Skin Care in Vietnam

May 2023 | 28 pages | ID: S77F1170093EN
Euromonitor International Ltd

Abstracts

Skin care in Vietnam continued to record current value growth in 2022, driven mostly by younger consumers, who have started to take care of their skin earlier than previous generations, and are actively seeking skin care knowledge due to the impact of social media. However, with growing awareness about one’s health and skin health, consumers are becoming more careful when considering purchasing skin care products. They prioritise large, well-known and trusted brands, which makes it hard for smal...

Euromonitor International's Skin Care in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Skin Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

SKIN CARE IN VIETNAM
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising knowledge of skin health drives solid growth in skin care in 2022
Skinimalism is a key trend
Livestreaming and occasion marketing used to attract consumers
PROSPECTS AND OPPORTUNITIES
Skin care set to register dynamic growth over the forecast period
Anti-ageing products likely to have opportunities for growth
Shoppertainment expected to be explored further in the forecast period
CATEGORY DATA
Table 1 Sales of Skin Care by Category: Value 2017-2022
Table 2 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Skin Care: % Value 2018-2022
Table 4 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2019-2022
Table 6 LBN Brand Shares of Anti-agers: % Value 2019-2022
Table 7 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2019-2022
Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2019-2022
Table 9 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 10 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN VIETNAM
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources