Nappies/Diapers/Pants in Turkey

Date: March 18, 2016
Pages: 24
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: N42CE267894EN
Leaflet:

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Nappies/diapers/pants registered 4% volume growth in 2015, whilst demonstrating double-digit current value growth of 14%. This was despite the fact that a significant slowdown was observed in the birth rate in Turkey towards the end of the review period, as gender roles shifted due to the increasing participation of women in the workforce, along with urbanisation. The constant spread of discounters, particularly in poorer neighbourhoods of urban areas of the country, led more people to switch...

Euromonitor International's Nappies/Diapers/Pants in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Nappies/Diapers/Pants market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
  Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
  Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
  Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
  Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
  Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Procter & Gamble Tuketim Mallari Sanayi Ltd Skt in Tissue and Hygiene (turkey)
Strategic Direction
Key Facts
  Summary 1 Procter & Gamble Tuketim Mallari Sanayi Ltd Skt: Key Facts
Competitive Positioning
  Summary 2 Procter & Gamble Tuketim Mallari Sanayi Ltd Skt: Competitive Position 2015
Executive Summary
Tissue and Hygiene Increases in Turkey in 2015
Kitchen Towels and Toilet Paper Continue To Significantly Contribute To Growth
Tight Competition Continues Between International and Domestic Manufacturers
Sales Through Discounters and Internet Retailing Record Dynamic Growth in 2015
Overall Tissue and Hygiene Is Set To Register Value Growth Over the Forecast Period
Key Trends and Developments
Modernisation in Retailing Continues To Drive Growth in Tissue and Hygiene
Manufacturers Seek More Dynamic Categories As the Growth in Tissue Slows Down
Average Unit Prices Rise Sharply As A Consequence of Increasing Production Costs
Market Indicators
  Table 7 Birth Rates 2010-2015
  Table 8 Infant Population 2010-2015
  Table 9 Female Population by Age 2010-2015
  Table 10 Total Population by Age 2010-2015
  Table 11 Households 2010-2015
  Table 12 Forecast Infant Population 2015-2020
  Table 13 Forecast Female Population by Age 2015-2020
  Table 14 Forecast Total Population by Age 2015-2020
  Table 15 Forecast Households 2015-2020
Market Data
  Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
  Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
  Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
  Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
  Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
  Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
  Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
  Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Definitions
Sources
  Summary 3 Research Sources
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