[email protected] +44 20 8123 2220 (UK) +1 732 587 5005 (US) Contact Us | FAQ |

Surface Care in Denmark

February 2020 | 17 pages | ID: S73AB0B6155EN
Euromonitor International Ltd

US$ 990.00

E-mail Delivery (PDF)

Download PDF Leaflet

Wire Transfer
Checkout Later
Need Help? Ask a Question
The use of too many chemicals in surface care products has become a concern for many in Denmark. For instance, people often use disinfectant products on surfaces in their homes when it is not necessary. Although chemicals in cleaning products is perhaps not the most heavily discussed topic in the media, consumers are undoubtedly beginning to show more interest in this. A survey carried out in Denmark in 2017 showed that the leading factor in Danes’ purchasing decisions is that a product should b...

Euromonitor International's Surface Care in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Consumers Increasingly Demanding More Natural Products
Wipes Remains Somewhat of A Novelty
Increasing Preference for Multi-purpose Cleaners
Competitive Landscape
Reckitt Benckiser Nordic Continues To Grow Its Share
Private Label Strong in Surface Care
Category Data
Table 1 Sales of Surface Care by Category: Value 2014-2019
Table 2 Sales of Surface Care by Category: % Value Growth 2014-2019
Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2014-2019
Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Surface Care: % Value 2015-2019
Table 6 LBN Brand Shares of Surface Care: % Value 2016-2019
Table 7 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2015-2019
Table 8 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2016-2019
Table 9 Forecast Sales of Surface Care by Category: Value 2019-2024
Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2019-2024
Executive Summary
Sustainability A Major Topic in Home Care in 2019, While Price Remains Key
Allergy and Asthma Awareness Continues To Improve
Consumers Reward Brands Which Care for the Environment
Several Manufacturers Place Sustainability at the Heart of Their New Product Development
Natural Claims To Lose Their Usp by the End of the Forecast Period
Market Indicators
Table 11 Households 2014-2019
Market Data
Table 12 Sales of Home Care by Category: Value 2014-2019
Table 13 Sales of Home Care by Category: % Value Growth 2014-2019
Table 14 NBO Company Shares of Home Care: % Value 2015-2019
Table 15 LBN Brand Shares of Home Care: % Value 2016-2019
Table 16 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 17 Distribution of Home Care by Format: % Value 2014-2019
Table 18 Distribution of Home Care by Format and Category: % Value 2019
Table 19 Forecast Sales of Home Care by Category: Value 2019-2024
Table 20 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources


More Publications