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Toilet Paper - Argentina

October 2010 | 30 pages | ID: TE93C12C918EN
Euromonitor International Ltd

US$ 990.00

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After seven years of continuous growth, in 2009, toilet paper saw its volume sales drop by -1%, reaching 82,000 tonnes. This decrease in consumption is due to consumers using the product more efficiently and switching from 2-ply to single-ply products. The trend towards using less paper was driven by some leading companies’ advertising campaigns such as the Scott brand from Kimberly-Clark, which launched a tissue with the word, “STOP!” printed on it to deter overuse. This campaign was primarily...

Euromonitor International's Toilet Paper in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Feminine Hygiene Wipes, Household Care Wipes and Floor Cleaning Systems, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Feminine Hygiene Wipes, Standard Toilet Paper, Tablecloths.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toilet Paper market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Toilet Paper in Argentina
Euromonitor International
October 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Volume Sales See Sluggish Growth
Prices Increase Above the Official Inflation Rate
Market Shares Stable and Brands Realigned
Channel Shares Consolidation
Slight Improvement But No Rosy Outlook
Key Trends and Developments
Global Crisis and Local Issues Moderate Sales Growth
Tendency Towards Regionalisation/globalisation of Companies and Brands
Sustainable Development Idea More Advanced Among Subsidiaries of Global Companies
Distribution Channels Share Consolidation
Private Label To Continue Growing
Market Indicators
  Table 1 Birth Rates 2004-2009
  Table 2 Infant Population 2004-2009
  Table 3 Female Population by Age 2004-2009
  Table 4 Total Population by Age 2004-2009
  Table 5 Households 2004-2009
  Table 6 Forecast Infant Population 2009-2014
  Table 7 Forecast Female Population by Age 2009-2014
  Table 8 Forecast Total Population by Age 2009-2014
  Table 9 Forecast Households 2009-2014
Market Data
  Table 10 Retail Sales of Tissue and Hygiene by Sector: Value 2004-2009
  Table 11 Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2004-2009
  Table 12 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2004-2009
  Table 13 Retail Sales of Tissue and Hygiene by Sector and Distribution Format: % Analysis 2009
  Table 14 Penetration of Private Label by Sector 2004-2009
  Table 15 Forecast Retail Sales of Tissue and Hygiene by Sector: Value 2009-2014
  Table 16 Forecast Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2009-2014
Definitions
  Summary 1 Research Sources
Algodonera Aconcagua SA
Strategic Direction
Key Facts
  Summary 2 Algodonera Aconcagua SA: Key Facts
  Summary 3 Algodonera Aconcagua SA: Operational Indicators
Company Background
Production
  Summary 4 Algodonera Aconcagua SA: Production Statistics 2009
Competitive Positioning
  Summary 5 Algodonera Aconcagua SA: Competitive Position 2009
Celulosa Campana SA
Strategic Direction
Key Facts
  Summary 6 Celulosa Campana SA: Key Facts
  Summary 7 Celulosa Campana SA: Operational Indicators
Company Background
Production
  Summary 8 Celulosa Campana SA: Production Statistics 2009
Competitive Positioning
  Summary 9 Celulosa Campana SA: Competitive Position 2009
Papelera Del Plata Sa, La
Strategic Direction
Key Facts
  Summary 10 La Papelera del Plata SA: Key Facts
  Summary 11 La Papelera del Plata SA: Operational Indicators
Company Background
Production
  Summary 12 La Papelera del Plata SA: Production Statistics 2009
Competitive Positioning
  Summary 13 La Papelera del Plata SA: Competitive Position 2009
Papelera San Andres De Giles SRL
Strategic Direction
Key Facts
  Summary 14 Papelera San Andres de Giles SRL: Key Facts
  Summary 15 Papelera San Andrés de Giles SRL: Operational Indicators
Company Background
Production
  Summary 16 Papelera San Andres de Giles SRL: Production Statistics 2009
Competitive Positioning
  Summary 17 Papelera San Andres de Giles SRL: Competitive Position 2009
Serenity SA
Strategic Direction
Key Facts
  Summary 18 Serenity SA: Key Facts
  Summary 19 Serenity SA: Operational Indicators
Company Background
Production
  Summary 20 Serenity SA: Production Statistics 2009
Competitive Positioning
  Summary 21 Serenity SA: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 17 Retail Sales of Toilet Paper by Subsector: Value 2004-2009
  Table 18 Retail Sales of Toilet Paper by Subsector: % Value Growth 2004-2009
  Table 19 Retail Sales of Wet Vs Dry Toilet Paper 2004-2009
  Table 20 Toilet Paper Retail Company Shares 2005-2009
  Table 21 Toilet Paper Retail Brand Shares 2006-2009
  Table 22 Forecast Retail Sales of Toilet Paper by Subsector: Value 2009-2014
  Table 23 Forecast Retail Sales of Toilet Paper by Subsector: % Value Growth 2009-2014


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