Oral Care - Spain

June 2010 | 49 pages | ID: O339FC4A72AEN
Euromonitor International Ltd

Abstracts

The declining Spanish economy encouraged consumers to be more frugal when purchasing oral care products. However, consumers’ preferences continued to benefit value-added and premium dental care products, especially mouth fresheners, mouthwashes and dental rinses. This, together with increasing demand for denture care products (due to an ageing Spanish population which demands these goods) led to a significant increase in value terms.

Euromonitor International's Oral Care Products in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Executive Summary
Spain in Deep Economic Crisis
At-home Treatments Grow
L'oréal Retains Its Crown
Spanish Shopping Habits
Slow Recovery for Beauty and Personal Care Products
Key Trends and Developments
Spanish Economic Crisis Impacts Beauty and Personal Care
Spanish Shopping Habits Changing
Technology and Poor Economy Benefits At-home Treatments
Demographics An Issue
Cosmetics and OTC Line Blurring
Market Data
  Table 1 Sales of Beauty and Personal Care by Sector: Value 2004-2009
  Table 2 Sales of Beauty and Personal Care by Sector: % Value Growth 2004-2009
  Table 3 Sales of Premium Cosmetics by Sector: Value 2004-2009
  Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2004-2009
  Table 5 Beauty and Personal Care Company Shares by NBO 2005-2009
  Table 6 Beauty and Personal Care Company Shares by GBO 2005-2009
  Table 7 Beauty and Personal Care Brand Shares by GBN 2006-2009
  Table 8 Penetration of Private Label by Sector 2004-2009
  Table 9 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2004-2009
  Table 10 Sales of Beauty and Personal Care by Sector and by Distribution Format: % Analysis 2009
  Table 11 Forecast Sales of Beauty and Personal Care by Sector: Value 2009-2014
  Table 12 Forecast Sales of Beauty and Personal Care by Sector: % Value Growth 2009-2014
  Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2009-2014
  Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Ac Marca SA
Strategic Direction
Key Facts
Summary 2 AC Marca SA: Key Facts
Summary 3 AC Marca SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 AC Marca SA: Competitive Position 2009
Bdf Nivea SA
Strategic Direction
Key Facts
Summary 5 BDF Nivea SA: Key Facts
Summary 6 BDF Nivea SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 BDF Nivea SA: Competitive Position 2009
Colgate-Palmolive España SA
Strategic Direction
Key Facts
Summary 8 Colgate-Palmolive España SA: Key Facts
Summary 9 Colgate-Palmolive España SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Colgate-Palmolive España SA: Competitive Position 2009
Cotyastor SA
Strategic Direction
Key Facts
Summary 11 Cotyastor SA: Key Facts
Summary 12 Cotyastor SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 Cotyastor SA: Competitive Position 2009
Henkel Ibérica SA
Strategic Direction
Key Facts
Summary 14 Henkel Ibérica SA: Key Facts
Summary 15 Henkel Ibérica SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 16 Henkel Ibérica: Competitive Position 2009
Isdin SA
Strategic Direction
Key Facts
Summary 17 ISDIN SA: Key Facts
Summary 18 ISDIN SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 19 ISDIN SA: Competitive Position 2009
L'Oréal España SA
Strategic Direction
Key Facts
Summary 20 L'Oréal España SA: Key Facts
Summary 21 L'Oréal España: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 22 L'Oréal España SA: Competitive Position 2009
Procter & Gamble España SA
Strategic Direction
Key Facts
Summary 23 Procter & Gamble España SA: Key Facts
Summary 24 Procter & Gamble España SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 25 Procter & Gamble España SA: Competitive Position 2009
Summary 26 Procter & Gamble Prestige Products SA: Competitive Position 2009
Puig Beauty & Fashion Group Sl
Strategic Direction
Key Facts
Summary 27 Puig Beauty & Fashion Group SL: Key Facts
Summary 28 Puig Beauty & Fashion Group SL: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 29 Puig Beauty & Fashion Group SL: Competitive Position 2009
Unilever España SA
Strategic Direction
Key Facts
Summary 30 Unilever España SA: Key Facts
Summary 31 Unilever España SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 32 Unilever España SA: Competitive Position 2009
Summary 33 Unilever Foods España SA: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Retail Sales of Manual Toothbrushes by Type: % Analysis 2005-2009
  Table 16 Sales of Oral Care by Subsector: Value 2004-2009
  Table 17 Sales of Oral Care by Subsector: % Value Growth 2004-2009
  Table 18 Sales of Manual and Power Toothbrushes by Type: Value 2004-2009
  Table 19 Sales of Manual and Power Toothbrushes by Type: % Value Growth 2004-2009
  Table 20 Sales of Toothpaste by Type: % Value Breakdown 2005-2009
  Table 21 Oral Care Company Shares 2005-2009
  Table 22 Oral Care Brand Shares by GBN 2006-2009
  Table 23 Toothpaste Brand Shares by GBN 2006-2009
  Table 24 Mouthwash/Dental Rinses Brand Shares by GBN 2006-2009
  Table 25 Forecast Sales of Oral Care by Subsector: Value 2009-2014
  Table 26 Forecast Sales of Oral Care by Subsector: % Value Growth 2009-2014
  Table 27 Forecast Sales of Manual and Power Toothbrushes by Type: Value 2009-2014
  Table 28 Forecast Sales of Manual and Power Toothbrushes by Type: % Value Growth 2009-2014