamble Ooo in Tissue and Hygiene (russia)
Strategic Direction
Key Facts
  Summary 1 Procter & Gamble OOO: Key Facts
Competitive Positioning
  Summary 2 Procter & Gamble OOO: Competitive Position 2015
SCA Hygiene Products Ooo in Tissue and Hygiene (russia)
Strategic Direction
  Summary 3 SCA Hygiene Products OOO: Key Facts
  Summary 4 SCA Hygiene Products OOO: Operational Indicators
Competitive Positioning
  Summary 5 SCA Hygiene Products OOO: Competitive Position 2015
Executive Summary
the Negative Macroeconomic Environment Impacts Tissue and Hygiene in Russia
Private Label Becomes More Competitive
Well-known Multinational Companies Continue To Lead
Modern Grocery Retailers Gain Value Share
Future Performance To Be Determined by the Macroeconomic Climate
Key Trends and Developments
Industry Impacted by the Negative Macroeconomic Environment
Private Label Strengthens Its Position
Naturalness and Convenience the Key Characteristics of New Product Launches
City Key Trends and Developments
Moscow
St Petersburg
Market Indicators
  Table 7 Birth Rates 2010-2015
  Table 8 Infant Population 2010-2015
  Table 9 Female Population by Age 2010-2015
  Table 10 Total Population by Age 2010-2015
  Table 11 Households 2010-2015
  Table 12 Forecast Infant Population 2015-2020
  Table 13 Forecast Female Population by Age 2015-2020
  Table 14 Forecast Total Population by Age 2015-2020
  Table 15 Forecast Households 2015-2020
Market Data
  Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
  Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 18 Retail Sales of Tissue and Hygiene by City: Value 2010-2015
  Table 19 Retail Sales of Tissue and Hygiene by City: % Value Growth 2010-2015
  Table 20 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
  Table 21 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
  Table 22 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
  Table 23 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
  Table 24 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
  Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
  Table 26 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
  Table 27 Forecast Retail Sales of Tissue and Hygiene by City: Value 2015-2020
  Table 28 Forecast Retail Sales of Tissue and Hygiene by City: % Value Growth 2015-2020
Sources
  Summary 6 Research Sources
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