Toilet Care in Bulgaria

Date: January 20, 2016
Pages: 27
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: T680D2F1C56EN
Leaflet:

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Despite being a mature and developed home care category, toilet care continued to exhibit positive growth in 2015, with volume growth outpacing value growth. Faced with increasing competition from local manufacturers, most of the large players in toilet care have been forced to rely on offering additional volume, price discounts and bundles of several products in order to remain competitive. The main strength of toilet care is the clear customer preference for specialised products as opposed to...

Euromonitor International's Toilet Care in Bulgaria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toilet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Toilet Care by Category: Value 2010-2015
Table 2 Sales of Toilet Care by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Toilet Care: % Value 2011-2015
Table 4 LBN Brand Shares of Toilet Care: % Value 2012-2015
Table 5 Forecast Sales of Toilet Care by Category: Value 2015-2020
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2015-2020
Buleko 2000 Ood in Home Care (bulgaria)
Strategic Direction
Key Facts
Summary 1 Buleko 2000 OOD: Key Facts
Summary 2 Buleko 2000 OOD: Operational Indicators
Production
Private Label
Summary 3 Buleko 2000 OOD: Private Label Portfolio
Dm Bulgaria Eood in Home Care (bulgaria)
Strategic Direction
Key Facts
Summary 4 Dm Bulgaria EOOD: Key Facts
Summary 5 Dm Bulgaria EOOD: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 6 Dm Bulgaria EOOD: Private Label Portfolio
Competitive Positioning
Summary 7 Dm Bulgaria EOOD: Competitive Position 2015
Ficosota Syntez Ood in Home Care (bulgaria)
Strategic Direction
Key Facts
Summary 8 Ficosota Syntez OOD: Key Facts
Competitive Positioning
Summary 9 Ficosota Syntez OOD: Competitive Position 2015
Mexon Ood in Home Care (bulgaria)
Strategic Direction
Key Facts
Summary 10 Mexon OOD: Key Facts
Summary 11 Mexon OOD: Operational Indicators
Competitive Positioning
Summary 12 Mexon OOD: Competitive Position 2015
Procter & Gamble Bulgaria Eood in Home Care (bulgaria)
Strategic Direction
Key Facts
Summary 13 Procter & Gamble Bulgaria EOOD: Key Facts
Summary 14 Procter & Gamble Bulgaria EOOD: Operational Indicators
Competitive Positioning
Summary 15 Procter & Gamble Bulgaria EOOD: Competitive Position 2015
Executive Summary
Growth Continues To Slow Down But Remains Positive
Innovations Lead the Way
Advertising Remains the Primary Tool of Marketers
Specialised Retailers Exhibit Strong Influence
Price Competition Threatens Long-term Growth
Key Trends and Developments
Resilience of Consumer Choice for Home Care Performance
the Power of Innovation
the Growing Influence of Private Label As A Trendsetter
Market Indicators
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 13 Distribution of Home Care by Format: % Value 2010-2015
Table 14 Distribution of Home Care by Format and Category: % Value 2015
Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 16 Research Sources












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