Oral Care - Finland

Date: July 22, 2010
Pages: 31
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: OE55C56732BEN
Leaflet:

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The mature category of oral care dropped by 1% in current value terms as EUR57 million in sales was recorded in 2009. As the economic situation in the country worsened, consumers tried to limit their spending. Although some product launching and advertising took place, it was not enough to keep sales growth positive. When consumers did purchase oral care products, they were looking for efficient solutions and value-added products, such as whitening toothpastes, toothpastes for sensitive teeth...

Euromonitor International's Oral Care Products in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Beauty and Personal Care industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Economic Hardship Strikes Growth
Still Eco-conscious, But More Price-oriented
Discounting Becomes Vital in Seducing Consumers
Supermarkets/hypermarkets Lead Sales
Slow Recovery in Sight
Key Trends and Developments
Recession Stagnates Growth
Intensifying Competition
Natural and Organic Products To Lead the Way
Direct Selling Distribution Becomes More Popular
Value-added Products As A Trump
Market Data
Table 1 Sales of Beauty and Personal Care by Sector: Value 2004-2009
Table 2 Sales of Beauty and Personal Care by Sector: % Value Growth 2004-2009
Table 3 Sales of Premium Cosmetics by Sector: Value 2004-2009
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2004-2009
Table 5 Beauty and Personal Care Company Shares by NBO 2005-2009
Table 6 Beauty and Personal Care Company Shares by GBO 2005-2009
Table 7 Beauty and Personal Care Brand Shares by GBN 2006-2009
Table 8 Penetration of Private Label by Sector 2004-2009
Table 9 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2004-2009
Table 10 Sales of Beauty and Personal Care by Sector and by Distribution Format: % Analysis 2009
Table 11 Forecast Sales of Beauty and Personal Care by Sector: Value 2009-2014
Table 12 Forecast Sales of Beauty and Personal Care by Sector: % Value Growth 2009-2014
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2009-2014
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Berner Oy
Strategic Direction
Key Facts
Summary 2 Berner Oy: Key Facts
Summary 3 Berner Oy: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 4 Berner Oy: Competitive Position 2009
Cederroth Oy
Strategic Direction
Key Facts
Summary 5 Cederroth Oy: Key Facts
Summary 6 Cederroth Oy: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 7 Cederroth Oy: Competitive Position 2009
Detria Oy
Strategic Direction
Key Facts
Summary 8 Detria Oy: Key Facts
Summary 9 Detria Oy: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Lumene Group
Strategic Direction
Key Facts
Summary 10 Lumene Group: Key Facts
Summary 11 Lumene Group: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 12 Lumene Group: Competitive Position 2009
Suomen Bioteekki Oy
Strategic Direction
Key Facts
Summary 13 Suomen Bioteekki Oy: Key Facts
Summary 14 Suomen Bioteekki Oy: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 15 Suomen Bioteekki Oy: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Retail Sales of Manual Toothbrushes by Type: % Analysis 2005-2010
Table 16 Sales of Oral Care by Subsector: Value 2004-2009
Table 17 Sales of Oral Care by Subsector: % Value Growth 2004-2009
Table 18 Sales of Manual and Power Toothbrushes by Type: Value 2004-2009
Table 19 Sales of Manual and Power Toothbrushes by Type: % Value Growth 2004-2009
Table 20 Sales of Toothpaste by Type: % Value Breakdown 2005-2009
Table 21 Oral Care Company Shares 2005-2009
Table 22 Oral Care Brand Shares by GBN 2006-2009
Table 23 Toothpaste Brand Shares by GBN 2006-2009
Table 24 Mouthwash/Dental Rinses Brand Shares by GBN 2006-2009
Table 25 Forecast Sales of Oral Care by Subsector: Value 2009-2014
Table 26 Forecast Sales of Oral Care by Subsector: % Value Growth 2009-2014
Table 27 Forecast Sales of Manual and Power Toothbrushes by Type: Value 2009-2014
Table 28 Forecast Sales of Manual and Power Toothbrushes by Type: % Value Growth 2009-2014
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