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Personal Stationery - China

May 2010 | 24 pages | ID: PDA6DC43EA1EN
Euromonitor International Ltd

US$ 990.00

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The rise in Internet sales, other changes in distribution, a decline in the number of greeting card stores and a growing diversity of retailers all contributed to the growth in sales of personal stationery in 2009, while the need to keep pace with fashion influenced what retailers were stocking and consumers were buying.

Euromonitor International's Personal Stationeryin China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Envelopes, Giftwrap and Accessories, Greeting Cards, Notebooks, Notepaper and Blank Notelet Sets, Pads, Personal Organisers, Printing Paper

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Personal Goods industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Personal Stationery in China
Euromonitor International
May 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Renewal of Confidence Generated Positive Growth in Sales
Consumers Moving Towards Premium Products
Domestic Companies Leading All Subsectors
Store-based Retailing Remained the Main Distribution Channels
Slower Future Growth Expected Along With Economic Recovery
Key Trends and Developments
Increasing Disposable Incomes Making Personal Goods More Affordable
Risk of Inflation Following Global Recession
Consolidated Distribution Channels for Personal Goods
Marketing Strategies To Stimulate Sales
Decreasing Prices Across All Subsectors
Market Data
  Table 1 Sales of Personal Goods by Category: Value 2004-2009
  Table 2 Sales of Personal Goods by Category: % Value Growth 2004-2009
  Table 3 Personal Goods Company Shares 2005-2009
  Table 4 Personal Goods Brand Shares 2006-2009
  Table 5 Sales of Personal Goods by Distribution Format: % Analysis 2004-2009
  Table 6 Sales of Personal Goods by Sector and Distribution Format: % Analysis 2009
  Table 7 Forecast Sales of Personal Goods by Category: Value 2009-2014
  Table 8 Forecast Sales of Personal Goods by Category: % Value Growth 2009-2014
Definitions
  Summary 1 Research Sources
Ningbo Deli Stationery Co, Ltd
Strategic Direction
Key Facts
  Summary 2 Ningbo Deli Stationery Co., Ltd: Key Facts
  Summary 3 Ningbo Deli Stationery Co., Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 4 Ningbo Deli Stationery Co., Ltd: Competitive Position 2009
Shanghai Laofengxiang Co, Ltd
Strategic Direction
Key Facts
  Summary 5 Shanghai Laofengxiang Co., Ltd: Key Facts
  Summary 6 Shanghai Laofengxiang Co., Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 7 Shanghai Laofengxiang Co., Ltd: Competitive Position 2009
Shenzhen Fiyta Holdings Ltd
Strategic Direction
Key Facts
  Summary 8 Shenzhen Fiyta Holdings Ltd: Key Facts
  Summary 9 Shenzhen Fiyta Holdings Ltd: Operational Indicators
Company Background
Production
  Summary 10 Shenzhen Fiyta Holdings Ltd: Production Statistics 2009
Competitive Positioning
  Summary 11 Shenzhen Fiyta Holdings Ltd: Competitive Position 2009
Winpard Group
Strategic Direction
Key Facts
  Summary 12 Winpard Group: Key Facts
Company Background
Production
  Summary 13 Winpard Group: Production Statistics 2009
Competitive Positioning
  Summary 14 Winpard Group: Competitive Position 2009
Zhuhai Rossini Watch Industry Ltd
Strategic Direction
Key Facts
  Summary 15 ZhuHai Rossini Watch Industry Ltd: Key Facts
Company Background
Production
  Summary 16 ZhuHai Rossini Watch Industry Ltd: Production Statistics 2009
Competitive Positioning
  Summary 17 ZhuHai Rossini Watch Industry Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
  Summary 18 New Product Launches 2009
Category Data
  Table 9 Sales of Personal Stationery by Category: Value 2004-2009
  Table 10 Sales of Personal Stationery by Category: % Value Growth 2004-2009
  Table 11 Personal Stationery Company Shares 2005-2009
  Table 12 Personal Stationery Brand Shares 2006-2009
  Table 13 Sales of Personal Stationery by Distribution Format: % Analysis 2004-2009
  Table 14 Forecast Sales of Personal Stationery by Category: Value 2009-2014
  Table 15 Forecast Sales of Personal Stationery by Category: % Value Growth 2009-2014


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