Toilet Care in Morocco

Date: February 8, 2018
Pages: 14
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: TD72126C400EN
Leaflet:

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Consumers in Morocco are shifting from multipurpose products, such as bleach, towards more specialised products, like toilet care products. The fact that many Moroccan households use the same toilet is pushing many of them to buy more specialised products in order to deal with the multiple toilet cleaning that they go through during the day, especially families that have children and thus rely on products with disinfecting features. Fragrances remain one of the most preferred features for local...

Euromonitor International's Toilet Care in Morocco market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toilet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Strong Performance in Toilet Care in Morocco in 2017
Strong Performance Expected Over the Forecast Period
Growing Health and Awareness in Morocco
Competitive Landscape
SC Johnson Sas Leads Value Sales of Toilet Care
Growing Competition Sees Many Brands Leave the Market
International Players Still Dominate Value Sales of Toilet Care
Category Data
  Table 1 Sales of Toilet Care by Category: Value 2012-2017
  Table 2 Sales of Toilet Care by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Toilet Care: % Value 2013-2017
  Table 4 LBN Brand Shares of Toilet Care: % Value 2014-2017
  Table 5 Forecast Sales of Toilet Care by Category: Value 2017-2022
  Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2017-2022
Executive Summary
Home Care Continues To See Positive Growth in Morocco
Specialised Products Continued To Be Very Popular in Morocco
Supermarkets and Hypermarkets Are Still the Leading Distribution Channel in Home Care in Morocco
International Companies Are Still Outperforming Local Players in 2017
Home Care Is Expected To See Growth Over the Forecast Period
Market Indicators
  Table 7 Households 2012-2017
Market Data
  Table 8 Sales of Home Care by Category: Value 2012-2017
  Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 13 Distribution of Home Care by Format: % Value 2012-2017
  Table 14 Distribution of Home Care by Format and Category: % Value 2017
  Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Definitions
Sources
  Summary 1 Research Sources
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