Men's Grooming in Vietnam

Date: April 27, 2016
Pages: 27
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: M03AD82AD3EEN
Leaflet:

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In response to the boom in demand for men’s grooming in Vietnam, many leading manufacturers tend to pay strong attention to marketing activities in order to strengthen their reputations and attract more customers to use their products. For example, an aerial party of Romano VIP was created by Unza Vietnam Co Ltd in December 2015 in Ho Chi Minh City, and the Energy Competition by Pond’s Men of Unilever Vietnam International Co Ltd was held in May 2015.

Euromonitor International's Men's Grooming in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Men's Grooming market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Men's Grooming by Category: Value 2010-2015
  Table 2 Sales of Men's Grooming by Category: % Value Growth 2010-2015
  Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2011-2015
  Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2013-2015
  Table 5 NBO Company Shares of Men's Grooming: % Value 2011-2015
  Table 6 LBN Brand Shares of Men's Grooming: % Value 2012-2015
  Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2012-2015
  Table 8 Forecast Sales of Men's Grooming by Category: Value 2015-2020
  Table 9 Forecast Sales of Men's Grooming by Category: % Value Growth 2015-2020
Oriflame Vietnam Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
  Summary 1 Oriflame Vietnam Ltd: Key Facts
Competitive Positioning
  Summary 2 Oriflame Vietnam Ltd: Competitive Position 2015
Saigon Cosmetics Corp in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
  Summary 3 Saigon Cosmetics Corp: Key Facts
Competitive Positioning
  Summary 4 Saigon Cosmetics Corp: Competitive Position 2015
Unilever Vietnam International Co Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
  Summary 5 Unilever Vietnam International Co Ltd: Key Facts
Competitive Positioning
  Summary 6 Unilever Vietnam International Co Ltd: Competitive Position 2015
Executive Summary
Beauty and Personal Care Experiences Healthy Value Growth in 2015
Unauthorised Parallel Imported Products Limit Beauty and Personal Care's Growth in Vietnam
Domestic Players Struggle To Compete With International Brands
Intensive Treatments and Natural Ingredients Grow in Popularity in 2015
Key Trends and Developments
the Demand for Unauthorised Parallel Imported Products Increases Strongly in Vietnam in 2015
Online Shopping: A Key Success in Beauty and Personal Care in Vietnam Due To the Rise of Internet Retailing Stores
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  Table 17 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
  Summary 7 Research Sources
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