Sanitary Protection in the Philippines

Date: April 5, 2018
Pages: 17
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S3193259B53EN
Leaflet:

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Usage of sanitary protection remains lower among Filipino consumers than consumers in developed regions like Western Europe and North America. Although the market could be considered to be mature, as sanitary protection is a basic need among females, the Philippine market still has huge potential for growth in terms of frequency of usage and increased awareness of the types of sanitary protection available beyond standard towels. Pantyliners, for example, was considered as only a nice-to-have it..

Euromonitor International's Sanitary Protection in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sanitary Protection market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Trends Seen in Previous Years Are Sustained
Meanwhile, Non-wing Variants Also Exist But Are Not Particularly Popular Across Brands.
Sanitary Protection Brands Continue To Innovate and Introduce New Products
Continued Expansion Over the Forecast Period
Competitive Landscape
Modess Maintains Dominance
Strong Support for Whisper
Local Brand Strong in Pantyliners
Category Data
  Table 1 Retail Sales of Sanitary Protection by Category: Value 2012-2017
  Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2012-2017
  Table 3 Retail Sales of Sanitary Towels by Type of Use: % Value 2012-2017
  Table 4 NBO Company Shares of Retail Sanitary Protection: % Value 2013-2017
  Table 5 LBN Brand Shares of Retail Sanitary Protection: % Value 2014-2017
  Table 6 Forecast Retail Sales of Sanitary Protection by Category: Value 2017-2022
  Table 7 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
Executive Summary
Tissue and Hygiene Growth Recovers in 2017
Increase in Purchasing Power Among Filipinos Has More Impact on Volume Than Value
Competitive Landscape Differs From One Category To Another
Grocery Retailers Remain Main Distribution Channel But Online Retailing Now Relevant in Nappies
Positive Outlook
Market Indicators
  Table 8 Birth Rates 2012-2017
  Table 9 Infant Population 2012-2017
  Table 10 Female Population by Age 2012-2017
  Table 11 Total Population by Age 2012-2017
  Table 12 Households 2012-2017
  Table 13 Forecast Infant Population 2017-2022
  Table 14 Forecast Female Population by Age 2017-2022
  Table 15 Forecast Total Population by Age 2017-2022
  Table 16 Forecast Households 2017-2022
Market Data
  Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
  Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
  Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
  Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
  Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
  Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
  Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
  Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
  Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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