Toilet Care in Portugal

February 2024 | 18 pages | ID: TFD17769AE4EN
Euromonitor International Ltd

Abstracts

Toilet care saw current value growth driven by rising average unit prices as a result of persistent inflation in 2023. Constant promotional activity avoided a stronger consumer switch to private label during the year. On the other hand, consumers seemed willing to pay higher prices for products that they believed provided more of a guarantee of efficacy. Nonetheless, most categories saw volume sales fall. While this was in part the result of rationalised consumer spending as the cost of living c...

Euromonitor International's Toilet Care in Portugal market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toilet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Toilet Care in Portugal
Euromonitor International
February 2024

LIST OF CONTENTS AND TABLES

TOILET CARE IN PORTUGAL
KEY DATA FINDINGS

2023 DEVELOPMENTS

Rim blocks provides isolated bright spot
Increasing emphasis on sustainability
Bref remains the leading brand
PROSPECTS AND OPPORTUNITIES
Consumers to move towards more modern options
Rim blocks set to remain the only positive performer
Private label set to provide increasing competition for brands
CATEGORY DATA
Table 1 Sales of Toilet Care by Category: Value 2018-2023
Table 2 Sales of Toilet Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Toilet Care: % Value 2019-2023
Table 4 LBN Brand Shares of Toilet Care: % Value 2020-2023
Table 5 Forecast Sales of Toilet Care by Category: Value 2023-2028
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2023-2028
HOME CARE IN PORTUGAL
EXECUTIVE SUMMARY
Home care in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2018-2023
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2018-2023
Table 9 Sales of Home Care by Category: % Value Growth 2018-2023
Table 10 NBO Company Shares of Home Care: % Value 2019-2023
Table 11 LBN Brand Shares of Home Care: % Value 2020-2023
Table 12 Penetration of Private Label in Home Care by Category: % Value 2018-2023
Table 13 Distribution of Home Care by Format: % Value 2018-2023
Table 14 Distribution of Home Care by Format and Category: % Value 2023
Table 15 Forecast Sales of Home Care by Category: Value 2023-2028
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources