Surface Care in Australia

Date: March 15, 2018
Pages: 17
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S8383A9B96AEN
Leaflet:

Download PDF Leaflet

Convenience is a leading factor that consumers consider before purchasing surface care products. In 2017, consumers were more inclined to buy products that serve multiple purposes when cleaning at home. Multi-purpose cleaners have received increased attention by Australians as they attempt to clean several types of surfaces, such as floors, tables, cookers and ovens, preferably with one product. This has increased value and volume sales of multi-purpose cleaners.

Euromonitor International's Surface Care in Australia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Australians' Purchasing Decisions Are Based on Convenience and Quality
Cleaning Wipes Continue To Cannibalise Sales of Other Surface Care Products
Competitive Landscape
Colgate-palmolive's Ajax Brand Grows for Another Year
Reckitt Benckiser's Product Range Fortifies Its Leading Position
Category Data
  Table 1 Sales of Surface Care by Category: Value 2012-2017
  Table 2 Sales of Surface Care by Category: % Value Growth 2012-2017
  Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2012-2017
  Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2012-2017
  Table 5 NBO Company Shares of Surface Care: % Value 2013-2017
  Table 6 LBN Brand Shares of Surface Care: % Value 2014-2017
  Table 7 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2013-2017
  Table 8 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2014-2017
  Table 9 Forecast Sales of Surface Care by Category: Value 2017-2022
  Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2017-2022
Executive Summary
Home Care Continues To Grow in 2017
Convenience and Effectiveness Are Crucial Factors Across Home Care Categories
Reckitt Benckiser Leads Home Care for Another Year
Health and Sustainability Considerations Drive Innovation
Home Care To Experience Stagnant Growth Over the Forecast Period
Market Indicators
  Table 11 Households 2012-2017
Market Data
  Table 12 Sales of Home Care by Category: Value 2012-2017
  Table 13 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 14 NBO Company Shares of Home Care: % Value 2013-2017
  Table 15 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 16 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 17 Distribution of Home Care by Format: % Value 2012-2017
  Table 18 Distribution of Home Care by Format and Category: % Value 2017
  Table 19 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 20 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
Skip to top


Skin Care in Australia US$ 990.00 May, 2017 · 37 pages
Surface Care in Guatemala US$ 990.00 Feb, 2018 · 14 pages
Surface Care in Hungary US$ 990.00 Feb, 2018 · 18 pages

Ask Your Question

Surface Care in Australia
Company name*:
Contact person*:
Phone/fax*:
Email*:
Request invoice
Your enquiry:
Please click on a Check Box below to confirm you are not a robot: