Personal Stationery - Germany
Sales of personal stationery in Germany declined slightly in 2009, which represented a serious slow-down relative to the previous year, which was mainly because consumers put price above all other considerations in choosing personal stationery. Most products within the personal stationery sector are paper-based items, and consumers in Germany show little interest in luxury products. In addition, it is a highly fragmented market because of the large number of producers, distributors and...
Euromonitor International's Personal Stationeryin Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Envelopes, Giftwrap and Accessories, Greeting Cards, Notebooks, Notepaper and Blank Notelet Sets, Pads, Personal Organisers, Printing Paper
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Personal Stationeryin Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Envelopes, Giftwrap and Accessories, Greeting Cards, Notebooks, Notepaper and Blank Notelet Sets, Pads, Personal Organisers, Printing Paper
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Personal Goods industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Personal Stationery in Germany
Euromonitor International
May 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Slow-down of Growth
Growing Influence of Electronic Devices
Highly Fragmented Market
Growing Importance of Online Shopping
Future Outlook: Slow-down of Negative Growth
Key Trends and Developments
Frugal Purchases - New Lifestyle
Growing Influence of Laptops and Mobile Phones
Innovations and New Products
Everything Is on Line
Fewer Schoolchildren - Fewer Students
Market Data
Table 1 Sales of Personal Goods by Category: Value 2004-2009
Table 2 Sales of Personal Goods by Category: % Value Growth 2004-2009
Table 3 Personal Goods Company Shares 2005-2009
Table 4 Personal Goods Brand Shares 2006-2009
Table 5 Sales of Personal Goods by Distribution Format: % Analysis 2004-2009
Table 6 Sales of Personal Goods by Sector and Distribution Format: % Analysis 2009
Table 7 Forecast Sales of Personal Goods by Category: Value 2009-2014
Table 8 Forecast Sales of Personal Goods by Category: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Deuter Sport GmbH & Co Kg
Strategic Direction
Key Facts
Summary 2 Deuter Sport GmbH & Co. KG: Key Facts
Company Background
Production
Summary 3 Deuter Sport GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
Summary 4 Deuter Sport GmbH & Co. KG: Competitive Position 2009
Gerhard D Wempe Kg
Strategic Direction
Key Facts
Summary 5 Gerhard D. Wempe KG: Key Facts
Company Background
Production
Summary 6 Gerhard D. Wempe KG: Location & Brands 2009
Competitive Positioning
Summary 7 Gerhard D. Wempe KG: Competitive Position 2009
Herlitz Pbs AG
Strategic Direction
Key Facts
Summary 8 Herlitz PBS AG: Key Facts
Summary 9 Herlitz PBS AG: Operational Indicators
Company Background
Production
Summary 10 Herlitz PBS AG: Location & Brands 2009
Competitive Positioning
Summary 11 Herlitz PBS AG: Competitive Position 2009
Schneider Schreibgeräte GmbH
Strategic Direction
Key Facts
Summary 12 Schneider Schreibgeräte GmbH: Key Facts
Summary 13 Schneider Schreibgeräte GmbH: Number of employees
Company Background
Production
Summary 14 Schneider Schreibgeräte GmbH: Location & Brands 2009
Competitive Positioning
Summary 15 Schneider Schreibgeräte GmbH: Competitive Position 2009
Staedtler Mars GmbH & Co Kg
Strategic Direction
Key Facts
Summary 16 Staedtler Mars GmbH & Co. KG: Key Facts
Summary 17 Staedtler Mars GmbH & Co. KG: Operational Indicators
Company Background
Production
Summary 18 Staedtler Mars GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
Summary 19 Staedtler Mars GmbH & Co. KG: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 20 New Product Launches 2006-2009
Category Data
Table 9 Sales of Personal Stationery by Category: Value 2004-2009
Table 10 Sales of Personal Stationery by Category: % Value Growth 2004-2009
Table 11 Personal Stationery Company Shares 2005-2009
Table 12 Personal Stationery Brand Shares 2006-2009
Table 13 Sales of Personal Stationery by Distribution Format: % Analysis 2004-2009
Table 14 Forecast Sales of Personal Stationery by Category: Value 2009-2014
Table 15 Forecast Sales of Personal Stationery by Category: % Value Growth 2009-2014
Euromonitor International
May 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Slow-down of Growth
Growing Influence of Electronic Devices
Highly Fragmented Market
Growing Importance of Online Shopping
Future Outlook: Slow-down of Negative Growth
Key Trends and Developments
Frugal Purchases - New Lifestyle
Growing Influence of Laptops and Mobile Phones
Innovations and New Products
Everything Is on Line
Fewer Schoolchildren - Fewer Students
Market Data
Table 1 Sales of Personal Goods by Category: Value 2004-2009
Table 2 Sales of Personal Goods by Category: % Value Growth 2004-2009
Table 3 Personal Goods Company Shares 2005-2009
Table 4 Personal Goods Brand Shares 2006-2009
Table 5 Sales of Personal Goods by Distribution Format: % Analysis 2004-2009
Table 6 Sales of Personal Goods by Sector and Distribution Format: % Analysis 2009
Table 7 Forecast Sales of Personal Goods by Category: Value 2009-2014
Table 8 Forecast Sales of Personal Goods by Category: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Deuter Sport GmbH & Co Kg
Strategic Direction
Key Facts
Summary 2 Deuter Sport GmbH & Co. KG: Key Facts
Company Background
Production
Summary 3 Deuter Sport GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
Summary 4 Deuter Sport GmbH & Co. KG: Competitive Position 2009
Gerhard D Wempe Kg
Strategic Direction
Key Facts
Summary 5 Gerhard D. Wempe KG: Key Facts
Company Background
Production
Summary 6 Gerhard D. Wempe KG: Location & Brands 2009
Competitive Positioning
Summary 7 Gerhard D. Wempe KG: Competitive Position 2009
Herlitz Pbs AG
Strategic Direction
Key Facts
Summary 8 Herlitz PBS AG: Key Facts
Summary 9 Herlitz PBS AG: Operational Indicators
Company Background
Production
Summary 10 Herlitz PBS AG: Location & Brands 2009
Competitive Positioning
Summary 11 Herlitz PBS AG: Competitive Position 2009
Schneider Schreibgeräte GmbH
Strategic Direction
Key Facts
Summary 12 Schneider Schreibgeräte GmbH: Key Facts
Summary 13 Schneider Schreibgeräte GmbH: Number of employees
Company Background
Production
Summary 14 Schneider Schreibgeräte GmbH: Location & Brands 2009
Competitive Positioning
Summary 15 Schneider Schreibgeräte GmbH: Competitive Position 2009
Staedtler Mars GmbH & Co Kg
Strategic Direction
Key Facts
Summary 16 Staedtler Mars GmbH & Co. KG: Key Facts
Summary 17 Staedtler Mars GmbH & Co. KG: Operational Indicators
Company Background
Production
Summary 18 Staedtler Mars GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
Summary 19 Staedtler Mars GmbH & Co. KG: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 20 New Product Launches 2006-2009
Category Data
Table 9 Sales of Personal Stationery by Category: Value 2004-2009
Table 10 Sales of Personal Stationery by Category: % Value Growth 2004-2009
Table 11 Personal Stationery Company Shares 2005-2009
Table 12 Personal Stationery Brand Shares 2006-2009
Table 13 Sales of Personal Stationery by Distribution Format: % Analysis 2004-2009
Table 14 Forecast Sales of Personal Stationery by Category: Value 2009-2014
Table 15 Forecast Sales of Personal Stationery by Category: % Value Growth 2009-2014