Personal Stationery - Germany

Date: May 22, 2010
Pages: 29
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P154A5AC1ECEN
Leaflet:

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Sales of personal stationery in Germany declined slightly in 2009, which represented a serious slow-down relative to the previous year, which was mainly because consumers put price above all other considerations in choosing personal stationery. Most products within the personal stationery sector are paper-based items, and consumers in Germany show little interest in luxury products. In addition, it is a highly fragmented market because of the large number of producers, distributors and...

Euromonitor International's Personal Stationeryin Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.



Product coverage: Envelopes, Giftwrap and Accessories, Greeting Cards, Notebooks, Notepaper and Blank Notelet Sets, Pads, Personal Organisers, Printing Paper

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Personal Goods industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Personal Stationery in Germany
Euromonitor International
May 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Slow-down of Growth
Growing Influence of Electronic Devices
Highly Fragmented Market
Growing Importance of Online Shopping
Future Outlook: Slow-down of Negative Growth
Key Trends and Developments
Frugal Purchases - New Lifestyle
Growing Influence of Laptops and Mobile Phones
Innovations and New Products
Everything Is on Line
Fewer Schoolchildren - Fewer Students
Market Data
  Table 1 Sales of Personal Goods by Category: Value 2004-2009
  Table 2 Sales of Personal Goods by Category: % Value Growth 2004-2009
  Table 3 Personal Goods Company Shares 2005-2009
  Table 4 Personal Goods Brand Shares 2006-2009
  Table 5 Sales of Personal Goods by Distribution Format: % Analysis 2004-2009
  Table 6 Sales of Personal Goods by Sector and Distribution Format: % Analysis 2009
  Table 7 Forecast Sales of Personal Goods by Category: Value 2009-2014
  Table 8 Forecast Sales of Personal Goods by Category: % Value Growth 2009-2014
Definitions
  Summary 1 Research Sources
Deuter Sport GmbH & Co Kg
Strategic Direction
Key Facts
  Summary 2 Deuter Sport GmbH & Co. KG: Key Facts
Company Background
Production
  Summary 3 Deuter Sport GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
  Summary 4 Deuter Sport GmbH & Co. KG: Competitive Position 2009
Gerhard D Wempe Kg
Strategic Direction
Key Facts
  Summary 5 Gerhard D. Wempe KG: Key Facts
Company Background
Production
  Summary 6 Gerhard D. Wempe KG: Location & Brands 2009
Competitive Positioning
  Summary 7 Gerhard D. Wempe KG: Competitive Position 2009
Herlitz Pbs AG
Strategic Direction
Key Facts
  Summary 8 Herlitz PBS AG: Key Facts
  Summary 9 Herlitz PBS AG: Operational Indicators
Company Background
Production
  Summary 10 Herlitz PBS AG: Location & Brands 2009
Competitive Positioning
  Summary 11 Herlitz PBS AG: Competitive Position 2009
Schneider Schreibgeräte GmbH
Strategic Direction
Key Facts
  Summary 12 Schneider Schreibgeräte GmbH: Key Facts
  Summary 13 Schneider Schreibgeräte GmbH: Number of employees
Company Background
Production
  Summary 14 Schneider Schreibgeräte GmbH: Location & Brands 2009
Competitive Positioning
  Summary 15 Schneider Schreibgeräte GmbH: Competitive Position 2009
Staedtler Mars GmbH & Co Kg
Strategic Direction
Key Facts
  Summary 16 Staedtler Mars GmbH & Co. KG: Key Facts
  Summary 17 Staedtler Mars GmbH & Co. KG: Operational Indicators
Company Background
Production
  Summary 18 Staedtler Mars GmbH & Co. KG: Location & Brands 2009
Competitive Positioning
  Summary 19 Staedtler Mars GmbH & Co. KG: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
  Summary 20 New Product Launches 2006-2009
Category Data
  Table 9 Sales of Personal Stationery by Category: Value 2004-2009
  Table 10 Sales of Personal Stationery by Category: % Value Growth 2004-2009
  Table 11 Personal Stationery Company Shares 2005-2009
  Table 12 Personal Stationery Brand Shares 2006-2009
  Table 13 Sales of Personal Stationery by Distribution Format: % Analysis 2004-2009
  Table 14 Forecast Sales of Personal Stationery by Category: Value 2009-2014
  Table 15 Forecast Sales of Personal Stationery by Category: % Value Growth 2009-2014
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