Surface Care in Croatia

Date: February 8, 2018
Pages: 14
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: SF1FCE12E9FEN
Leaflet:

Download PDF Leaflet

Since its appearance in 2008, home care wipes and floor cleaning systems has posted high current value growth, unaffected by the economic downturn. Constant growth came from being relatively new and attracting consumer interest, as well as a low base. Home care wipes and floor cleaning systems still struggled, however, with only a small value share of overall surface care in 2017. The new concept did not easily enter Croatian homes, as the average consumer still thinks a mop and bucket will suff...

Euromonitor International's Surface Care in Croatia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Despite High Growth, Home Care Wipes and Floor Cleaning Systems Still Marginal
Three Major Requirements
Environmental Considerations
Competitive Landscape
Numerous New Product Launches
Labud the New Leader
Strong Brand Loyalty
Category Data
  Table 1 Sales of Surface Care by Category: Value 2012-2017
  Table 2 Sales of Surface Care by Category: % Value Growth 2012-2017
  Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2012-2017
  Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2012-2017
  Table 5 NBO Company Shares of Surface Care: % Value 2013-2017
  Table 6 LBN Brand Shares of Surface Care: % Value 2014-2017
  Table 7 Forecast Sales of Surface Care by Category: Value 2017-2022
  Table 8 Forecast Sales of Surface Care by Category: % Value Growth 2017-2022
Executive Summary
Growth Resumes After A Short Break
New Formats Advance in the Two Biggest Categories
Strong Loyalty To Domestic Brands Remains
Most Home Care Products Sold Through the Three Biggest Channels
Modest Growth Curbed by Declining Prices
Market Indicators
  Table 9 Households 2012-2017
Market Data
  Table 10 Sales of Home Care by Category: Value 2012-2017
  Table 11 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 12 NBO Company Shares of Home Care: % Value 2013-2017
  Table 13 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 14 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 15 Distribution of Home Care by Format: % Value 2012-2017
  Table 16 Distribution of Home Care by Format and Category: % Value 2017
  Table 17 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 18 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
Skip to top


Surface Care in Canada US$ 990.00 Feb, 2018 · 18 pages
Surface Care in Chile US$ 990.00 Feb, 2018 · 16 pages
Surface Care in Costa Rica US$ 990.00 Feb, 2018 · 11 pages

Ask Your Question

Surface Care in Croatia
Company name*:
Contact person*:
Phone/fax*:
Email*:
Request invoice
Your enquiry:
Please click on a Check Box below to confirm you are not a robot: