Oral Care in Australia

Date: June 8, 2016
Pages: 27
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: OF1C9CDAF55EN
Leaflet:

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Despite the high level of discounting and the maturity of oral care in Australia, the category posted 2% current value growth in 2015, driven by new product innovations and consumers’ desire for high-quality products to maintain healthy teeth and gums. Manufacturers launched products with multifunctional benefits as consumers looked for convenience and value for money, with certain product attributes highly in demand including whitening, sensitive and long-lasting protection.

Euromonitor International's Oral Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Oral Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Oral Care by Category: Value 2010-2015
  Table 2 Sales of Oral Care by Category: % Value Growth 2010-2015
  Table 3 Sales of Toothbrushes by Category: Value 2010-2015
  Table 4 Sales of Toothbrushes by Category: % Value Growth 2010-2015
  Table 5 Sales of Toothpaste by Type: % Value Breakdown 2011-2015
  Table 6 NBO Company Shares of Oral Care: % Value 2011-2015
  Table 7 LBN Brand Shares of Oral Care: % Value 2012-2015
  Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2012-2015
  Table 9 LBN Brand Shares of Toothpaste: % Value 2012-2015
  Table 10 Forecast Sales of Oral Care by Category: Value 2015-2020
  Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2015-2020
  Table 12 Forecast Sales of Toothbrushes by Category: Value 2015-2020
  Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2015-2020
Procter & Gamble Australia Pty Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
  Summary 1 Procter & Gamble Australia Pty Ltd: Key Facts
Competitive Positioning
  Summary 2 Procter & Gamble Australia Pty Ltd: Competitive Position 2015
Executive Summary
Beauty and Personal Care Continues To Grow in 2015
Social Media Influences Beauty and Personal Care
Procter & Gamble To Merge With Coty
Natural and Active Ingredients Feature in Npds
Beauty and Personal Care To Be Driven by New Innovations and Claims
Key Trends and Developments
Depreciating Australian Dollar Supports Domestic Sales
Social Media Influences Beauty and Personal Care
Smaller Manufacturers and Niche Brands Are Growing in Popularity
Market Data
  Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
  Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
  Summary 3 Research Sources
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